Tom Alexander Email & Phone Number

Bloomville, Oh, Us

Bloomville, Oh, Us

Cleveland, Ohio, United States

Responsible for maintaining a portfolio of client accountsAccountable for metrics of revenue retention, add-on and upsell, and client satisfactionSupporting main points of contact in a variety of industries at the executive levelEnsure proper utilization of project management softwareManage internal client teams across marketing channels to meet client expectations and deliver resultsServe as an Internal Admin for call tracking platformChosen to be an Artificial Intelligence Captain to support initiatives across the company

Tiffin, Ohio, United States

Strategic oversight of the Undergraduate Admissions, Marketing, Admissions Operations (Slate), and College Credit plus staffAccountable for enrollment goals, strategy formulation, budget management, and staff developmentMet new student enrollment goals during all semesters in roleServe as a member of the cabinet to support campus wide initiatives related to enrollmentLead efforts for new student orientation to support the ease of transition to campus for new studentsCollectively manage a $3.5 million-dollar budget across departmentsServe as the primary recruitment liaison for faculty, athletics, and student affairsPresent University admissions and financial aid information during campus eventsManage all outside partnerships for recruitment marketing, student search, and enrollment projectionsLaunched Direct Admissions on campus in partnership with NicheRestructured the campus visit experience for prospective students and expanded the student ambassador programInterim oversight of the Office of International Admissions during staff turnoverSupport faculty in the execution of summer academic campsDecreased staff turnover through restructured staffing model and compensation plan

Partner with enrollment and marketing leaders at over 100 universities around the countryPrepare and facilitate strategic conversations on enrollment goals, marketing strategies, and institutional prioritiesMaintain a high level of product knowledge and industry insightsMeet established quarterly revenue retention and expansion goalsNavigate search criteria selection with partner institutions

Cleveland, Ohio, United States

Responsible for new business development and partner qualificationDevelop strategies to prospect into marketing decision makers within organizations that align with ideal client typeManage the sales process from qualification through signature, including oversight of sales pursuit teamSet and meet client expectations on timeline and deliver of strategy and statement of workPrepare and deliver legal sales and pricing documentsCustomer facing at in person events and virtual engagementsRemote employee responsible for self-management of calendar and meeting workflow expectationsCollaboration with marketing for alignment on how to present client stories

Tiffin, Oh

Provide vision and strategy for overall undergraduate and graduate recruitment effortsSupervise and develop 11 professional staff, 9 student managers and 25 student ambassadorsMaintained level first year enrollment in a decreasing market environmentCollaborate with staff in athletics, student affairs and academic affairs to work towards fulfillment of the University missionIn collaboration with the Vice President of Enrollment Management, develop a streamlined staffing model to optimize efficiency and University resourcesOversee all recruitment travel, special events and daily visit operations to promote exceptional customer serviceManagement of multiple budget with a an emphasis on optimizing reduced resourcesDevelop strategy for lead acquisition and qualificationResponsible for a designated recruitment territory that exceeded enrollment goals for that past 2 recruitment cyclesIn addition to management of a recruitment territory, manage recruitment efforts for the School of Education Lead implementation team for new operating system and CRM to ensure efficiency in admission processing and communication flowWeekly contributions to marketing efforts and strategy including identification and negotiation with outside servicesIncreased academic profile of incoming class each of the first tour recruitment cycles (3.38-3.49 GPA)Serve as a member of the Strategic Retention Committee

Marion, Ohio

Oversaw all admission and recruitment activities for The Ohio State University at Marion including traditional, non-traditional, transfer and CCP student populationsEnrolled largest freshmen class in campus history in both Autumn 2017 and Autumn 2018Assisted in efforts that lead to an 11% growth in overall enrollment during time in position16% freshmen increase in Autumn of 201710% increase in Autumn 2018 freshmen enrollment over Autumn 2017Worked in cooperation with all other Ohio State University campuses to effectively represent Ohio State's brand and land grant mission to students, families and counselors Managed admissions and recruitment budgetDeveloped a defined communication plan and worked with Marketing & Communication to develop materials that assist in brand positioning Continually advocated for customer service and relationship based approach to recruitment within campus communityWorked hand in hand with a dedicated staff of 3 admissions professionals and 15 student ambassadorsEngaged frequently with Director of Retention and Educational Outreach to develop plans to assist students with college planning earlier and successfully remain with the university once enrolledContinually evaluated CRM (Talisma) implementation and use on campusWork with multiple Ohio State University campuses to develop a detailed travel and recruitment model within our expanding service area

