Travis Torres

Travis Torres Email and Phone Number

Brand Developer | Marketing Leader | Sales Strategist | Action Sports | Outdoor | Lifestyle | Auto | EV | (Ex FOX, Santa Cruz Bicycles, Dometic, Front Runner Outfitters) @ Western Systems Inc.
everett, washington, united states
Travis Torres's Location
Santa Cruz, California, United States, United States
Travis Torres's Contact Details

Travis Torres work email

Travis Torres personal email

About Travis Torres

A passionate leader with over 18 years of Marketing and Sales management experience. I execute projects and deadlines successfully with painstaking efforts. A strong strategist within some of the world's top action sports, outdoor, and lifestyle brands. Highly organized. A blue-collar at heart with a concrete work ethic.I have successfully led and executed campaigns and strategies that increased brand awareness, sales, and customer loyalty. I have worked with some of the world's top outdoor brands, such as FOX, Santa Cruz Bicycles, Dometic, and Front Runner Outfitters, managing multiple product lines, channels, and markets.My core abilities include brand development, engaging campaigns, sales strategy, digital marketing, email marketing, PR, photo and video production, athlete and collaborator activations, contract and relationship management, and market research and analyst. I am passionate about creating inspiring and engaging stories and experiences that connect with the target audiences and drive business growth. I am also a two-wheel/four-wheel enthusiast who plays guitar and likes loud fuzzy effects pedals. And I like tacos. 🌮

Travis Torres's Current Company Details
Western Systems Inc.

Western Systems Inc.

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Brand Developer | Marketing Leader | Sales Strategist | Action Sports | Outdoor | Lifestyle | Auto | EV | (Ex FOX, Santa Cruz Bicycles, Dometic, Front Runner Outfitters)
everett, washington, united states
Employees:
13
Travis Torres Work Experience Details
  • Western Systems Inc.
    Territory Manager
    Western Systems Inc. Jul 2024 - Present
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  • Freelance
    Brand Marketing Consultant
    Freelance Mar 2023 - Present
    San Francisco Bay Area
  • Front Runner Vehicle Outfitters | Dometic
    North American Marketing Director
    Front Runner Vehicle Outfitters | Dometic Dec 2023 - Apr 2024
    Managing the North American market, my team and I developed campaigns to inspire on a regional and global basis. My role focused on brand and product campaigns, brand building within athlete and collaborator activations, contracts, and relationship management. Director of photo shoots and video creation. Deck building for all campaigns, shot lists, ECOM, ads, and social media assets. I was in charge of PR initiatives instructing our agencies and directly communicating with press and partner outlets to produce the best results of coverage and ROI of our news and campaigns. I achieved groundbreaking goals of sales growth and unique partnerships increasing overall sales revenue.
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  • Front Runner Vehicle Outfitters
    North American Marketing Manager
    Front Runner Vehicle Outfitters Apr 2023 - Dec 2023
    United States
    A brand video production I managed to highlight the brand and regional representation of the North American Market. Showcasing adventure and lifestyle.
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  • Fox Racing
    Sales & Key Accounts West
    Fox Racing Oct 2022 - Apr 2023
    My focus was to grow our business in top influential key account beachhead retailers in the West Coast market through marketing and sales. The FOX brand grew their product lines aggressively within Lifestyle, MTB, MX, Enduro, and Powersports channels. This role offered me a wide range of experience in many markets working closely with a variety of dealers and exposure to many different retail landscapes. I worked closely with dealer buyers and marketing teams to serve their needs helping increase sales and exposure of the FOX Racing brand.
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  • Fox Factory
    Sales Manager- Fox | Race Face | Marzocchi | Easton
    Fox Factory Oct 2017 - Oct 2022
    Responsible for growing and maintaining the components Aftermarket business as well as OEM business expansion opportunities. This was done through top ECOM and retail partners in the United States market. Customers include but not limited to EVO.com, Backcountry.com, Jenson.com and REI. Media communications for new product introductions, tech, and market insights. Customer service and outside sales rep group management, forecasting, business development, channel marketing, product decks, go-to-market staff/customer/media training, events planning, project management, territory organization, sales program development, POP and merchandising.
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  • Fox Factory
    Marketing Coordinator
    Fox Factory Oct 2015 - Dec 2017
    United States
    Responsible for content creation picking photographers and videographers for the correct skill set, ability or project ascetic. Social media, product decks, copy, ECOM, PR, content creation, channel marketing, events planning, permits, athlete management and contracts.
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  • Fox Factory
    Senior Aftermarket Sales & Oem Representative
    Fox Factory Oct 2014 - Oct 2015
    My core responsibilities included managing key cycling dealers and OEM accounts in the USA region. This included sales dealer programs, go-to-market asset support, new product introductions, sales presentations, and POP programs to increase sales opportunities.
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  • Fox Factory
    Sales & Customer Service
    Fox Factory May 2010 - Oct 2014
    Customer Service and Sales Representative. Core tasks included, customer service, sales, tech support, and warranty.
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  • Santa Cruz Bicycles
    Warranty Representative
    Santa Cruz Bicycles Jan 2009 - Jun 2009
    Focused on customer service, sourcing and building replacement parts for warranty claims, shipping, and receiving. The SCB brand offers first-class support through all channels. This role introduction opened new doors for Warranty and Customer Service opportunities in the future.
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  • Santa Cruz Bicycles
    Powder Coat Painter
    Santa Cruz Bicycles Jan 2008 - Dec 2008
    Prepared and painted bicycle frames, and maintained production machines, and power equipment. QC and decals within the final process of production.
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  • Santa Cruz Bicycles
    Quality Control
    Santa Cruz Bicycles Sep 2006 - Jan 2008
    Working within the QC team, I was responsible that all parts were up to spec for paint and assembly. QC of all frames and swing arm bicycle components. Working with engineering to produce the best quality bicycles for the global market.
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  • Freetech Plastics, Inc.
    Machinist
    Freetech Plastics, Inc. 2005 - 2007
    Machinist & Thermoformer. My key duties were manufacturing quality parts for the Automotive, Medical, Scientific, Telecommunication, and Electronic Enclosure markets.
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Travis Torres Skills

Manufacturing Cycling Sporting Goods Product Design Action Sports Sales Product Development Sports Marketing Customer Service Retail Trade Shows Merchandising Marketing Quality Control

Travis Torres Education Details

Frequently Asked Questions about Travis Torres

What company does Travis Torres work for?

Travis Torres works for Western Systems Inc.

What is Travis Torres's role at the current company?

Travis Torres's current role is Brand Developer | Marketing Leader | Sales Strategist | Action Sports | Outdoor | Lifestyle | Auto | EV | (Ex FOX, Santa Cruz Bicycles, Dometic, Front Runner Outfitters).

What is Travis Torres's email address?

Travis Torres's email address is tt****@****fox.com

What schools did Travis Torres attend?

Travis Torres attended Cabrillo College, De Anza College.

What skills is Travis Torres known for?

Travis Torres has skills like Manufacturing, Cycling, Sporting Goods, Product Design, Action Sports, Sales, Product Development, Sports Marketing, Customer Service, Retail, Trade Shows, Merchandising.

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