I am an artist who combines a solid background in graphic design and illustration with excellent conceptual skills, resulting in distinctive proficiency in both print and non-traditional media. I have a proven ability to effectively analyze and communicate creative strategy with clients. Having over 25 years of experience as a graphic designer, I’ve serviced major accounts such as IBM, American Express, Windows Magazine and Master Card to name a few. Intrigued with the limitless potential of new technology, I shifted from traditional print media to devote my energies to interactive design. Accomplishments include the CIO Web Business 50/50 Award and The International Web Page Award for designing the Minnesota Landscape Arboretum and Parade of Homes websites. I was also awarded the London International Advertising Award - E- Commerce Category for Lids.com. Currently I am the Creative Director for Ethix Ventures a company that does promotional products made in USA, which supports union workers and the environment. My focus is on creating designs that can help clients with their branded promotional items.
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Creative DirectorEthix MerchLong Beach, Ny, Us -
Creative DirectorEthix Merch Jun 2014 - Present9 Main Street, Sutton Ma 10590 -
Creative DirectorCreative Freelance Mar 2006 - Jun 2014Jefferson, Massachusetts, United StatesSelf-employed as a freelance Senior Designer/Art Director working with clients from conception, design and execution of innovative visual materials and apparel. Accounts served: AARP, NBC, Research Results Inc., The Sean Collins Company, XCEL Lacrosse Training, LLC.• Having a strong understanding of design and production, I work collaboratively with copywriters, brand managers, and others in an organization, and supervise freelance designers as needed. • I have been able to hit the ground running with a new team and new clients, working on or off the client’s site. • Experience with PC and MAC platforms, Illustrator, Photoshop, and InDesign.
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Creative DirectorEvoke Media Group Jun 2000 - Jun 2006Eden Prairie, Minnesota - Interactive DesignSpecializing in business-to-business sites, Evoke Media Group helped clients define their Internet strategies and then implemented solutions to execute those strategies. Accounts served: gNeil and HROne, Inc., SourcingDirect.com, Autoplanet.com, eFunds and AboutChecking.com, and CART Racing. • Created a team of individuals with an expertise in business and market strategy; marketing communications, project management, and integrated technology solutions.• Enabled clients to formulate an overall strategic business objective and provide innovative solutions and ideas for meeting those objectives.
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Creative DirectorVallon Inc. Jun 1996 - Sep 2000Minneapolis, Minnesota, United StatesInternet Company specializing in business-to-business sites, helping clients define their Internet strategies and design, architect, develop, and implement solutions to execute those strategies.Accounts served: Vallon business to business web accounts, Net Propulsion, IBM, First Data Corp., PGA, Atlantic Lucient Technologies, RH Donnelly and UPS.• Developed and implemented creative concepts and strategies with creative team.• Responsible for the creation and maintenance of design budgets and schedules.• Maintained creative quality control based on Vallon's creative strategy.• Developed and implemented the Vallon creative work flow process from concept through development.• Hire, manage and mentor the creative team of designers and production artists.• Recipient of the "CIO Web Business 50/50 Award", "The International Web Page Award" for designing the MN Landscape Arboretum website and The Parade of Homes website and "The 1999 London International Advertising Award" for LIDS website.• Help create "Net Propulsion" Vallon's product, a website solution for small to mid size businesses.
Tom Baker Education Details
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Fine/Studio Arts, General
Frequently Asked Questions about Tom Baker
What company does Tom Baker work for?
Tom Baker works for Ethix Merch
What is Tom Baker's role at the current company?
Tom Baker's current role is Creative Director.
What schools did Tom Baker attend?
Tom Baker attended University Of Pittsburgh.
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