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@infores.com
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2 phones found area 513
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Todd Kirk is listed as Doing Better Things through Marketing Analytics ... not just Doing Things Better at Middlegame Marketing Sciences, a company with 3 employees, based in Atlanta Metropolitan Area, United States, United States. AeroLeads shows a work email signal at infores.com, phone signal with area code 513, and a matched LinkedIn profile for Todd Kirk.
Todd Kirk previously worked as Founder and Principal at Middlegame Marketing Sciences and Co-Founder and Lead Architect at Provalytics. Todd Kirk holds Graduate Certificate, Management from Agsm @ Unsw Business School.
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I have been a principal, partner, and advisor for various organizations that focus on clearly converting business analytics into action and positive outcomes. My experience spans both research/consulting companies and client firms in markets around the globe. As a consultant, I had led the design, development, and market activation of several multi-million dollar services like MMA’s “Competitive Interaction Assessment” and IRI’s ”Assortment Drivers”. My marketing skills were shaped at The Coca-Cola Company while supporting CMO Sergio Zyman as he increased annual global sales from 9 to 15 billion cases during the nineties. Coke gave me a depth and focus that has repeatedly turned research data into actionable programs that sell more, more often, and/or at a higher price. My classical training was at Miami University’s Farmer School of Business and the Australian Graduate School of Management.Specialties: I have specialized in competitive interaction as a form of marketing response analysis to evaluate changes in 4P's strategies. This work concentrates on understanding the amount of sales exchanged between products due to marketing or "transferable demand". Outcomes have included optimizing new product launches or maximizing assortment plans for existing products/prices/promotions (trade and advertising) that focus on total portfolio sales and/or profitability.
Listed skills include Customer Insight, Competitive Analysis, Market Research, Marketing Analytics, and 27 others.
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Dublin, Ireland
Middlegame, an innovative marketing sciences organization that helps business partners leverage analytics addressing their complete marketing portfolio to gain and exploit positional and material superiority for their products and services worldwide.We are a different kind of marketing and sales analytics firm that does not believe that report cards filled.
Portsmouth, New Hampshire, United States
Provalytics is the best solution for marketing leaders who need proof on what’s working, what’s not and where to place their next bet. If you’re an ambitious marketer who needs to scale without worrying about cookies, privacy, and walled gardens, you’ve found the right platform. Provalytics lets you make smarter marketing bets – faster.Different marketing.
Bradenton, Florida, United States
Marketing Attribution Partners (MAP) is an analytics platform provider that is designed to specifically address marketing assessment in the "always on" multi-channel landscape. Our tools allow revenue owners to show how they influence customer transactions as well as the detailed journey decisions that lead to those transactions.By incorporating the.
New York City Metropolitan Area
As a Senior Vice President, I produced and organized a suite of analytical solutions for clients to better address issues associated with the IRI 4Cs (Customer, Consumer, Competition, and Channels) and how manufacturers could work collaboratively with their retail partners to identify and activate "win win" opportunities that simultaneously help both.
New York City Metropolitan Area
As a Vice President, I lead the development and practical use of automated systems to perform Data Mining and Marketing Mix Modeling services for Fortune 500 clients. These initiatives have reduced statistical analysis time by up to 40% and released significant resources to consulting and framing recommendations.Specific Accomplishment: Launched the.
Atlanta, Georgia, United States - Sydney, New South Wales, Australia
As a Manager and Senior Manager, I established and implemented best practices for merging consumer and retail tracking studies into an integrated Knowledge Management system for marketing opportunity identification and assessment of the forecasted potential of these opportunities across the 192 countries where Coke distributes its products.Specific.
University of New South Wales: Gate 11, Botany Street • Randwick, NSW 2031 • Australia Evaluations: Distinction or Credit for all courses.
Farmer School of Business: 800 East High Street • Oxford, OH 45056 • USA Overall Grade Point Average: 3.13 • Major: Marketing 3.35 •.
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Todd Kirk works for Middlegame Marketing Sciences.
Todd Kirk is listed as Doing Better Things through Marketing Analytics ... not just Doing Things Better at Middlegame Marketing Sciences.
AeroLeads has found 1 work email signal at @infores.com for Todd Kirk at Middlegame Marketing Sciences.
AeroLeads has found 2 phone signal(s) with area code 513 for Todd Kirk at Middlegame Marketing Sciences.
Todd Kirk is based in Atlanta Metropolitan Area, United States, United States while working with Middlegame Marketing Sciences.
Todd Kirk has worked for Middlegame Marketing Sciences, Provalytics, Marketing Attribution Partners (Map), Information Resources, Inc. (Iri), and Mma.
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Todd Kirk holds Graduate Certificate, Management from Agsm @ Unsw Business School.
Todd Kirk is listed with skills including Customer Insight, Competitive Analysis, Market Research, Marketing Analytics, Segmentation, Marketing Research, Marketing Strategy, and Statistical Modeling.
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