Tracy Ma Email & Phone Number

Sydney, New South Wales, Australia

* Created the Marketing Plan for the online merchandise store launch campaign, generating sales and positive feedback.* Generate copy for the SMASH! website, social media platforms, and EDM in line with the SMASH! branding guidelines.* Engage with and maintain strong relationships with internal and external stakeholders resulting in cross-promotions and.

Sydney, New South Wales, Australia

* Led and collaborated with the team and volunteers to help organise and manage an annual two day convention with 22,000 attendees in 2019. * Planned, organised and executed brand activations and pop-up booths to sell tickets and raise brand awareness and engagement.* Delegated tasks to the social media team to maintain an average engagement rate of 3-4%.

Sydney, Australia

* Produced marketing material for EDM and social media consistently and effectively, resulting in repeat service.* Implemented and maintained new WeChat marketing platform to engage with Chinese customer base, currently with 380 followers. Engaged with customers, understood their needs and wants to provide quality customer service.* Prepared bank.

Sydney, New South Wales, Australia

* Compiled pages and wrote copy to create appropriate, engaging content for the target audience.* Conducted research on celebrities and trends to create copy for relevant content.* Assisted in a photoshoot by providing creative suggestions to create marketing collateral.