Tom Murphy

Tom Murphy Email and Phone Number

VP - Technology Delivery and Product Innovation: Product Development and Launch | Digital Marketing | Thought Leadership | Software Engineering | Digital Transformation
Tom Murphy's Location
Toronto, Ontario, Canada, Canada
Tom Murphy's Contact Details

Tom Murphy work email

Tom Murphy personal email

n/a
About Tom Murphy

Hello, my name is Tom Murphy! I love problem solving and big picture thinking. Gathering all of the pieces and putting them together in an innovative way to make something new or to make something that exists even better. I am a forward-thinking and tech-savvy senior technology, marketing, and product executive with demonstrated expertise in leading all aspects of product life cycle from conception to presales marketing and successful launch. I have a solid background in developing and maintaining product backlog and translating thoughts and ideas into tangible product requirements in form of features, epics, and user stories.Furthermore, I am a decisive and passionate executive with expertise in designing innovative/reliable digital products and managing all aspects of digital technology delivery, creating short- and long-term product roadmaps, and ensuring alignment of current and planned technical architectures and solutions with company initiatives. I am instrumental in driving product mission, strategy, and roadmap with strong focus on lean methodologies to ensure efficient implementation of product innovations/improvements. I am a performance driven leader with expertise in hiring, training, and overseeing cross-functional teams to achieve shared visions and goals.I tackle life and career management scenarios with meticulous strategies based on my expertise in the following areas:• Innovative Solution Development• Technical Project & Program Management• Enterprise Software Development• Digital & Organizational Transformation• Product & Digital Strategy• Customer Satisfaction & Retention• Profit & Revenue Optimization• Marketing Planning & Management• Agile Methodologies & Practices• Creative & Art DirectionConnect with me today to find out how I’ll make your mission my mission, to help bring ALL of your business objectives into focus!

