Tracey Perry Email & Phone Number

Led and oversaw comprehensive project management functions for the SaaS client customer journey team, emphasizing strategic marketing campaigns and programs. Collaborate with key stakeholders to articulate project scope and proficiently oversee the development of promotional materials. Facilitate the management of financial, contractual, and operational.

• Responsible for managing the successful completion of various digital projects, optimizing project processes for programmatic display and email program tools. Defining and establishing project direction and timelines.
• Manage Digital Marketing projects such as creating Display/PPC Ad content, A/B Testing Campaigns, and content for Automated Email Programs.
• Develop new and tailor existing content project plans for brand new digital marketing platforms/tactics/tools.
• Monthly website audits; review and report on website content audits completed by division clients.
• Back-up resource for digital ad content implementation.
• Created and implemented new project management processes, procedures and trainings for national email programs and campaigns in Wrike increasing team productivity, project management and deliverables

Englewood, CO

• Boosted revenue, product, and brand awareness for six unique business areas.
• Developed strategies and implemented digital and print marketing campaigns, from concept to completion.
• Streamlined procedures and enhanced KPIs to closely track behavior and measure progress, providing insights for internal teams.
• Established and constantly refined outstanding account management tools, creating client-centered, efficient processes that expertly coordinated all programs and campaigns.
• Led and managed effective product launch for Engineering Workbench team, optimizing campaign to garner over $4.2M in revenue.

Englewood

• Formed and implemented an acquisition integration plan to successfully combine 35 companies.
• Managed brand alignment, budgets, and marketing cohesion across services and business lines.
• Shared creative ideas while meeting all deadlines and budget requirements to build relationships with vendors and agencies.
• Organized and seamlessly produced three Annual Global World Sales Conferences, defining themes, and managing product expo trade shows, awards dinner, and other celebrations for 2,000 attendees.
• Successfully merged four chemical brands into one entity worth $80M, leading the marketing and branding team to develop exceptional, unified product offerings.

Englewood, CO

• Joined internal and external partners to create programs to increase agency profile.
• Developed strategic campaigns and communications for multiple departments including Marketing, IT, and HR.
• Supported Annual World Sales Conference and Vision/Mission/Values Tour, among other key meetings and events.
• Aided company’s global and local philanthropy efforts, managing budgets and sponsorship requests, as well as corporate sustainability committee.
• Designed and integrated executive dashboard to manage new worldwide media, providing internal stakeholders with precise and timely metrics enhanced by actionable analytics.

Denver, CO

Contributed to targeted media list, researching journalists and local media contacts to ensure accuracy. Organized deliveries to foremost Denver area networks, assuring media materials were properly packaged and promptly distributed. Maintained, updated and monitored website activity for Denver chapter.