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At InToddWeTrust.com, my role involves steering brand narratives. With a focus on strategic positioning and storytelling, my work has generated brand awareness and substantial revenue. My approach is rooted in a passion for innovation and the ability to create compelling stories that drive brand impact.Previously, as Executive Creative Director at FleishmanHillard, our team conceptualized 360˚ campaigns, driving brand success across digital, social, video, and PR channels. We fostered innovation, harnessed emerging technologies, and achieved cross-functional synergy to enhance brand visibility. My commitment to excellence is evidenced by the collaborative environment we cultivated, leading to transformative results for our clients.
Intoddwetrust.Com
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Creative DirectorIntoddwetrust.Com Apr 2024 - PresentOverland Park, Kansas, United StatesSeasoned Creative Director with a knack for crafting captivating brand narratives and leading high-performing teams. Over a decade of shaping iconic campaigns across diverse industries, consistently delivering results that resonate. Specializing in strategic brand positioning and innovative storytelling, I thrive on generating big ideas within any budget or timeline. Recognized for transforming brands, I've garnered billions in impressions and millions in billings. Whether pioneering emerging trends or revitalizing perceptions, my passion lies in crafting compelling stories that drive impact. Let's connect and explore how we can elevate your brand narrative together.
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Executive Creative DirectorFleishmanhillard Sep 2021 - Apr 2024St Louis, Missouri, United States• Orchestrated the strategic direction of 8 creative teams, fostering a collaborative environment conducive to innovation and excellence.• Conceptualized and executed brand platforms, enabling 360˚ campaign thinking across digital, social, video, and PR channels, resulting in billions of impressions for multiple clients.• Drove brand revitalization efforts, positioning numerous brands for success and generating substantial revenue through meticulously crafted campaigns.• Spearheaded cross-functional collaborations to develop integrated marketing strategies, leveraging emerging technologies and digital platforms for enhanced brand visibility and audience engagement.• Provided invaluable strategic guidance to clients, translating market insights into compelling storytelling techniques and creative concepts that effectively engaged audiences and reshaped brand narratives. -
Svp FleishmanhillardFleishmanhillard Nov 2020 - Apr 2024United States• Orchestrated the strategic direction of 8 creative teams, fostering a collaborative environment conducive to innovation and excellence.• Conceptualized and executed brand platforms, enabling 360˚ campaign thinking across digital, social, video, and PR channels, resulting in billions of impressions for multiple clients.• Drove brand revitalization efforts, positioning numerous brands for success and generating substantial revenue through meticulously crafted campaigns.• Spearheaded cross-functional collaborations to develop integrated marketing strategies, leveraging emerging technologies and digital platforms for enhanced brand visibility and audience engagement.• Provided invaluable strategic guidance to clients, translating market insights into compelling storytelling techniques and creative concepts that effectively engaged audiences and reshaped brand narratives.
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Independent ConsultantIntoddwetrust.Com Oct 2016 - 2020Kansas City Metropolitan Area• Played a pivotal role in the expansion of The Purple Guys Tech Support from a single office to a multi-office operation across various cities.• Leveraged market trends and consumer insights to develop innovative concepts, driving business growth and enhancing brand recognition.• Led the development and implementation of creative marketing strategies, positioning The Purple Guys as a leading tech support service provider in competitive markets.• Demonstrated exceptional storytelling prowess, crafting narratives that resonated with diverse audiences and differentiated The Purple Guys in the marketplace.
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Creative DirectorBarkley Oct 2015 - Sep 2016Kansas City, Missouri, United States• Championed award-winning campaigns for renowned brands such as Hershey’s, Wing Stop, and Anheuser Busch, spanning digital, social, VR, and traditional media channels.• Managed a dynamic team of 19 creatives across multiple clients and categories, fostering a culture of innovation and collaboration.• Pioneered the adoption of new technologies, including VR and interactive displays, to deliver immersive brand experiences that captivated audiences.• Stayed ahead of industry trends and technologies, driving the development of impactful digital, social, and virtual reality campaigns across diverse industries. -
Group Creative DirectorBernstein Rein May 2012 - Oct 2015Kansas City, Missouri Area• Led the creation of award-winning commercials for national brands such as McDonald's, earning recognition at prestigious events including the Cannes Film Festival.• Secured major client wins, including the Old Dominion account, and successfully positioned regional campaigns for McDonald's, driving significant revenue growth.• Leveraged extensive experience in brand positioning and storytelling to develop compelling campaigns that resonated with target audiences and drove brand affinity.• Managed a diverse portfolio of clients, spanning industries such as food and beverage, healthcare, and finance, delivering tailored creative solutions that exceeded client expectations. -
Instructor Of Integrated CampaignsChicago Portfolio School Apr 2010 - Oct 2010Chicago• Taught classes for integrated studies, including social media, traditional, film and copywriting.• Class sizes ranged from 5 - 12 students.• Students graduated and are now creative directors across the country.
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Group Creative DirectorEnergybbdo Oct 2000 - Jul 2009• Joined EnergyBBDO as an Associate Creative Director, swiftly ascending to the role of Senior Vice President, Group Creative Director, propelled by a reputation for exceptional client service, innovative campaigns, and consistent success in new business development.• Managed a diverse portfolio of accounts including Wrigley’s Juicy Fruit, Hubba Bubba, Dial, V-tech, and The Art Institute of Chicago, collaborating closely with clients and cross-functional teams to develop insightful strategies that fueled creative excellence.• Instrumental in securing numerous industry accolades for the agency, including a Bronze Clio, Silver New York Festivals Award, and Cannes Finalist, underscoring a commitment to innovation and excellence in every project.• Mentored and motivated creative teams to push the boundaries of creativity, resulting in multiple recognitions at esteemed events such as Communication Arts Exhibit, Adweek Best Spots, and London International Festivals Awards.• Recognized for outstanding contributions with awards such as Best in Show at the Chicago Addy Awards and Viewer’s Choice Award, showcasing a talent for driving impactful creative solutions and exceeding client expectations.
Todd Hoffman Skills
Todd Hoffman Education Details
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Central Academy Of Commercial Art -
Psychology, Human Factors Engineering
Frequently Asked Questions about Todd Hoffman
What company does Todd Hoffman work for?
Todd Hoffman works for Intoddwetrust.com
What is Todd Hoffman's role at the current company?
Todd Hoffman's current role is Strategic Creative Director | Brand Visionary | Award-Winning Storyteller | Passionate about Transforming Brands & Inspiring Audiences.
What is Todd Hoffman's email address?
Todd Hoffman's email address is th****@****yus.com
What is Todd Hoffman's direct phone number?
Todd Hoffman's direct phone number is +131251*****
What schools did Todd Hoffman attend?
Todd Hoffman attended Central Academy Of Commercial Art, Wright State University.
What skills is Todd Hoffman known for?
Todd Hoffman has skills like Interactive Marketing, Interactive Advertising, Creative Direction, Concept Development, Integrated Marketing, Art Direction, Advertising, Creative Strategy, Strategy, Outdoor Advertising, User Experience, Logo Design.
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Todd Hoffman
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Todd Hoffman
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Todd Hoffman
Eagle River, Wi -
1comcast.net -
Todd Hoffman
Senior Data Analyst At Degree Analytics And School Board Director At Mt. Lebanon School DistrictPittsburgh, Pa
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