Tamara Prewitt
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Tamara Prewitt Email & Phone Number

VP Product Marketing, Pricing & Market Intelligence @ Lytx | Thought Leader | Technologist | Strategy Architect | ex-Adobe / Oracle at Lytx, Inc.
Location: Greater Seattle Area, United States, United States 15 work roles 2 schools
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Role
VP Product Marketing, Pricing & Market Intelligence @ Lytx | Thought Leader | Technologist | Strategy Architect | ex-Adobe / Oracle
Location
Greater Seattle Area, United States, United States
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Who is Tamara Prewitt? Overview

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Tamara Prewitt is listed as VP Product Marketing, Pricing & Market Intelligence @ Lytx | Thought Leader | Technologist | Strategy Architect | ex-Adobe / Oracle at Lytx, Inc., a company with 687 employees, based in Greater Seattle Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Tamara Prewitt.

Tamara Prewitt previously worked as Vice President Product Marketing at Lytx, Inc. and Fractional CMO or VP Marketing Consultant at Quantent Marketing. Tamara Prewitt holds Mba, Strategy & Management, Marketing, Organizational Behavior, Entrepreneurship from Kellogg Graduate School Of Business.

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Lytx, Inc.

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Profile bio

About Tamara Prewitt

We are on the cusp of the 3rd era of Marketing as we shift from digital to intelligent marketing. I am one of very few who both see it coming and know how to capitalize on the shift. My upbringing in Silicon Valley combined with my exposure to the family Microwave Radio business gave me the background to understand technology but my love of storytelling and communication enables me to use my knowledge to see the future. I put this vision into every step of my career, taking on roles that allow me to guide the marketing team and businesses through major changes. Major milestones include:* Oversaw Microsoft advertising launches including MSFT Office, and Windows (< 2000)* Managed 6 products from conception through launch with 4 patents (2000 - 2007)* Built $10M - $100M revenue growth with 2 successful VC exits (2007 - 2010)* Supported revenue growth of Adobe Experience Cloud platform from $200M to $2.8B (2010 – 2019)* Named Fortune Magazine Big Data All Star Award and DataIQ Top 100 Global Data Scientist (2014)* Created new software category “continuous product design” (2020)* Repositioned on prem solutions to SaaS offerings (2021)* Led product marketing with10% ARR growth for Oracle CX solution (2022)* Developed 2 entirely new Web3 brands complete with websites, social media and content (2023)

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Tamara Prewitt's current company

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Lytx, Inc.
Lytx, Inc.
VP Product Marketing, Pricing & Market Intelligence @ Lytx | Thought Leader | Technologist | Strategy Architect | ex-Adobe / Oracle
san diego, california, united states
Website
Employees
687
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15 roles

Tamara Prewitt work experience

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Vice President Product Marketing

Current
May 2024 - Present

Fractional Cmo Or Vp Marketing Consultant

Offering analysis, marketing, loyalty and retention, performance marketing, product marketing, product management, and content marketing services to software, cloud-based or mobile application companies of all sizes globally. Engagements highlighted below.

Mar 2019 - Apr 2024

Fractional Cmo - Arweave

Arweave is a blockchain/Web3 data storage protocol. Responsibilities include: Led Enterprise marketing strategy and tactical execution including TAM, target audiences, use cases, customer stories, AR/PR, content creation branding, design, creation of 2 websites, and launch of 6 social media channels.

Oct 2022 - May 2023

Sr. Director, Product Marketing, Oracle Marketing

United States

Marketing leader for $500M+ enterprise Oracle Marketing Cloud (10+ solution categories). Direct management of 6 product marketers.Increased ARR 10% with optimized global campaign alignment.Corporate restructuring in 2022 resulting in substantial changes to marketing leadership and business unit focus.

Apr 2021 - Oct 2022

Digital Insights Development Consultant - Domo

Domo is a publicly traded business intelligence SaaS system. Responsibilities include:Conceptualized and delivered data-driven insights for COVID-19 content reports including creation, presentation and thought leadership content creation for the 2020 Lockdown Economics Report, which received over 100 million impressions in the US through social media and.

