Tommy Henry Email & Phone Number

Rock Hill, South Carolina, United States

Nashville, Tennessee, United States

Charlotte, North Carolina Area

• Primary responsibilities included prospecting potential donors, cultivating relationships and soliciting donations for the Eagle Club- the fundraising arm of Winthrop Athletics• Increased Eagle Club members from 464 in 17-18 to 648 in 19-20 (39% increase in a 2 year period). Increased $5,000+ annual donors from 7 to 23 in that period.Increased premium seating donors ($300-$1200 annual donation) from 187 to 269, a 43% increase. • Oversaw all Premium seating and increased Men’s Basketball season ticket revenue by 18%, group ticket sales by 137% and total season ticket memberships by 10%.Created and oversaw the first ever luxury suite rental program at Winthrop, the Courtside Club luxury suite for Basketball and the President’s Suite for Baseball, resulting in over $40,000 in incremental revenue from package sales and sponsorship naming rights revenue. Increased Eagle Club Auction revenue by 15% from 17/18 to 18/19 and raised over $90,000 in the 2020 Auction without any ticket or table sales due to having to pivot to a virtual event

Charlotte, North Carolina Area

• Built and managed a territory of over 5,000 prospective students throughout the entire admissions cycle• Trained and managed over 30 student workers in the Admissions Office for multiple roles and positions (tour guides, phone team, office assistants)• Communicated and collaborated with the Athletics Department as Athletics Liaison for the Office of Admissions for multiple coaches of 29 NCAA Division II sports teams which resulted in record enrollment of student-athletes for 2017 and 2018• Developed and analyzed reports, territory data and communication flow/plan for all potential students using Salesforce CRM.

Washington D.C. Metro Area

Developed unique, creative ways to increase fan engagement and achieve marketing objectives for clients that extend beyond traditional sponsorship. Established strong working relationships with local, regional, and national companies to understand individual marketing and business goals and initiatives. Communicated with clients and prospects throughout the sales cycle to ensure maximum client satisfaction and engagement throughout the year.

Charlotte, North Carolina Area

Maintained existing partnerships and prospected for new partnerships through cold calling, client needs analysis, and face to face meetings. Worked with clients to invent new ways to capture fans attention through in-game promotions, branding, sampling, and occurrences. Sold over $60,000 in 2015 season new business sponsorships, including a brand new craft beer garden featuring local Charlotte breweries that gained a tremendous amount of local media coverage for clients. Part of a sales team that led all of minor league baseball in revenue, total attendance, and average attendance for the 2014 season. 163 total groups sold throughout the 2014 season. Led group sales department in Birthday Packages sold (37). Sold over $140,000 in total group sales with additional upgrades for the 2014 season.

Master Of Business Administration - Mba, Sport Marketing And Revenue Generation

Bachelor Of Arts, History

-Business Minor