Tori Murray

Tori Murray Email and Phone Number

Global Marketing at Murray Marketing Solutions @
Tori Murray's Location
Greater Chicago Area, United States
Tori Murray's Contact Details
About Tori Murray

Proven, in depth, and hands-on marketing and digital communications professional who is successful at establishing the vision and strategies to help grow businesses including developing new markets and customer connections. Outstanding at engaging and driving brand awareness, interactions, and media coverage through creative and integrated global communications including: advertising, web development/SEO, e-mail marketing, social media, public relations, and trade show planning/promotion.• Passionate, entrepreneurial thinker who thrives on new ideas and challenges• Vast experience encompasses B2B and B2C fields• Highly competent at niche marketing and market segmentation• Adept at crafting content for complex products and services in industries including: industrial, electrical/electronic, robotics, and medical design & manufacturing; amongst others• Strong analytical analysis of the entire marketing mix and how to increase profitability and ROI by incorporating effective marketing strategiesServices: - Branding, Re-Branding & Positioning- Pioneering New Markets - Product & Service Launches- Website Strategy: Design, Re-Design, Content, Graphics, SEO- Print & Digital Advertising - Public Relations & Media Relations- Catalog & Brochure Design- E-Mail Marketing- Social Media- Promotions - Video Production- Trade Show Booth Design/Project Management- Event Planning- Employee Engagement - Surveys

Tori Murray's Current Company Details
Murray Marketing Solutions

Murray Marketing Solutions

Global Marketing at Murray Marketing Solutions
Tori Murray Work Experience Details
  • Murray Marketing Solutions
    Founder & Ceo
    Murray Marketing Solutions Oct 2019 - Present
    Specializing in integrated marketing that is focused on delivering impactful and measurable results.Core competencies include:~ Advertising~ Social Media~ Email Marketing~ Public Relations~ Catalogs/Collateral~ Website Design/Development/SEO ~ Trade Show/Event MarketingWe create new opportunities by bringing solutions to build and strengthen your company, image, and brand.
  • Fuji America Corporation
    Marketing Specialist
    Fuji America Corporation May 2018 - Aug 2019
    Vernon Hills, Il
    On a limited budget, was responsible for creating and building a new marketing department to increase Fuji America's market share and branding throughout North America. All strategic marketing efforts resulted in a 200 percent increase in website traffic including new user acquisition over a 12-month period along with substantial lead growth in trade shows and marketing activities.• Managed a $500k trade show and events budget that included contract negotiations, furnishings, logistics,… Show more On a limited budget, was responsible for creating and building a new marketing department to increase Fuji America's market share and branding throughout North America. All strategic marketing efforts resulted in a 200 percent increase in website traffic including new user acquisition over a 12-month period along with substantial lead growth in trade shows and marketing activities.• Managed a $500k trade show and events budget that included contract negotiations, furnishings, logistics, travel and global marketing initiatives. • Populated and grew Salesforce and Marketing Cloud database for sales team to increase leads in their territories, stimulate sales opportunities and perform direct marketing for events.• Created and deployed an email marketing program to foster brand identity, new product awareness and increased education to target markets. Achieved a consistent open rate average of 23 percent.• Implemented a social media program across LinkedIn, Twitter and Facebook to enhance engagement by promoting products, company news and events. Increased LinkedIn followers 100 percent (organically) over a 12-month period.• Wrote press releases and sent to key editors to promote products and events which generated website traffic and enhanced branding. • Collaborated with engineering team and graphic designer to create new advertising campaign on Fuji’s “Nexim” Smart Factory enterprise software. Show less
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  • Medical Murray
    Marketing Specialist
    Medical Murray Nov 2011 - May 2018
    North Barrington, Il
    Created and launched a global marketing program to increase brand awareness and sales for a prominent medical device designer and contract manufacturer that helped the sales team to achieve a 250 percent increase in sales over a 5-year period. Marketing initiatives included creating a digital marketing communications program along with traditional methods with the objective of formulating consistent continuity and compelling message strategy across all channels. • Redesigned two… Show more Created and launched a global marketing program to increase brand awareness and sales for a prominent medical device designer and contract manufacturer that helped the sales team to achieve a 250 percent increase in sales over a 5-year period. Marketing initiatives included creating a digital marketing communications program along with traditional methods with the objective of formulating consistent continuity and compelling message strategy across all channels. • Redesigned two websites including SEO, new photography, crafting page content and sharing monthly Google analytics reporting. • Wrote content and created graphics for social media program that successfully increased LinkedIn followers 192 percent over a 12-month period. • Designed and executed the delivery of a monthly email marketing initiative that increased sales leads and promoted services and events. • Crafted content and created graphics for collateral materials in Adobe InDesign and Photoshop. • Revived trade show booth including new graphic design for back wall, overhead signage, and new booth layout to elevate brand identity, stimulate traffic and increase sales leads. • Collaborated with engineering team to publish monthly press releases to promote new services and events resulting in a front cover placement/article in key magazine. • Designed and wrote company newsletter and spearheaded employee event marketing to stimulate engagement. Show less
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  • Bbi, Inc.
    Inside Sales And Marketing Specialist
    Bbi, Inc. Nov 2010 - Nov 2011
    Lake Zurich, Il
    Responsible for building and driving newly created sales and marketing position for industrial flooring contractor. Delivered outstanding, engaging promotion of services resulting in increased webpage views, open rates and enhancement of selling propositions. Secured many appointments to generate sales.• Re-designed and updated company website including content, new graphics and SEO.• Crafted content, created images and sent weekly e-marketing campaigns to Midwest target… Show more Responsible for building and driving newly created sales and marketing position for industrial flooring contractor. Delivered outstanding, engaging promotion of services resulting in increased webpage views, open rates and enhancement of selling propositions. Secured many appointments to generate sales.• Re-designed and updated company website including content, new graphics and SEO.• Crafted content, created images and sent weekly e-marketing campaigns to Midwest target markets.• Populated and managed sales database including adding and engaging with new contacts. Show less
  • Atrium Garden Center
    Marketing Manager
    Atrium Garden Center Jan 2009 - Nov 2010
    Lake Zurich, Il
    Formulated and executed Atrium’s marketing and community relations program including donations, seminars, public relations, direct mail, promotions, e-marketing, social media, and new website creation and development.• Created and rolled out the company's website and Facebook page in addition to launching their first direct mail program to key customers. All initiatives stimulated store traffic and sales.• Generated extensive store exposure and notoriety by revitalizing and… Show more Formulated and executed Atrium’s marketing and community relations program including donations, seminars, public relations, direct mail, promotions, e-marketing, social media, and new website creation and development.• Created and rolled out the company's website and Facebook page in addition to launching their first direct mail program to key customers. All initiatives stimulated store traffic and sales.• Generated extensive store exposure and notoriety by revitalizing and expanding Atrium’s $40,000+ donation program throughout suburban Chicagoland. Show less
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  • Signium
    Marketing Specialist
    Signium Mar 2008 - Dec 2008
    Crystal Lake, Il
    Successfully marketed Signium International’s 500-member worldwide network of executive search firms to media contacts and the association to facilitate shared searches and client referrals. • Increased exposure and leads for member firms in 15+ key trade magazines and digital publications through press release creation and media outreach initiatives.• Crafted and edited content and graphics for corporate website in addition to collaborating with outside advertising agency to launch… Show more Successfully marketed Signium International’s 500-member worldwide network of executive search firms to media contacts and the association to facilitate shared searches and client referrals. • Increased exposure and leads for member firms in 15+ key trade magazines and digital publications through press release creation and media outreach initiatives.• Crafted and edited content and graphics for corporate website in addition to collaborating with outside advertising agency to launch company intranet site.• Designed and authored content for monthly newsletter, showcasing network news and promotional activities. Show less
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  • Waldmann Lighting
    Director Of Marketing
    Waldmann Lighting 1992 - 2007
    Wheeling, Il
    Created, built and executed all facets of marketing and communications for the North American subsidiary of Waldmann GmbH & Co., a world-class industry-leading lighting company with global headquarters based in Germany. Achieved double-digit growth each year.Product lines were launched into North America and working with the president and vice president of sales, we developed and implemented multi-media marketing campaigns for four lighting markets: industrial/electronic… Show more Created, built and executed all facets of marketing and communications for the North American subsidiary of Waldmann GmbH & Co., a world-class industry-leading lighting company with global headquarters based in Germany. Achieved double-digit growth each year.Product lines were launched into North America and working with the president and vice president of sales, we developed and implemented multi-media marketing campaigns for four lighting markets: industrial/electronic, medical, office and architectural.Formulated and rolled out two websites, brochure/catalog materials, print advertising, promotions, direct mail, public relations and telesales programs to stimulate North American brand recognition and sales leads. Directly supported nationwide sales team, distributors, office dealers and manufacturers’ reps by bolstering name recognition and brand awareness to stimulate and enhance sales efforts.• Spearheaded all marketing activities required for the roll out of the Waldmann/Derungs medical division and Twin-C architectural product lines.• Successfully implemented Co-op advertising programs with North American industrial distributors and catalog houses resulting in substantial sales growth.• Managed and coordinated 10-15 national and regional yearly trade shows with sales managers and reps including booth layout, furnishings, product promotion and follow-up lead program.• Responsible for spearheading sales incentive programs with manufacturers' rep networks and office dealers including global event marketing.• Gained extensive web presence and magazine publicity in 40+ key publications by authoring lighting articles and monthly press releases.• PR program resulted in substantial lead generation stimulating sales and new business opportunities. Show less
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Tori Murray Skills