Dec 2020 - Feb 2021

Fractional Cmo - Protegrity

United States

Protegrity is a PE backed cybersecurity SaaS solution. Responsibilities include:Built entire product marketing, demand marketing, content marketing, PR/Analyst Relations team, supported move from on-prem to cloud SaaS solution.

May 2020 - Jan 2021

Vp, Gtm Strategy - Quantum Metric

Quantum Metric is a series B VC funded Customer Experience SaaS solution. Responsibilities include:Led Go-to-Market Strategy for "Play Bigger" software category creation Continuous Product Design including original thought leadership and launch content.

Nov 2019 - Mar 2020

C-Suite Content Management Consultant - Adobe

United States

Identified critical topics, created abstracts, and sourced articles weekly for C-Suite audiences across all industries and worldwide for website and email newsletter marketing program to important account corporate leaders.

Jun 2019 - Nov 2019

Digital Insights Development Consultant - Salesforce

  • Developed Retail Insights program processes and identified new opportunities for expansion of news coverage.
Mar 2019 - Jun 2019

Marketing Director – C-Suite & Competitive Campaigns, Adobe Experience Cloud

Greater Salt Lake City Area

Marketing leadership contributed to growth in annual revenue of Adobe Experience Cloud platform from $200M in 2010 to @2.8B in 2019.

Nov 2017 - Mar 2019

Marketing Director, Principal Analyst & Team Leader Adobe Digital Insights

Greater Salt Lake City Area

May 2012 - Nov 2017

Senior Product Marketing Manager - Adobe Online Marketing Suite Platform

Greater Salt Lake City Area

May 2010 - May 2012

Vp Business Development - Integrated Media Measurement (Omni-Channel Measurement)

San Francisco Bay Area

  • Member of the executive staff & led business development aimed at generating alternate sources of revenue in the mobile advertising space.
  • Created sales presentations and proposals and closed renewal and upsell deals with leading entertainment and media companies resulting in partnership opportunities from AdMob, MobiTV, and Mojiva and drove conversations.
  • Led initiative to repurpose application for use as a TV show social application through Facebook.
Jul 2008 - Apr 2010

Director Of Product Management - Telephia (Mobile Measurement)

San Francisco, CA

Developed a revolutionary new research methodology which was awarded 4 patents and led to the first-ever measurement of mobile application downloads before the iTunes store even existed.- Successful exit start-up- Led and directly managed a cross-functional team of product managers, engineers, and operations staff with P&L responsibility for 3 product.

Mar 2004 - Jul 2008

Director Of Product Management - Nielsen Online (Web Measurement)

Milpitas, CA

Led cross-functional product group of product managers, engineering, production, and operations teams with responsibility for all inbound and outbound product-marketing activities.- Successful exit start-up

Jun 2000 - Mar 2004
Team & coworkers

Colleagues at Lytx, Inc.

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2 education records

Tamara Prewitt education

FAQ

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What company does Tamara Prewitt work for?

Tamara Prewitt works for Lytx, Inc..

What is Tamara Prewitt's role at Lytx, Inc.?

Tamara Prewitt is listed as VP Product Marketing, Pricing & Market Intelligence @ Lytx | Thought Leader | Technologist | Strategy Architect | ex-Adobe / Oracle at Lytx, Inc..

Where is Tamara Prewitt based?

Tamara Prewitt is based in Greater Seattle Area, United States, United States while working with Lytx, Inc..

What companies has Tamara Prewitt worked for?

Tamara Prewitt has worked for Lytx, Inc., Quantent Marketing, Oracle, Adobe, and Nielsen.

Who are Tamara Prewitt's colleagues at Lytx, Inc.?

Tamara Prewitt's colleagues at Lytx, Inc. include Keith Diplock, Mark Hanna, Shubham Sinha, Aishwarya Rai, and Pavel Burianov.

How can I contact Tamara Prewitt?

You can use AeroLeads to view verified contact signals for Tamara Prewitt at Lytx, Inc., including work email, phone, and LinkedIn data when available.

What schools did Tamara Prewitt attend?

Tamara Prewitt holds Mba, Strategy & Management, Marketing, Organizational Behavior, Entrepreneurship from Kellogg Graduate School Of Business.

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