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A senior-level strategist, writer, producer with 15+ years experience creating award-winning news, advertising and social/digital media content for some of the world’s leading consumer brands including Ford, General Motors – Chevrolet - Cadillac - GM Envolve, Microsoft, IndyCar and NASCAR. My work has been featured on Good Morning America, CBS and ABC News, Discovery and Fox Sports broadcasts in addition to countless news, entertainment publications and advertisements. In recent years, I helped lead several iconic Ford global product reveals, including the return of the Bronco brand and off-road 4x4s; Ford Performance vehicles, including the Shelby GT500 and supported the growth of the Raptor off-road performance brand including the F-150 Raptor and Raptor R. I also supported the reveal of Ford electric vehicles and technologies, including F-150 Lightning and Mustang Mach-E, Ford BlueOval City, Ford Intelligent Range and CoPilot360 driver assist technologies. With a strong technical background, I’m able to “own” every aspect of my assigned products to create strong competitive claims and distill those advantages into relatable, consumer-focused content that educates and strengthens allegiance to the brand and its products. Project management experience includes producing top-tier media and live events, on-location video and photo shoots, plus content development and client reviews, including creative briefs, legal and regulatory reviews and senior-level management sign-off. Media relations experience includes developing and pitching enterprise story leads, writing SME/executive speeches, presentations and briefing books, facilitating interviews and providing follow up responses and media assets. Industry experience includes OEM and tier automotive suppliers, advanced vehicle and information systems technologies, energy and environmental, consumer electronics and governmental affairs.See my work at https://www.motorheadcreative.com
Motorhead Creative
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Strategic Communications – Public Policy, Automotive, Ev ReadinessMotorhead CreativeTroy, Mi, Us
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Strategic Communications Consultant - Public Policy, Digital AdvertisingSelf Jan 2024 - PresentTroy, Michigan, United StatesDeveloping strategic communications and program management for start-up and public affairs organizations with an emphasis on top-line messaging, content development and hyper-targeted digital marketing deployment.• Creating key messaging, public policy and briefing documents along with drafting press releases, producing social media and digital advertising content, managing CRM systems, content calendars and negotiating advertising buys• Briefing clients on federal infrastructure funds and grants, automotive industry sustainability trends, and energy & public charge infrastructure development and EV readiness to build out public EV charge infrastructure and promote EV adoption
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Creative DirectorJack Morton Worldwide Sep 2022 - Dec 2023Detroit, Michigan, United StatesCreative director, senior writer and producer to GM Envolve supporting event-based marketing content communications for senior General Motors leadership and GM commercial and Chevrolet dealer operations. • Producing marketing and event content to support the launch of all-electric GM Fleet products, including Chevrolet Silverado EV Work Truck, Blazer EV and Equinox EV, and GM Ultium-based vehicles and energy services• Creating dealer and GM Fleet communications to support commercial customer transition to vehicle electrification, including Ultium Charge 360 solutions, bi-directional power integration and charge network access• Supporting GM Energy products and services for GM Fleet dealers and commercial customers• Producing weekly dealer and operations communications for Ed Peper -
Senior Copywriter/Producer - Gtb Content HubFord Motor Company Jul 2016 - Sep 2022DearbornSenior writer, strategist, producer for Ford product communications including lead writer for Bronco brand and Bronco SUVs, Ford EV Energy Services technologies, F-Series trucks including F-150 Lightning Pro and Raptor/Raptor R, Ranger, Mustang Shelby GT500, plus Ford Performance brand accessories and advanced Ford Co-Pilot 360 driver assist technologies. • Created strategic enterprise content to support iconic Ford products including leading ideation, writing and production of content for earned, social media and digital platforms• Led production and creative direction for visual assets including VR360, live broadcast video and photographic assets• Managed new product insights and creative briefings, developing pre-launch, launch and post-launch product narratives across media platforms• Supported media relations strategy and content for consumer media and specialty publications -
Senior CopywriterJ.R. Thompson Company Nov 2014 - Jul 2016Farmington Hills, Mich.Senior copywriter and content strategist for global FCA automotive brands Dodge/SRT, Mopar and Magneti Marelli aftermarket products and regional gas/electric utility Consumers Energy• Developed strategic digital content for Consumers Energy business customer outreach and strategic content for accompanying print and digital online advertising (OLA)• Senior strategist and copywriter for Mopar, FIAT and Magneti Marelli aftermarket parts and accessory advertising• Content developer for DriveSRT website and related FCA performance brands• Provided strategic communications counsel to clients and participating in agency partners -
