Tim Wallace Email & Phone Number

Charlotte, North Carolina Area

Managing 12 Pabst Distributors in NC responsible for over 3M cases

Charlotte, North Carolina Area

Concord, Nc

In 2010, IH Caffey and Cunningham Wholesale merged. At that time I was appointed General Sales Manager and was responsible for ensuring a smooth transition, conducting interviews and selecting appropriate department heads for the new organization. As General Sales Manager, I oversaw all aspects of the sales department for a 6.2 million-case/year distributor, with $100 million in gross sales. I empowered and led 9 direct and 70 indirect reports and managed a $2 million marketing budget for 22 product lines. During my tenure, I set sales and distribution goals and monthly sales objectives for 3 divisions, (On Premise, Convenience and Grocery) ultimately leading newly merged company to exceed industry sales figures by .5% and successfully launched a new brand to US selling ~25% of annual volume quota in 1st 30 days.

Charlotte, North Carolina Area

As General Manager for Cunningham Wholesale, I managed the entire operation for a 2.2 million case/year beverage distributor and was responsible for $40 million in gross sales and the management of 60 employees, which included a Sales Team of 45 plus support employees. On a regular basis, I met with all suppliers to establish sales and distribution goals and determined monthly sales objectives for all departments. I partnered closely with the company Controller to ensure accuracy of cost of goods and verify internal profitability and establish pricing for all products. During my tenure, I uncovered $2.4 million in previously undiscovered rebates, and I led the company to record sales exceeding +1 million cases of Crown Imports’ products in 1 year, for the first time in company history, and increased sales by 2% in 2007. In a down market, I exceeded state and industry sales in 2008, 2009, and 2010.

Charlotte, North Carolina Area

At Pabst, I managed the company’s business in 6 states with >1 million barrels (+/- $48 million) sold, and maintained integrity of the brand, within the regional market. I regularly monitored budgets ($400K for 6 direct reporting State Managers) to ensure compliance and a solid return on investment. I forecasted both volume and profitability to achieve company goals and established sales and distribution goals with distributor personnel. During my tenure, I continuously exceeded all sales goals by >10% each year. I was also recognized as first in the Eastern Division for the introduction of an 18-pack product, now one of the top volume and profit generators for the company’s product portfolio and the introduction of a 40oz. product that represents a solid income stream in the category for the company today.

Charlotte, North Carolina Area

As Regional Distributor Manager, I served as Sales Liaison for 12 Western North Carolina and South Carolina distributors (2.5 million cases/year, +/-$9 million), making all retail headquarter calls, on and off premise to distributor’s customer base. I created and implemented all promotions, both in the distributorships and in customer venues and managed the placement of all company products in venues.

Charlotte, North Carolina Area

At Crossmark, I served as Business Manager for numerous national drink, snack and confection brands managing sales to national client base ($120 million/annually) including retail clients: Circle K; Wilco; Sam’s Mart; Quality Mart; SaveMore, and direct call clients: HT Hackney Newton; HT Hackney Hickory; Tropical Foods; Smith Enterprises.