Tiffin, Oh

Responsible for the recruitment of the north central Ohio territoryAssist students in the college search process including application submission, visit scheduling and financial aidUtilize Hobson’s Connect CRM to manage communications with students and make informed decisions about recruitment strategies Collaborate with athletic department to assist in the recruitment efforts of student athletesPresent University information in large group setting at open house eventsCompile needed information for the financial aid appeals processAssist in the planning and management of Heidelberg Scholar’s Day competitionsParticipate in the hiring of new admissions counselors and lead the training and mentoring of new admissions professionalsServe as Admissions contact point for the College Credit Plus (CCP) program on campusCoordinate an on campus college fair with 450+ high school guestsHire, train and supervise student calling team to help facilitate information to inquiries

Tiffin, Oh

Responsible for the recruitment of traditional students from North Central and North West OhioFacilitate the training of new Admissions CounselorsCoordinate Seneca County Higher Education Day, an on campus college fair for over 450 studentsLiaison to Heidelberg School Counselor Advisory BoardAssist with alumni recruitment initiatives and volunteer management of student hostsPresent information to large groups during campus group visits

Tiffin, Ohio

Responsible for the recruitment of prospective students in the north central Ohio geographic region.

Urbana, Ohio

Handle responsibilities essential to event planning including scheduling, set up, management of alumni eventsFormulate, research, and create content to be featured in University publications that are featured in print, online, and various other content formatsCoordinate the Office of Alumni Relations social media efforts to include Facebook, Twitter, and Constant ContactDevelop and implement student engagement strategiesPresent content developed for students during orientation Update and maintain the university database to ensure accuracy of alumni and friend contact informationAssist in the application process and awarding of university endowed scholarshipsPerform a variety of tasks to meet the needs and mission of the Office of Alumni Relations

Urbana, Ohio

Assist customers in the processing of financial transactionsEnsure client confidentiality in all proceedingsMake sales calls to offer banking solutions to current customers

Tiffin, Ohio

Coordinated event planning efforts involving a variety of members of the hospital community and community members in the city of TiffinRaised donations through cold solicitations to be auctioned off at Mercy Hospital Gala which raised $29,000 in donations for the hospital fundDeveloped content and wrote articles to be featured in both internal and external publicationsProofed marketing materials, external press releases, and internal employee communicationsAssisted the office of Development, Marketing, and Public Relations in day to day functions

Tiffin, Ohio

Assisted in the management of a student staff to meet the university’s conference and event needsCommunicated with customers to ensure that their needs were met in a functional mannerFacilitated events that served a wide variety of campus offices and populations

Norwalk, Ohio

Entered detailed patient information accurately to ensure prompt treatment and accurate billingMaintained patient confidentiality in accordance with HIPPA regulationsProvided exceptional customer service to hospital guests and collected patient copayments

Norwalk, Ohio

Developed and wrote a weekly column for publication in the community newspaperReceived press releases from community organizations and translated them into a format that was conducive with the editor’s standardsCovered high school football games for the area. Attended games, recorded statistics and developed story for publication the following morning, meeting a strict deadline

Master Of Arts In Education, Education

Bachelor'S Of The Arts, Communication Studies & Theatre Arts

Activities and Societies: Varsity Football, Excelsior Men's Society, Greek Council Representative, WHEI Radio DJ, Campus Learning.

High School Diploma, College Prep

Activities and Societies: Football, Wrestling, Baseball, FFA, French Club, Model UN, FEA