Digital Content Developer | Social Media ProducerMotovicity Distribution Dec 2012 - Nov 2014Madison Heights, Mich.Content developer and social media producer for a national performance aftermarket parts distributor. Developed strategic initiatives in addition to producing and syndicating content for print/digital advertising, web/blog content marketing, PR and social media distribution. • Developed strategic B2B communications programs to mature Motovicity's nascent communications programs to develop a stronger media presence among industry media and social media platforms• Sourced and produced traditional advertising, PR and social media content to support client brands and to maximize SEO on the "MotoBlog" and Motovicity.com websites• Produced photographic and video content to support advertising, corporate and social media projects• Drafted and pitched traditional press releases and media kits to support product launches and company announcements
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Motorsports PhotographerLat Photographic Jun 2010 - Nov 2014UsaPhotographer for motorsports events, media promotions and teams for IndyCar and NASCAR racing• Photographer for Indy 500 and Detroit Grand Prix race and sponsor events; producing images for national motorsports publications and the Associated Press -
Account Supervisor - Cadillac News Desk EditorWeber Shandwick May 2011 - Apr 2012Detroit, Mich.Lead writer for Cadillac product reveal and sustainment communications, including the launch of the Cadillac XTS and ATS luxury sedans, and supported ongoing SRX and Escalade SUV communications. • Sourced innovative editorial opportunities and produced consumer focused content of Cadillac news for broadcast, digital and social deliverables• Providing media relations and strategic support to the Cadillac brand communications teams and for new product launches• Developing strategic media pitch materials and supporting ongoing proactive media opportunities -
Communications Specialist - Advanced Vehicle TechnologiesUnited States Council For Automotive Research Oct 2007 - May 2011Southfield, Mich.Provided communications development and media relations support for USCAR, the collaborative vehicle technology research entity among Chrysler, Ford, General Motors and the U.S. Department of Energy.• Sourced and produced internal/external editorial content highlighting ongoing collaborative R&D programs among the OEMs and DOE• Provided on-going media relations for executive staff and key stakeholders which included Q&A/briefing materials, media tracking and ongoing media relations with national press• Managed annual USCAR recognition events and media announcements as needed
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Communications Specialist - Enterprise-Class It Consulting ServicesNusoft Solutions Jun 2006 - Apr 2007Troy, Mich.Corporate communications for a leading Microsoft Gold Partner and IT consulting corporation.• Sourced and produced internal/external communications highlighting various NuSoft/Microsoft partner projects for Fortune 100 clients, larger municipalities and institutions• Produced Web-based and digital communications to support product launches, ongoing communications efforts and special events• Served as lead on several large events including the Microsoft Office 2007 (Michigan-area partner) product launch, GLIMA West Tech Trends and the Ennis Center/NuSoft Golf Classic
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Reporter/Broadcast Field ProducerFreelance Nov 2004 - Jun 2006Detroit Area, Mich.Freelance reporter and broadcast field producer for Ann Arbor News, KDN Video for CBS and NBC news, Fox SportsNet, ESPN and Discovery Channel. • Responsible for sourcing and producing local and national news with a focus on business, home products and technology and the automotive industry, with additional editorial development and support for national sports and entertainment broadcasts• Clients included: Ann Arbor News/Michigan Business Review, Detroit News Agency, KDN Video - CBS News, ESPN, Fox SportsNet, Discovery Channel and E! Television
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Reporter/City EditorHometown Communications Mar 2002 - Nov 2004Royal Oak, Mich.MPA award-winning reporter/city editor for HomeTown Communications community newspapers and copywriter for Home Spotlight publications.• Managed two local editorial editions of the Mirror Newspaper and was responsible for sourcing, writing and producing content while serving as editor for contributors and final publications• HomeTech columnist and home products feature writer for HomeSpotlight• Led local news content with award-winning investigative and breaking news content
Todd Davis Skills
Todd Davis Education Details
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Communications/Film Production -
National Institute Of TechnologyElectronics-Computer Technology
Frequently Asked Questions about Todd Davis
What company does Todd Davis work for?
Todd Davis works for Motorhead Creative
What is Todd Davis's role at the current company?
Todd Davis's current role is Strategic Communications – Public Policy, Automotive, EV Readiness.
What is Todd Davis's email address?
Todd Davis's email address is to****@****gtb.com
What is Todd Davis's direct phone number?
Todd Davis's direct phone number is +124822*****
What schools did Todd Davis attend?
Todd Davis attended Wayne State University, National Institute Of Technology.
What are some of Todd Davis's interests?
Todd Davis has interest in Children, Economic Empowerment, Environment, Education, Science And Technology, Automobiles, Creative Writing, Home Renovation And Design, Arts And Culture, Health.
What skills is Todd Davis known for?
Todd Davis has skills like Corporate Communications, Newspaper, Television, Video, Broadcast, Automotive, Social Media, Newspapers, Story, Photography, Business Management, Consumer Electronics.
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