Tom Murphy's Current Company Details

VP - Technology Delivery and Product Innovation: Product Development and Launch | Digital Marketing | Thought Leadership | Software Engineering | Digital Transformation
Tom Murphy Work Experience Details
  • Thinktum Inc
    Head Of Product Innovation | Assistant Vice President (Avp) - Technology Delivery
    Thinktum Inc Jun 2018 - Oct 2021
    Waterloo, Ontario, Canada
    In my role at Canada Protection Plan / Thinktum Inc., I am involved in the development and execution of the modernization roadmap for Canada Protection Plan technology toolset' and report directly to chief transformation officer. I also establish and promote a culture of innovation and product development to meet business objectives and increase productivity. I am leading and mentoring a multi-functional team of 24 of project managers, business analysts, digital marketers, software developers, usability designers, and graphic designers. I create and execute technology and digital strategies for the organization.Here is a list of my key accomplishments: • Reduced ongoing support costs by 50% by deploying a cybersecurity plan and migration process for existing legacy systems.• Grew annual revenue and sales by over 20% through strategic year-end marketing and product launch initiatives.• Designed and initiated multi-year digital modernization/transformation project that propelled internal efficiencies.• Positioned Canada Protection Plan's nomination as a finalist for digital innovator of the year by Insurance Business Canada in 2019 and 2020 through the development and execution of robust strategies.• Decreased call volumes by 20% in the first year by implementing an AI underwriting chatbot.• Optimized advisor engagement by 40% by developing and executing an online affiliate marketing system.
  • Illustrate Inc
    Vice President (Vp) - Client Services & Product
    Illustrate Inc Apr 2016 - Oct 2018
    Toronto, Ontario, Canada
    In my previous role as a Vice President (VP) - Client Services & Product, I was responsible for the development of a customer-centric culture of accountability, infused growth, and momentum to stalled sales process, while expanding company insurtech product set through strategic planning. I have manageda large portfolio encompassing marketing, strategy, product, and engineering with a focus on providing excellent customer service. I have created and executed client engagement modelling and account management processes to meet business objectives. Key contributions of this role are give below: • Enhanced productivity and client engagement through execution of retention strategies and onboarding/refocused agile development process.• Developed and repositioned the company to more solutions-focused and less product-oriented while building and strengthening partnerships with supporting technology companies to further expand corporate initiatives for both parties.• Increased new client growth by 700% by expanding new markets and enhancing company offerings.• Formulated and implemented modern development strategies to create product eco-system.
  • Cst Consultants Inc.
    Manager, Digital Marketing
    Cst Consultants Inc. Jan 2014 - Mar 2016
    I designed and implemented a three-year digital marketing plan with the VP of marketing. I also assessed and updated strategic plan annually while focusing on key learnings and changing business needs. I enhanced brand reputation online by creating and deploying innovative programs. Key contributions:• Boosted employee engagement and departmental scores from sub 50% to 93% with the highest score in the organization.• Accelerated online leads by 250% year-over-year by evaluating analytical data and managing digital processes.• Promoted education and charitable initiatives through the launch of the learningproject and careers2030 platforms.
  • Rumblestrip
    Technology Executive
    Rumblestrip 2010 - Apr 2014
    Toronto, Ontario, Canada
    Here at Rumblestrip, I have researched and evaluated opportunities in the emerging digital landscape with a variety of marketing and communications agencies throughout North America. I consulted with multiple Key Clients, including Blakes, Postmedia, Cassels & Graydon, Stewardship Ontario, Ceridian, Bank of Montreal, B2B Bank, Brinks Canada, Weight Watchers, MasterCard, and Playtex.Key accomplishments: • Fulfilled the needs of multiple digital agencies in Toronto by architecting digital solutions and staffing development and launch.• Managed the digital migration and integration of B2B Banks' acquisition of a large investment company.• Designed, developed, and deployed a multilingual global website for Blakes Cassels and Graydon that supported their international team of lawyers.• Devised and launched online portal for Stewardship Ontario, advising public recycling that reduced calls by 54%.
  • Lift Communications Inc.
    Vice President (Vp) - Technology | Partner
    Lift Communications Inc. May 2003 - Mar 2011
    Toronto, Ontario, Canada
    Key stakeholder of a mid-sized integrated marketing and communications company. Involved in all aspects of the day-to-day business operations with a primary focus on the interactive development profit centre. Ensuring a strategic and disciplined approach to all marketing communications; meeting and exceeding business objectives and positively delivering strong customer engagement across all brand touch points. Key Accomplishments• Launched a global brand into the Canadian market• Created and managed a multi-award winning interactive team• Architected and developed Aviva Canada’s first broker portalCore Qualifications and Areas of Expertise:• Cultivating client relationships and driving revenue acquisition• Envisioning new and innovative approaches and predicting probable business outcomes.• Manage relationships with internal parties affect by all marketing communication initiatives. • Influencing client direction based on application design and architecture.• Defining solution architecture.• Shaping and leading large-scale application design and architecture activities.• Establishing acceptance of designs with client executives• Managing digital projects through all phases of the development process• Managing a team of 25Key Clients: Foresters, Celestica, Husky Injection Molding, OLG, Government of Canada, Government of Ontario, GMAC, Aviva, Canwest, Microsoft Canada, CBC, Manulife, John Hancock and Toronto Public Libraries
  • Ice Interactive Communications And Entertainment
    Chief Technologist
    Ice Interactive Communications And Entertainment 1997 - 2003
    Voted one of Marketing magazine's top 10 marketing and communications agencies in Canada, originally hired to serve as a technical lead for a variety of digital projects. Responsibilities quickly evolved to include leading the creation of a department dedicated specifically to Microsoft technologies. Eventually, taking on the role of Chief of Technology, I traveled North America to support the company's New York, Toronto and Ottawa offices sales efforts. Key Accomplishments• Expanded operational output by 200%• Successfully facilitated the first international online broadcast of a world leader (PM Jean Chretien – Team Canada Mission Japan 1999) • Multiple Digital Evangelist engagementsCore Qualifications and Areas of Expertise:• Analyzing and defining business needs, translating business requirements into functional & technical specifications• Shaping and leading large-scale application design and architecture activities.• Work with Account Management and Project Management teams to develop project brief requirements• Managing a team of 50• Public engagements to market the company• Cultivating client relationships and driving revenue acquisition• Envisioning new and innovative approaches and predicting probable business outcomes.• Influencing client direction based on application design and architecture.• Champion internal initiatives to further develop agency brand

Tom Murphy Skills

Digital Strategy User Experience Integrated Marketing Digital Marketing Seo Creative Direction Strategy Information Architecture Web Project Management Online Advertising Email Marketing Interaction Design Web Analytics Project Management Content Strategy Marketing Communications Social Media Marketing Web Development E Commerce Cms Search Engine Optimization Art Direction

Tom Murphy Education Details

Frequently Asked Questions about Tom Murphy

What is Tom Murphy's role at the current company?

Tom Murphy's current role is VP - Technology Delivery and Product Innovation: Product Development and Launch | Digital Marketing | Thought Leadership | Software Engineering | Digital Transformation.

What is Tom Murphy's email address?

Tom Murphy's email address is to****@****inc.com

What schools did Tom Murphy attend?

Tom Murphy attended Humber College.

What are some of Tom Murphy's interests?

Tom Murphy has interest in Social Services, Children, Economic Empowerment, Private Pilot, Adventure Racer, Avid Scuba Diver, Chef, Wannabe Triathlete, Being Outside.

What skills is Tom Murphy known for?

Tom Murphy has skills like Digital Strategy, User Experience, Integrated Marketing, Digital Marketing, Seo, Creative Direction, Strategy, Information Architecture, Web Project Management, Online Advertising, Email Marketing, Interaction Design.

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