Head Of Development
CurrentResponsible for the implementation of Destination Zealand's Storebælt 365 vision, including the development of new market-driven, sustainable concepts that strengthen West Zealand’s position as a year-round destination. In addition, responsibility for the implementation of the destination company's event strategy, which through the establishment of innovative partnerships aims to realize a number of place-bound signature events that manifest the destination's positions of strength, create international awareness and set the direction for a sustainable tourism that West Zealand can live off and live with.• FOOD ON FIRE: overall festival management with a focus on consolidating Denmark's Bonfire Food Festival through the establishment of new commercial partnerships and further development of venue design, content and sustainable concepts that pull the festival in a green direction. In 2024, Food on Fire was successfully executed with continued high partner participation and satisfaction, in addition to significantly increased audience inflow and strengthened national media attention.• DM I BÅLMAD: responsible for the all-round event management of the Danish Bonfire Food Championships; an annual cooking competition that identifies and celebrates Denmark's best chef in the discipline of food over an open fire. With a successful premiere in 2024, the event will be carried out as a profiled side event to Food on Fire going forward. • AQTIVE DAYS: Since 2024 part of the team and steering committee behind Korsør Aqtive Days taking place in Halsskov Ferry Harbour with the Great Belt Bridge as a stunning backdrop. Aqtive Days is carried out based on the organizers' ambition to create a multi-water sports event that develops from being a locally oriented event to becoming a festival with both national and international appeal.