Tom Brady Email & Phone Number

Millers Point, Nsw, Au

Millers Point, Nsw, Au

Oxford, Oxfordshire, Gb

I helped to align and implement the marketing strategy for 13 degree based programmes and over 30 executive education programmes. Said Business School’s students range from recent undergraduate to senior business leaders and span a multitude of industries and cultural backgrounds. My role was to work with the school’s respective programme teams to craft campaigns that attracted the best quality applicants at the lowest marginal cost, and then to analyse the performance of those campaigns and interpret the data.I enjoyed the fact that my role allowed me to contribute directly to identifying and recruiting the next generation of future business leaders and am proud to have worked for a school with such an adamant focus on social impact.

North Sydney, Nsw, Au

I started at Reckon several months after the launch of Reckon One - Reckon's first SaaS online accounting product. In this role I was responsible for developing and implementing a marketing strategy to augment user growth and improve user experience both on the website and in product.I helped to define the voice and brand of Reckon One and increase new users by 700% by promoting new features, evolving our customer communications, and increasing alignment and collaboration between our product and marketing teams.

North Sydney, Nsw, Au

Prior to the launch of Reckon One I owned the product marketing for Reckon’s enterprise practice management software and document management products. In this role I defined the value proposition and positioning strategy, messaging and content marketing plans, and ran campaigns across email, social media, paid search and display channels. I also supported product adoption through the production of marketing collateral that included: webinars, promotional videos, case studies, blogs and sales enablement materials.

Sydney, Nsw, Au

In this role I was responsible for executing Mainpac's marketing campaigns, as well as providing support to international partners on regional co-marketing initiatives. This involved a variety of traditional and digital initiatives including email marketing, social media, direct mail, and organising industry specific events both in Australia and abroad.Mainpac is an Australian software vendor providing enterprise asset management (EAM) solutions to asset-intensive industries including Energy and Utilities, Manufacturing, Mining and Resources, and Ports & Terminals. Mainpac’s EAM on-premise and SaaS software solutions are complemented by consulting, implementation, training and support services.

Postgraduate Diploma Global Business, Masters Level Program

Bachelor Of Commerce (Bcom), Marketing

Data Analytics