Todd Howe Email & Phone Number

Charlotte, North Carolina Area

Working the Utility Power Services team within the Power and HVAC specialty division focusing on enhancing relationships with generator OEMs, technician competency assessment and training, application assistance and product support.

Statesville, North Carolina, USA

• Responsible for development and execution of mobile generator and light tower business initiatives including LRP, AOP, portfolio planning, NPD, market research and sales strategy.
• Developed and successfully implemented a seven-year, $10M product development strategy to meet EPA off-highway diesel engine emission regulations, ensuring product continuity while maintaining full regulatory.
• Product management and P&L responsibility for the North America region with accountability for pricing, demand forecasting, management of inventory targets, and inventory turns through the sales channels.
• Direct and initiate market studies to identify changing market needs, segments, and opportunities.
• Drive dealer development through creation and implementation of regional channel strategies including identification, prospecting and start-up of dealers, strategic accounts, and national rental accounts.
• Initiate and drive implementation of commercial marketing collateral including development of sales literature, print and social media, videos, trade show participation, managing marketing spend within budget.

Statesville, NC, USA

• Note: Doosan Infracore acquired Ingersoll Rand's Utility Equipment business (along with Bobcat Co.) in November 2007. The Utility Equipment Division is now known as Doosan Portable Power.
• Supported key generator business initiatives including market research, new product development and sales strategy.
• Recommended business and channel development initiatives to prospect and develop new generator dealers in underserved regions and improve penetration in targeted rental, construction and industrial market segments.
• Managed pricing, demand forecasting, finished goods inventory and other key performance parameters.
• Developed specification to in-source North American and European generator product lines and led development program culminating in a successful product launch of 23 new models over 12 months while managing exit.
• Developed commercial marketing materials for the generator product line including sales literature, print media, sales and application tools and other marketing collateral.

Mocksville, NC, USA

• Note: Doosan Infracore acquired Ingersoll Rand's Utility Equipment business (along with Bobcat Co.) in November 2007. The Utility Equipment Division is now known as Doosan Portable Power.
• Supported key generator business initiatives including market research, new product development and sales strategy.
• Recommended business and channel development initiatives to prospect and develop new generator dealers in underserved regions and improve penetration in targeted rental, construction and industrial market segments.
• Managed pricing, demand forecasting, finished goods inventory and other key performance parameters.
• Developed specification to in-source North American and European generator product lines and led development program culminating in a successful product launch of 23 new models over 12 months while managing exit.
• Developed commercial marketing materials for the generator product line including sales literature, print media, sales and application tools and other marketing collateral.

Holyoke, MA, USA

• Analyzed generator market using segmentation techniques and established sales volume and revenue targets for the generator product range.
• Developed tools and techniques to expand regional manager’s competence with generator products to help the group achieve sales targets.
• Collaborated with regional managers to expand distribution network and develop national accounts.
• Functioned as liaison between the sales company and production facilities within the United States and Belgium.
• Developed master specification for the redesign of the 15-150 kVA product range, based on analysis of customer feedback, creating significant differentiation between the U.S. products and the global products.
• Created a custom solution for a military application by working in close cooperation with the customer, resulting in the award of a $9.1 million contract.

Holyoke, MA, USA

• Created a comprehensive sales and technical training program for regional managers and distributors.
• Developed an online distributor database to release product information throughout the distribution network virtually eliminating paper document distribution.
• Collaborated with engineering and service teams to find technical solutions to design issues in the field while maintaining customer confidence.
• Authored bid specifications, product data pages, and other technical literature.
• Designed new product brochures for complete generator product range.
• Supported regional managers and distributors with application assistance and technical support.

Holyoke, MA, USA

• Provided technical support and troubleshooting assistance to distributors and OEM customers for portable air compressors, generators, and stationary compressors with an emphasis on control systems, VFD systems, and.
• Reviewed and processed warranty claims with the authority to pass, reject or negotiate claim settlements.
• Provided feedback to the engineering and marketing teams evaluating the field performance of new products.
• Authored technical service bulletins and other service-related documentation.
• Visited customers and provided on-site support to field service technicians when required.

Master Of Science, Engineering Management

Bachelor Of Science, Physics