Senior Designer | Visual Communications Strategist | Project & Account Manager
Seattle, Wa
Created, defined and developed the unique business / service pillar of Visual Communication Strategist.● Role necessitated direct client lead providing all Art Direction, Creative Direction, Account Direction, and Project Management, as well as hands-on production of deliverables.● Strategy services required the ability to research, define, position and develop content, determine audience pain-points / drivers, and create deliverables that connected the project objectives to specific audiences.● Role required direct communication and presentation of concepts, designs and strategy approaches, articulation of thought processes, design thinking, and methodologies to C-level clients, engineers, sales and marketing teams.● Range of projects requires strong command of visual design capabilities, including composition, layout information hierarchy, typography, grid, color, animation, motion and print production variables.● Worked with and mentored creative team members of all levels in business acumen and the art and craft of storytelling and design.Key Achievements Include:Created and defined the Visual Communications Strategist role growing service into a separate business vertical requiring full ownership of B2B & B2C clients/projects. Required broad skills sets and ability to singularly strategize approach, create story arch, define positioning / differentiation and build deliverables. Clients included: VCE, EMC, Dell EMC, Microsoft, HP, Amazon-AWS, Splunk, T-Mobile, F5, Concur, Avanade, Qumulo, Crowd Strike, and MGM.Worked directly as agency specialist consultant for IPO and Venture Capital/Series A, B & C presentations pitch decks generating over $250M in funding.