Tom Kenward Email & Phone Number

United Kingdom

London Area, United Kingdom

Cambridge, England, United Kingdom

Starting a new chapter as part of The Marketing Practice. We have spent the last year shaping what this exciting new proposition looks like for our clients alongside our new family members; Kingpin, Campaign Stars, 90 Octane and of course, The Marketing Practice.

Cambridge, England, United Kingdom

Responsible for the growth and development of our priority accounts by acting as a strategic partner for our clients. Acting as an ambassador internally to help shape our ways of working and coaching the delivery team through live projects to help drive long-term pipeline.

Cambridge, United Kingdom

As the account lead, I was responsible for managing client relationships and profitability across a variety of clients including Sonova, Shell, Thomson Reuters and Olam. I oversee projects across all channels but specialize in digital solutions; enterprise website builds, diagnostic tools, service platforms and digital campaigns.

Geneva Area, Switzerland

Worked as part of the P&G European Innovation Centre team on behalf the FPP business. Personally responsible for the implementation of new technologies that enhanced the P&G corporate selling story. Consulted with category teams on the best way to use content and physical environments to engage with their European retail customers to drive joint value creation. Was successful in securing the project for our agency to redesign Sephora stores across Europe, focusing specifically on fine fragrance.

Geneva Area, Switzerland

Specialist video expert, advising P&G brands including Duracell, Braun, Pantene and Max Factor on content strategy, creative execution and script writing. Managed the filming and post-production editing of P&G's "Thank you mom" campaign which was filmed across many European countries.Developed corporate and category content for P&G's innovation centre – creating corporate selling messages which enable P&G to engage with their customers including the reinvention of the health & beauty… Show more Specialist video expert, advising P&G brands including Duracell, Braun, Pantene and Max Factor on content strategy, creative execution and script writing. Managed the filming and post-production editing of P&G's "Thank you mom" campaign which was filmed across many European countries.Developed corporate and category content for P&G's innovation centre – creating corporate selling messages which enable P&G to engage with their customers including the reinvention of the health & beauty category for P&G across multiple channels. Identified a new business opportunity with the Swiss Development Group and won the subsequent pitch to deliver a website and print campaign to sell the multi-million Franc apartments at the newly refurbished Du Parc complex on the edge of Lac Leman. Show less

Set the wheels in motion at the end of 2009 to launch my own independent adventure holiday company based in the French Alps. Built the company website and took care of all marketing campaigns and sales aspects of the business as well as the day-to-day tasks involved in running a chalet business for up to 16 guests. Within 2 years, created a company with an exceptional reputation and an annual turnover exceeding €100k.

London

Seconded to work with Hertz on a multitude of e-commerce based projects from their European headquarters. Acting as a digital consultant on behalf of Iris, was responsible for delivering conversion improvement projects to drive additional revenue.Moved in-house to oversee Unilever projects for Magnum ice-cream and Sure deodorant. In the latter case, we delivered an exceptionally high-profile and successful project to assign on-pack codes to world-cup football teams. The campaign website… Show more Seconded to work with Hertz on a multitude of e-commerce based projects from their European headquarters. Acting as a digital consultant on behalf of Iris, was responsible for delivering conversion improvement projects to drive additional revenue.Moved in-house to oversee Unilever projects for Magnum ice-cream and Sure deodorant. In the latter case, we delivered an exceptionally high-profile and successful project to assign on-pack codes to world-cup football teams. The campaign website facilitated redemption and fulfilment. Show less

Worked across a range of O2 Telefonica departments including pre-pay and corporate before specialising in the sports and special events team. Ran promotional campaigns to reward customer loyalty with Arsenal Football Club, England Rugby and events at The O2 Arena. Delivered a hugely successful experiential campaign with England Rugby which involved testing the reaction speeds of England rugby players on a "Batak" machine and then challenge customers to compete in an online version and live at… Show more Worked across a range of O2 Telefonica departments including pre-pay and corporate before specialising in the sports and special events team. Ran promotional campaigns to reward customer loyalty with Arsenal Football Club, England Rugby and events at The O2 Arena. Delivered a hugely successful experiential campaign with England Rugby which involved testing the reaction speeds of England rugby players on a "Batak" machine and then challenge customers to compete in an online version and live at England home matches. Show less

Responsible for launching a company that identified career opportunities for graduates in the digital marketing sector. Developed the 3-year business plan and built a website that helped achieve these objectives. Forged relationships with some of the biggest UK ad agencies and marketing companies to ascertain their needs and source relevant candidates for them. Ran targeted advertising campaigns in universities up and down the country to raise awareness of the brand and draw students to our… Show more Responsible for launching a company that identified career opportunities for graduates in the digital marketing sector. Developed the 3-year business plan and built a website that helped achieve these objectives. Forged relationships with some of the biggest UK ad agencies and marketing companies to ascertain their needs and source relevant candidates for them. Ran targeted advertising campaigns in universities up and down the country to raise awareness of the brand and draw students to our site. Show less

Responsible for managing budgets and fixtures for all University sports clubs including entry in to the national BUSA championship. Worked with the SportRec department to manage the recreational Inter-mural sporting activities. Organised major sporting events hosted by the University as well as awards evenings and sports tours abroad.Elected as the BUSA South East Divisional representative, attending conferences to make decisions that affected students on a national level. Also Trustee and… Show more Responsible for managing budgets and fixtures for all University sports clubs including entry in to the national BUSA championship. Worked with the SportRec department to manage the recreational Inter-mural sporting activities. Organised major sporting events hosted by the University as well as awards evenings and sports tours abroad.Elected as the BUSA South East Divisional representative, attending conferences to make decisions that affected students on a national level. Also Trustee and member of the Student Union Management Board and accountable for all financial decisions of the Student’s Union with 70 full time staff and an annual turnover of £6m. Show less

Bachelor Of Science (Bsc), Environmental Science

2:1 Upper Second Class Bsc (Hons) (67%)

10 Gcse'S; Grade A-C

3 A-Levels;, Chemistry, Maths & Biology

Mini Mba, Marketing