Tim Mehta Email & Phone Number

Redmond, Washington, Us

South Jordan, Utah, Us

Leading 4 Growth Product Managers whose teams are responsible for Lucid’s key Product-Led Growth levers including: Acquisition, Onboarding/Activation, Monetization, Retention, and ExpansionOwn the vision, strategy, and roadmaps for the Growth teamsWork regularly with cross functional partners to shape the vision and strategy for our Product and Go-to-market motionsIncreased Self-serve revenue by +4% per year by expanding our self-serve Enterprise offeringAdded +3% incremental revenue per year by driving pricing and packaging optimizations for our self-serve businessIncreased weekly user retention by 4% year over year through optimized onboarding and adoption improvements.Doubled the number of experiments run by Growth year over year by implementing Minimum Viable Experiments (MVE)Built and driving Lucid's onboarding and in-product learning teams, delivering our very first in-product learning centerBuilt and driving Lucid’s feature adoption strategy, “Find & Learn Paths”Drove the build of Activation phase metrics for Lucid’s top use casesContinuously educating the teams on best practices for UX Research, Product Led Growth, and Experimentation

Columbus, Ohio, Us

Building and managing the experiment lifecycle from strategic planning, to tactical execution, and in-depth analysis and reporting.Creating and managing central repository of learnings and metadata for all experiments run.Realigning test ideation to focus on customer insights and business priorities.Working closely with design, analytics, product, engineering, acquisition, and executive leadership to run and collaborate on tests.Creating new channels and platforms of communication to share learnings cross-functionally.Owning agency relationships and operational planning.Accomplishments:- Reduced experimentation lifecycle by 11 working days (38%) per test, equating to $250k saved in time cost per year.- Saved $90k per year in contract restructuring.- Successfully tested and launched new web design in partnership with executive team and cross-functional partners- Led highly cross-functional team (Executive team, Engineers, Data science, Product, Marketing, etc.) in the test and measurement design of a new insurance product launch.

Redmond, Washington, Us

Program manager through managed service for Microsoft Store Experimentation team Manage A/B, Personalization, and auto-optimization tests for Microsoft Digital Store with focus on Microsoft Surface. Interpret analysis and present feature recommendations to stakeholders. - Increased Microsoft Surface yearly testing velocity by 120%. - Increased Microsoft Surface backlog of Experiments by over 300%.Increased yearly revenue by an estimated $14M by iteratively improving the Surface configuration and checkout experience.Manage and execute User Research projects for all Microsoft Store product categories (Xbox, Office, Surface, PCs, etc.) to understand user problems and recommend features for solving them.Support stakeholders through feature idea development, formulating roadmaps, and prioritization based on business and user needs. Work closely with site merchandisers, marketing, developers, analysts, designers, and leadership.Tools Used: Adobe Analytics, Adobe Target, Azure Dev Ops, Contentsquare

Seattle, Washington, Us

In charge of growing and managing the CRO team. This includes continuously iterating our processes and connecting with the right partners that will truly benefit from the CRO program. Responsibilities:✓ Experimentation program development and management (AB Tests & UX Optimizations)✓ Quantitative and Qualitative UX Assessments✓ User research (moderated and unmoderated user tests, session recording analysis, surveys & interviews, etc.)✓ Develop feature ideas, roadmaps, and prioritization for cllients ✓ Training and public speaking to connect with and educate others on UX & CRO✓ Writing for the Portent Blog and other UX publicationsClients worked with:- Orlando Magic- Les Schwab Tires- Dictionary.com- AT&T- Enercare- Allied Vanlines- Expedia- Watchguard- Hitachi

Seattle, Washington, Us

Portent is a Seattle-based digital agency that focuses on SEO, Social Media, Analytics, PPC, Outreach, CRO/UX, and Development. Recently acquired by Clearlink, Portent has corporate resources with an agile agency culture. CRO Responsibilities:✓ Performing UX/CRO assessments✓ Creating and executing User Research projects✓ Developing and managing AB Tests Analytics responsibilities:✓ Building Data Studio dashboards✓ Performing analytics audits✓ Implementing analytics and tag trackingOther responsibilities:✓ Writing for the Portent blog✓ Content strategy optimization✓ Performing internal training sessions✓ Public speaking

Contract Strategy Development for Microsoft LearningPaid Social Media Campaigns (Facebook and LinkedIn)YouTube Strategy Development Microsoft Learning Ecosystem Audit

