Tina Miller

Tina Miller Email and Phone Number

Artificial Intelligence (AI) Enthusiast | Higher Education Advocate | AI Beacon Network Founder | Strategic Communications and Public Relations | Team Leader | Speaker | Recovering Stand Up Comedian | Dog Lover @ Technology at Arizona State University
Tina Miller's Location
Greater Phoenix Area, United States
Tina Miller's Contact Details

Tina Miller work email

Tina Miller personal email

n/a

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About Tina Miller

A visionary communications executive with a rich history of leading creative and communications teams to deliver impactful results in higher education. I bring a proven track record in developing and executing strategic communication plans to achieve business objectives and resonate deeply with diverse audiences.With a strong foundation in executive-level collaboration, I have consistently partnered with C-Suite leaders to drive innovative marketing and communication initiatives forward. My leadership style is rooted in servant leadership, with a focus on empowering my team members by understanding their unique strengths, aspirations, and challenges. This approach fosters a culture of trust, collaboration, and continuous growth.As an emerging leader in the intersection of higher education and AI communications, I align organizational messaging with overarching brand strategies. My expertise spans the full spectrum of communication, from crafting compelling written materials—such as messaging documents, executive speeches, press releases, digital content, and reports—to delivering powerful verbal communications through presentations, public speaking engagements, and virtual events.In addition, I bring extensive experience managing external and international public relations and communications agencies to propel company objectives, launch new products, enter new markets, and execute high-profile events. My approach to storytelling and promotional messaging ensures that each initiative not only meets but exceeds expectations.Key Competencies:•AI-driven communication initiatives •Strategic communication planning •AI-integrated media and public relations •Institutional branding communications•Social media strategy•Executive engagement•Reputation management •Crisis communications planning •Digital marketing •Entertaining public speaker/Emcee •Spokesperson •Employee communications •Team leadership and supervision •Coaching and mentoring •Higher education marketing communications •Event management •Budget oversight •Community outreach and volunteerism •Vendor and agency management •Enterprise-wide collaborator •Intellectual rigor and emotional intelligenceCliftonStrengths (in order):Developer • Activator • Positivity • Woo • Strategic • Communication • Futuristic • Adaptability • Arranger • Empathy

