Tracy Chen Email & Phone Number

Singapore, Singapore

As a full P&L owner, I drive the strategic growth and profitability of our travel retail operations across the region.Design and manage a diverse portfolio, including GUCCI Beauty, Burberry Beauty, Marc Jacobs, Calvin Klein, Tiffany, Hugo Boss, and Lancaster, to achieve market share target growth.Play a critical leadership role in rebuilding business operations and teams post-COVID, with a focus on enhancing brand visibility, digital marketing, expanding market reach, and driving revenue growth.

Shanghai, China

Sales | Digital | E-commerce

Shanghai City, China

lead business strategic initiatives and pioneered advancements in coffee business incubation and digital end to end supply chains development.

As GTM leader for P&G post merger, responsible for consumer beauty portfolio including color, body care, fragrance and retail hair for greater China cluster. Full ownership of channel P&L cross department store, modern trade, super & hyper, cosmetics store, etc. Overseeing ecommerce, customer marketing, merchandising, training & education, sales operation and sales force.

Shanghai

Oversee the marketing and sales distribution management for the entire color category.Establish the company's first e-commerce team and develop and implement a comprehensive corporate e-commerce channel strategy.

Shanghai

Full brand P&L owner for fragrance portfolio and distribution management.

Master Of Business Administration - Mba, Global Management

Mba, Global Management

joint MBA program with Antai College of Economics and Management of Shanghai Jiao Tong University

Online Course, Impact Measurement & Management For The Sdgs(Sustainable Development Goals)

the knowledge and tools to effectively measure, manage, and communicate the impact of projects, programs, and initiatives in alignment.

Climate Change International Legal Regime From Unfccc

the international legal framework established by the United Nations Framework Convention on Climate Change (UNFCCC)

Online Course, Applied Sustainability Engineering

Carbon Footprint Analysis for understanding and managing Scope 1, 2, and 3 emissions Sustainable Product Design considering both lifecycle.