Orlando, Florida, Us

Designzillas is an award-winning digital creative agency that thrives to over-deliver for clients and establish ferocious partnerships that breed extraordinary results. My role was to uncover the "why"​ behind a user's decision-making and use that information to take our clients to new heights.Responsibilities:» Craft web design, UX, social media, content, brand, and overall marketing strategies.» Strategize and execute a range of user research methods.» Develop in-depth personas using qualitative and quantitative data.» Create UX experiments for testing and analysis.» Work closely with clients, developers, designers and content producers to align the vision and goals for each client.» Create social media guidelines and brand best practices for social messaging and engagement.» Develop and optimize Facebook advertising campaigns» SEO Audits, issue identification and resolution and link-building strategy development.Notable Clients Served ● Florida Hospital ● Fit Tea ● EZ-Rent-a-Car ● Highland Precision Ag ● Laser Institute of America ● Lockbusters Escape Game ● Island Routes Caribbean Adventures ● The Orlando REP ● Crunchy TechIndustries Served ● Agriculture ● Retail E-commerce ● Conferences andTradeshows ● Medical Training and Hospitality ● Research and Science Education ● Law firms ● Construction ● Performance Arts ● Manufacturing Tech ● Real Estate Services ● Education ● Entertainment / Attractions*For some examples of client results, view the Projects section of my LinkedIn Profile.

Orlando, Florida, Us

Developed wide variety of digital marketing strategies such as:● Inbound Marketing● Social media marketing● Facebook Advertising ● SEO● Email marketing● Content marketingImplemented new, in-depth buyer persona standard. Created improved marketing strategy development process. Introduced social media advertising into services provided.

Orlando, Fl, Us

Fairways for Warriors - 2016- Implemented full digital and guerilla marketing campaign.- Website redesign and social media management. - Facebook, YouTube and Google AdWords advertising.www.fairwaysforwarriors.org--------------Save The Manatee Club - 2015- Implemented a digital marketing campaign for SMC.- Created a BuzzFeed article "10 Shocking Things You Never Knew About Manatees." This article helped raise donations by over 85% from last year, receiving 10,000 hits in 24 hours.- Collaborated with team to create content for new landing page and social media posts.www.savethemanatee.org

Leesburg, Florida, Us

Managing, consulting, and measuring social media marketing efforts for large and small businesses.Social Media Marketing- Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest and Google+- Community Building and Engagement- Content Creation and Curation - Graphic design- Facebook Advertising- Strategy Development and Execution- Social Media Data Measurement- Blogging- Compelling Ad Copy CreationSEO- Keyword Research and Analysis- Meta-data Optimization - On-page Content Optimization▬▬▬▬▬▬▬▬▬▬▬▬▬Notable WinsClient in the Trucker Recruiting Industry...● Problem: Applications and Website visitors via Facebook (Their #1 source of applicants) had fallen and plateaued● Goal: Increase website traffic and conversions (applications) via Facebook● Strategy: Utilize Facebook Unpublished Posts and optimize on-page posting content to boost engagementResults✔ Increased Website traffic per month via Facebook by 170%✔ Increased Website conversions per month via Facebook by 184% ✔ Decreased Facebook ad spend by 43% per month, saving $14,400 per year. Client in the Motorcycle Law Industry...● Problem: Lack of brand awareness and low quality website traffic● Goal: Establish Trust and Authority via Facebook and drive quality traffic to website● Strategy: Content Curation, Community Engagement and Facebook Advertising combined with Inbound Marketing techniquesResults✔ Obtained 12,000 Facebook followers in first month✔ Obtained Facebook Engagement Rate of 15% per post (industry average is less than 1%)✔ Increased all Website traffic per month by 498.21%✔ Decreased total Website Bounce Rate per month from 75.52% to 35.33%.

Jersey City, New Jersey, Us

Project Manager: September 2014 - May 2015Onboarding new trade flows, reviewing progress and quality through each facet of testing.Involved in managing multiple projects simultaneously.Communicate internally and with third party vendors to ensure projects are meeting or exceeding client expectations.Review and assist clients with XML messaging.Organize weekly Technology Board meeting with management and subject matter experts to review new project ideas.Client Liaison: February 2013 - September 2014Liaison between Brokers and Back Office Operations.Received the Strategic Planning Leadership Award for 2013 for developing new ideas that improved the client’s front-end experience.Implemented a green paperless process that saved 100 pages of paper and over an hour of processing per day.Member of the Innovation Reengineering Committee which coordinates innovative projects submitted by associates within the firm.Daily experience using Microsoft Excel, Access and Powerpoint.Customer Processing Associate - Account Transfers: February 2011 - February 2013Coordinated and processed brokerage account transfers.Collaborated with a wide variety of different departments.Developed client relationships through constant interaction and problem resolution.

Bachelor Of Science (B.S.), Economics Pre-Law Track

Master Of Business Administration (Mba), Marketing