I am a seasoned marketing and public relations professional with demonstrated success as a national brand marketer, market strategist and public relations professional.As a national brand marketer, I led the national marketing effort for Dockers Men's shoes. I have also managed and executed public relations and marketing activities for Worth Sporting Goods, Jack Daniel's, Bridgestone/Firestone and Laredo Western Boots.As a market strategist, I have collected, analyzed and interpreted consumer, market and competitive data to identify new product, channel and business opportunities. I am also adept at identifying consumer wants and matching those with new product opportunities to drive revenue and increase market share.As a public relations and communications professional, I have conducted national print advertising and media relations campaigns, planned and produced sales meetings, special events and press conferences, developed creative strategies, produced video presentations and directed print collateral development.My professional goals are to put my experience and skill set to work to assist a progressive and forward-thinking business or organization in achieving its vision and its goals.Specialties: Brand marketing, public relations, marketing communications, communications, publicity, media relations, project management, account management, market and competitive analysis, writing and editing, press release writing, trade show management, advertising, special events, promotions, packaging, creative strategy, market strategy, business strategy, presentation skills, business planning, product development, competitor analysis, market analysis.