Tina Miller's Current Company Details
Technology at Arizona State University

Technology At Arizona State University

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Artificial Intelligence (AI) Enthusiast | Higher Education Advocate | AI Beacon Network Founder | Strategic Communications and Public Relations | Team Leader | Speaker | Recovering Stand Up Comedian | Dog Lover
Tina Miller Work Experience Details
  • Technology At Arizona State University
    Executive Director: Creative X Communications
    Technology At Arizona State University Jun 2023 - Present
    Tempe, Arizona, United States
    Reporting to the Deputy Chief Information Officer, deeply committed to refining the Enterprise Technology brand into a unifying vision, strategy, and voice. Leads a team of eight talented professionals. Facilitates diverse creative and communications initiatives to amplify the enterprise as a driving force behind the most innovative, collaborative, and future-focused digital ecosystem to enhance ASU's experiences and services.With a passion for AI and its transformative potential, spearheads efforts to integrate artificial intelligence into communication strategies. Leverages AI-powered tools and technologies to refine messaging, enhance audience targeting, and streamline communication workflows.Founder of the AI Beacon Network, a consortium of more than 100 marketing and communications professionals from universities across the country. The network is dedicated to reshaping how higher education institutions tell their stories and engage with diverse audiences through artificial intelligence. By sharing best practices, leading innovation, and promoting equity in storytelling, the AI Beacon Network empowers teams to advance strategic communications, streamline operations, and set new standards for the field.Creates and executes roadmaps that prioritize:Advancing strategic communications, storytelling, and visual designs within the Creative x Communications chapter.Defining and refining annual communication campaigns to spotlight the impact of Enterprise Technology initiatives.Cultivating sustainable strategies for effective communication within a large and diverse technology organization, including collaborations with departmental partners across the university.Pioneering a forward-thinking strategy to bolster communications, culture, and talent initiatives.
  • Chief
    Member
    Chief Jan 2024 - Present
  • Maricopa Community Colleges
    Adjunct Professor Of Marketing And Customer Service
    Maricopa Community Colleges Sep 2018 - Present
    Paradise Valley Community College
  • Arizona State University
    Senior Director Of Marketing: Learning Enterprise
    Arizona State University Oct 2022 - Jun 2023
    United States
    Developed and executed data-driven marketing strategies to drive learner growth, engagement, and retention across multiple formats/channels, resulting in a 25% increase in learner growth and engagement through the development of a consistent brand image, thought leadership and compelling storytelling.Managed a large portfolio of learning offerings, overseeing resources, infrastructure, and staffing to ensure effective delivery of learning products to target audiences.Led the development and refinement of learning product positioning through creative marketing strategies and tactics to build brand awareness and loyalty among high school and earned admissions learners.Utilized data and analytics to drive alignment around learner-centricity and measurable results.Developed and launched a comprehensive marketing campaign strategy targeting school administrators in Texas, including defining campaign objectives, determining messaging and positioning, and setting campaign budgets and timelines.Managed the logistics, execution, and sponsorship of SXSW EDU 2023 for ASU Learning Enterprise, overseeing tasks such as set-up, promotional items, trade show booth assets, speaker engagements, conference events, and other details through a comprehensive event project plan.
  • Paradise Valley Community College
    Marketing And Public Relations Director
    Paradise Valley Community College Jun 2019 - Oct 2022
    Phoenix, Arizona
    Served as a direct report to the College President and an acting member of the President’s Leadership Team tasked with building marketing/communications strategies on a $250K annual budget.Guided digital marketing activities through paid search, paid social, and lead generation channels.Successfully generated YoY enrollment growth by implementing creative and engaging content/messaging for the newsroom, social media, and SEO plans across electronic delivery platforms.Implemented strategies that resulted in steady social media growth of 10% monthly across all major platforms.Assembled a 7-student marketing ambassador team to serve as influencers for the college to generate engaging and informative content for other students. Administered/directed use of branding communication for the college, coordinating its implementation across events, print advertising, print marketing materials, digital marketing, video, website content, social media, and campus signage. Developed robust outreach plans, market trend research programs, consumer insights generation, and best practice guidelines in partnership with the district office team. These hyperlocal marketing plans successfully established the college as a trustworthy voice in targeted communities, generating increased student interest.Chaired the Marketing and Communications programming of the Diversity, Equity, and Inclusion committee and serve as a committee member for Equality Maricopa, a robust district-wide program supporting the LGBTQIA+ community.Commended for excellent navigation of the 2020 COVID-19 pandemic and its associated restrictions, leading to the execution of a reworked marketing campaign that increased enrollment in select programs. Functioned as an adjunct professor teaching Introduction to Business and Building Customer Relationships.
  • Rio Salado College
    Marketing And Public Relations Director
    Rio Salado College Jun 2018 - Jun 2019
    Tempe, Arizona
    Directly supported the VP of Student Affairs by leading the planning/implementation of strategic marketing, public relations, and branding plans that successfully promoted Rio Salado College to stakeholders, increased enrollment, ensured student success, and advanced programs/services. Spearheaded an $850K marketing communications strategy to drive student demand and lead generation. Led a team of high-performing and diverse marketing communications team of ten staff members to ensure delivery of value-added programs to help the college achieve business goals and objectives. This servant leadership involved weekly one-on-one meetings, bi-weekly team meetings, consistent enforcement of soft skills training, monthly strategic planning sessions, and regular side-by-side collaborations.Developed college-level marketing plans by leveraging the team’s expertise in advertising, media buying, brand management, web strategy, content marketing, digital advertising, social media, UI/UX, CRM, vendor relations, special events management, and public relations.Commended for efforts as Marketing Chair of a multi-million-dollar college campaign to reach targeted student populations in so-called educational deserts. Efforts achieved a 22% enrollment increase across an academic year due to a strategy that targeted students outside Arizona who were 60+ miles away from a college-level institution. Functioned as an adjunct professor teaching Principles of Marketing. This involved providing regular curriculum updates to help students understand marketing and its practical application to the business world.
  • Plexus Worldwide
    Communications Director
    Plexus Worldwide Apr 2017 - Feb 2018
