An analytical, strategic, and collaborative brand builder with Consumer Packaged Goods marketing experience helping to grow global established brands as well as smaller, entrepreneurial brands (including private equity, founder-led, and acquisition). Praised for drive, creativity, attention to detail, and ability to motivate teams.Highlights:➥ Successfully led brands in Food & Beverage and Health & Wellness, ranging from $18M to $1.1B.➥ Strategically developed and executed brand marketing strategies and integrated campaigns, trade and shopper marketing plans, product pipelines, and new products from ideation to commercialization.➥ Determined positioning, messaging, and rebranding for multiple brands.➥ Passionate about unlocking growth opportunities by analyzing data, utilizing insights, and developing business cases.➥ Recognized as a strong and energetic cross-functional team leader with an entrepreneurial attitude.➥ Experience in eCommerce, Food, Drug, Mass, Convenience, Club, Natural, Specialty, and International.➥ Bilingual: English and French.General Management | Brand Strategy | Innovation Strategy | Product Development & Product Life Cycle | Demand Creation & Integrated Marketing Communications (including TV, PR, radio, OOH, digital, influencers, social media, SEO, SEM, direct mail, promotions, trade and shopper marketing) | Retail | Direct-to-Consumer | Consumer Insights | People Development | Creative Operations | Annual Planning | P&L Management | Business Analysis | Collaborations | Process Improvement | Cost Savings & Margin Enhancements