Email Marketing Marketing Communications Advertising Product Marketing Corporate Branding Public Relations Market Research Strategy Advertising Management Social Media Marketing Product Development Budgets Market Planning Trade Shows Copywriting Management Marketing Services Marketing Collateral Materials Development Sales Management Project Management Website Development Web Content Website Updating Website Promotion Promotional Marketing Social Media Integration Social Media Outreach Social Media Measurement Strategic Public Relations Planning News Writing Media Relations Trade Show Planning Trade Show Strategy Creative Work Adobe Creative Suite Dotnetnuke Joomla Web Content Management Constant Contact Salesforce Cloud Act Microsoft Office Outlook Excel Powerpoint Copy Editing Creative Writing Indesign Adobe Illustrator

Tori Murray Education Details

Frequently Asked Questions about Tori Murray

What company does Tori Murray work for?

Tori Murray works for Murray Marketing Solutions

What is Tori Murray's role at the current company?

Tori Murray's current role is Global Marketing at Murray Marketing Solutions.

What is Tori Murray's email address?

Tori Murray's email address is tm****@****ray.com

What is Tori Murray's direct phone number?

Tori Murray's direct phone number is +184762*****

What schools did Tori Murray attend?

Tori Murray attended Illinois State University, Roosevelt University.

What are some of Tori Murray's interests?

Tori Murray has interest in Family, Children, Horses, Marketing, Education, Communicating, Poverty Alleviation, Health And Wellness, Running, Disaster And Humanitarian Relief.

What skills is Tori Murray known for?

Tori Murray has skills like Email Marketing, Marketing Communications, Advertising, Product Marketing, Corporate Branding, Public Relations, Market Research, Strategy, Advertising Management, Social Media Marketing, Product Development, Budgets.

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