    Scottsdale, Arizona
    Served under the VP of Global Sales while leading communications strategies such as media relations, public affairs, crisis/issues management, executive messaging, and corporate communications efforts.Provided public relations and communications strategy development to launch several health and wellness products while also maintaining media relationships in local, national, and international markets. Built a dynamic and effective communications team responsible for effective and engaging internal communications to 600k independent sales representatives.Created and managed a private Facebook community page, implementing strategies that grew followers from 500 to 13K in under three months while consistently maintaining 85% engagement.Drafted a robust internal crisis communications plan, working collaboratively with the executive task force to initiate targeted relief efforts for Hurricane Harvey, such as charitable donations, fundraising, and volunteerism.Led a donation campaign that gathered $100K for relief efforts and totaled $300K in final donations thanks to creative targeting of customers/ambassadors for a donation matching program. Recruited Plexus’ first-ever Canadian public relations agency, which positioned the company for a successful expansion into Canada. This involved agency research and masterful negotiation of their service contract.Oversaw operations for four external communications agencies, developing all-encompassing strategies that increased local/national earned news placements from 25% to 75% in less than a year.
  • Boys & Girls Clubs Of The Valley - Arizona (Bgcaz)
    Marketing & Communications Managing Director
    Boys & Girls Clubs Of The Valley - Arizona (Bgcaz) Dec 2015 - May 2017
    Phoenix, Arizona, United States
    Served as a senior executive reporting directly to the CEO and responsible for branding, marketing collateral, graphic design, social media, digital marketing, public relations, and communications.Oversaw the design, content, and data collection for the economic impact report, hosting a town hall event with VIP guest speakers such as the Governor of Arizona & Mayor of Phoenix. Donations generated $200K. Praised for building social media strategies across several platforms that increased engagement, doubled followers monthly, and educated potential donors on the organization’s mission.Spearheaded the implementation of collateral for the organization’s annual fundraising gala, “Today’s Kids, Tomorrow’s Stars,” which set new net proceeds records of $2.1M in 2015 and $3.1M in 2016.Affected 60 earned news stories about summer camp programs, community fundraisers, and other activities at 10 Club locations. This increased program registrations and attendance.Recognized and awarded the Bronze Award in the Digital Marketing category at the parent company’s (BGCA) Marketing & Communications Awards ceremony.
  • Republic Services
    Brand Communications Director
    Republic Services Sep 2014 - Aug 2015
    Phoenix, Arizona Area
    Served as a direct report to the Senior VP of Communications, tasked with leading initiatives to grow the newly defined brand and increase customer loyalty via news and social media channels.Utilized the “Blue Planet” sustainability initiative to build on the company’s environmental, social, and corporate governance (ESG) objectives.Trusted as a key writer for leadership and corporate initiatives such as press releases, public speaking talking points/scripts, key messaging documents, and annual reports. Appointed company spokesperson to promote Earth Day, recycling, and sustainability issues.Established a lasting social media presence with excellent engagement across Facebook and Instagram, growing the company’s organic following by 20% MoM by utilizing dynamic branded and user-generated content. Led operations for the sustainable news distribution marketing platform, ensuring Republic Services was known publicly as a thought leader in the growing space. This garnered 100+ news stories in under six months.
  • Universal Technical Institute, Inc.
    Public Relations Director
    Universal Technical Institute, Inc. Apr 2010 - Sep 2014
    Scottsdale, Arizona
    Directly reported to the VP of Corporate Communications on planning, execution, and post-launch oversight of internal and external communications plans. Managed a $1.2M public relations budget.Conducted thorough research and negotiations in hiring nine public relations agencies to represent 11 UTI campuses in a supplemental capacity to the pre-established national marketing strategy.This earned the institute 600+ media placements in under a year totaling $3.5M in comparable costs.Orchestrated media/special events of varying scales, such as a campaign stop at the NASCAR Technical Institute by presumptive U.S. President/VP Candidates that garnered 150 million media impressions. Led a $1M partnership with celebrity Mike Rowe, serving as cross-functional communications lead tasked with promoting a new scholarship to close the skills gap while overseeing press inquiries and student success stories.
  • Lifelock
    Educational Programs Manager
    Lifelock May 2009 - Apr 2010
    Phoenix, Arizona Area
    Reported to the Vice President of Corporate Communications and trained presenters for company-wide speaker’s bureau; and developed presentations educating audiences about identity theft prevention and increasing membership recruitment. Coordinated news stories, served as goodwill ambassador, and partnered with charitable foundations.
  • Arizona Office Of Tourism
    Communications & Community Development Director
    Arizona Office Of Tourism Jan 2008 - May 2009
    Phoenix, Arizona Area
    Reported to the Agency Director and oversaw the agency’s division providing local, domestic, and international media with opportunities for generating press coverage of the state tourism industry. Managed six public relations agencies located in Canada, France, Germany, Japan, Mexico and the United Kingdom.Managed all formal agency communications including media interviews, press releases, newsletters, speaking engagements and public correspondence. Wrote award-winning nomination for agency director as “State Tourism Director of the Year.”Administered $1.2M community grant program developing and implementing strategies for rural communities to support the expansion of tourism economies through technical assistance, education and cooperative marketing plans. Hosted 237 media representatives from around the world on familiarization tours to 48 Arizona communities, helping to generate 2 million international visitors over 1.98 million visitors the previous year.
  • March Of Dimes
    Nicu Family Support Specialist - Contract
    March Of Dimes Dec 2006 - Jan 2008
    Phoenix, Arizona Area
  • Universal Technical Institute, Inc.
    Corporate Communications And Community Enrichment Director
    Universal Technical Institute, Inc. Feb 1999 - Nov 2006
    Phoenix, Arizona Area
  • Axon
    Media Relations Manager
    Axon Aug 1996 - Oct 1998
    Phoenix, Arizona Area
  • Petsmart
    Public Relations Coordinator
    Petsmart Jun 1995 - Aug 1996
    Phoenix, Arizona Area
  • Jcpenney
    Special Events Coordinator - Contract
    Jcpenney May 1994 - Jun 1995
    Birmingham, Alabama Area
  • Oscar Mayer Foods
    "Hotdogger" - Oscar Mayer Wienermobile Driver And Publicity Specialist - Contract
    Oscar Mayer Foods May 1993 - May 1994
    Madison, Wisconsin Area
    During my days as a "Hotdogger,"​ I pitched a story idea to former syndicated humor columnist, Dave Barry, and offered him an opportunity to drive the Wienermobile. The resulting story was placed in hundreds of newspapers across the country, catapulting the Oscar Mayer Wienermobile program into national awareness.

