Tracey Berger Email & Phone Number

A highly ranked trade mark attorney with Fortune 500 client expertise in trade mark matters and the creation of unique competitive advantage through IP protection, I understand the crucial interconnections of ‘law’ and commerciality, and how the right balance fuels growth and success. Underpinning my career as an executive leader as well as attorney, I have been appointed to regional and local Board and Executive (MD) roles to develop and implement strategy for growth, scale and modernisation at an organisational level. With strong relationship skills, a keen footing in strategy and a deep understanding how to work the levers in professional services delivery to improve bottom line in a tight market, I am creative and strategic, embracing technology and automation in how to optimise performance with no impact on quality. This has been shown clearly in my role supporting Spruson and Ferguson’s transformation into an innovative model for regional and interconnected IP service delivery, its growth across Asia and indirect listing on the ASX through IPH Ltd. As the person involved in setting the strategy and implementing it, I have played an integral role in the organisation’s growth and market leadership over the last 10 years and have been honoured to be part of such a high performing team.I am now seeking opportunities at Board level to support businesses with growth, strategy and legal matters.

Listed skills include Intellectual Property, Trademarks, Due Diligence, Legal Advice, and 14 others.