As a dedicated Research Analyst Intern at Daxue Consulting, I had the privilege of contributing to the firm's mission of providing strategic insights and solutions to clients seeking to enter new markets, enhance their market presence, and optimize firm management strategies. Throughout my tenure, I honed my research, analytical, and project management skills to drive meaningful impact in the following key areas:- Market Entry Strategies:Conducted comprehensive market research, including competitive analysis, market sizing, and regulatory assessments, to support clients in identifying growth opportunities and entry strategies in both domestic and international markets.- Market Analysis:Collaborated with cross-fuctional teams to gather and analyze market data, consumer trends, and emerging technologies, enabling clients to make informed decisions regarding product positioning and pricing strategies.Created insightful market reports, SWOT analyses, and trend forecasts that guided clients in making strategic decisions and optimizing their market performance.- Data Analytics and Reporting:Utilized data analytics tools and methodologies to interpret complex data sets, translating them into actionable insights and visually compelling reports.Presented findings to senior management and clients, facilitating data-driven decision-making processes.- Cross-Functional Collaboration:Worked closely with consultants, project managers, and senior leadership to ensure seamless project execution and client satisfaction.Actively engaged in brainstorming sessions, contributing innovative ideas and solutions to address clients' unique challenges.While at Daxue Consulting, I gained a profound understanding of the consulting industry and cultivated a versatile skill set encompassing research, analysis, and strategic thinking. I take pride in aiding our clients' success by delivering vital insights for their informed decision-making in market ventures.

- Highlighted focus on monitoring trends in small and medium-sized chain restaurants, service, and cultural industries, and daily recommendations of potential client brands.- Involved in the creation of research reports for the company, specifically tailored to the restaurant, senior economy, and hotel industries, providing valuable market insights to the department.- Engaged in communication with firm founders, project initiation, identifying business model refinement, profit estimation, and the development of investment proposals in the early to mid-stage processes.- Conducted due diligence, risk analysis, and profitability assessments for multiple enterprises.- Managed client resources by utilizing specialized software such as 窄门, 赢商, and 天眼查, resulting in the identification of over 300 potential investment opportunities during the internship, successfully developing three new projects within the same period.

- Spearheaded the planning, organization, and successful execution of the inaugural International Student Basketball Match, a multicultural sporting event that promoted diversity and inclusivity within the international student community.- Collaborated with a team of fellow students to develop event concepts, secure funding, and create a detailed event plan.- Demonstrated exceptional project management skills by overseeing all aspects of event logistics, including venue selection, budget management, and coordination of volunteers.- Successfully negotiated partnerships with local businesses and sponsors to secure resources and prizes for the event, effectively reducing costs.- Directed a team of volunteers and event staff, providing clear instructions, delegating tasks, and ensuring the smooth execution of the event.

- Founded and spearheaded Jail Canteen Food Service during sophomore year of high school to address monopolistic behavior in the school catering service sector, specifically targeting Sodexo.- Identified the monopolistic phenomenon of Sodexo's school catering services, conducted in-depth research, and analyzed its disadvantages on the school community.- Developed a comprehensive strategy to disrupt the monopoly by independently introducing new competitors into the market.- Successfully negotiated agreements with leading convenience store lunch suppliers in East China to provide customized meals to students.- Implemented a delivery system by hiring classmates as delivery persons, ensuring efficient and timely meal deliveries to students.- Leveraged effective marketing and promotional strategies to raise awareness of the alternative meal options, resulting in a significant increase in demand.- Achieved a peak market share of 30% within the community, significantly reducing the monopoly hold on the catering services.- Managed the day-to-day operations of the organization, including budgeting, logistics, and communication with suppliers and school administrators.- Fostered a collaborative and supportive team environment, overseeing a team of classmates and volunteers, and delegating tasks effectively.- Conducted regular assessments and gathered feedback from stakeholders to continuously improve the organization's services and address any challenges.- Demonstrated strong leadership, problem-solving, and negotiation skills in navigating complex agreements and market dynamics.- Maintained ethical and transparent practices throughout the organization's operations.