Tina Miller Skills

Public Relations Public Speaking Media Relations Social Networking Press Releases Speech Writing Corporate Communications Marketing Communications Coaching Collaborative Leadership Event Management Community Engagement Strategic Planning Community Development Leadership Development Nonprofits Integrated Marketing People Oriented Team Leadership Leadership Strategic Public Relations Planning Staff Development Team Building Social Media Integration Strategic Media Relations Passionate About Work Enthusiastic Self Starter Agency Relationship Management Nonprofit Organizations Adaptability Social Media Marketing Social Media

Tina Miller Education Details

Frequently Asked Questions about Tina Miller

What company does Tina Miller work for?

Tina Miller works for Technology At Arizona State University

What is Tina Miller's role at the current company?

Tina Miller's current role is Artificial Intelligence (AI) Enthusiast | Higher Education Advocate | AI Beacon Network Founder | Strategic Communications and Public Relations | Team Leader | Speaker | Recovering Stand Up Comedian | Dog Lover.

What is Tina Miller's email address?

Tina Miller's email address is by****@****est.net

What is Tina Miller's direct phone number?

Tina Miller's direct phone number is +160295*****

What schools did Tina Miller attend?

Tina Miller attended University Of Phoenix, University Of Missouri-Columbia, Valley Leadership.

What are some of Tina Miller's interests?

Tina Miller has interest in Social Services, Children, Economic Empowerment, Education, Environment, Animal Welfare, Arts And Culture.

What skills is Tina Miller known for?

Tina Miller has skills like Public Relations, Public Speaking, Media Relations, Social Networking, Press Releases, Speech Writing, Corporate Communications, Marketing Communications, Coaching, Collaborative Leadership, Event Management, Community Engagement.

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