Tracy Sims Email & Phone Number

Ballwin, Mo, Us

Passionate recruitment professional and brand ambassador helping companies share their employment story and find the right people to join their team.- Responsible for mid-to-large-sized enterprise account engagement, development, and overall satisfaction.- Identify and scope full-spectrum strategy solutions for clients in such categories as employer branding/EVP, campaign development, creative support, programmatic, SEM/PPC/sponsored content, social media, creative services, interactive services, and tech solutions.- Act as the client’s internal advocate, strategic partner, and trusted advisor, interacting with all departments to coordinate all deliverables seamlessly and discovering new ways to collaborate.- Actively support the team in preparing proposals and media recommendations, ensuring that all long- and short-term objectives are considered/incorporated.- Orchestrate long-term plans to meet assigned client objectives.- Collaborate with media partners and other vendors to stay current with new offerings and trends in the ever-changing landscape of recruitment marketing.

St Louis, Missouri, United States

Responsible for coordinating with hiring managers to identify staffing needs and source potential leadership, mid-level management and associates. - Develop selection criteria for open roles with hiring managers by evaluating needs of team combining specific criteria supporting overall corporate culture.- Leverage existing corporate tools and online channels to develop pipeline of candidates. - All roles filled within service level expectations, saving both the company, and hiring manager critical time.

St Louis, Missouri, United States

Responsible for national group sales support for 120+ hotels and group sales department including budgeting, capital expenditures, expense control and revenue results. – Track record of performance measurement driving revenue growth and increased value for company including 2019 key business objectives 10/11 goals met: 11% national group sales revenue growth (department represents 20% of company revenue). 6% reduction of abandoned sales phone calls (from 10% to 4%).– Oversight of department group sales promotions which generated $750K annually. – Proven track record with high team engagement and above company average results including engagement score improvement of 37% over a two-year period. – Consistent achievement of below company and industry average turnover; managed teams in an inclusive and positive work environment. – Developed and launched national sales scorecards and incentive program tracked individual performance.– Established internal monitoring program resulted in $12k annual savings through vendor replacement. – Developed 16-week college graduate sales program to increased candidate pipeline.

St Louis, Missouri, United States

Responsible for all central sales functions - national corporate and group sales departments; directed field sales and sales travel planner loyalty programs. – Developed, implemented, and delivered training on new company wide sales structure and process resulting in 20% increase of productivity. – Drafted and implemented sales procedures and policies and rolled out training for sales managers and leaders. – Created pricing process for annual corporate account rate increases generated 3% increase compared to previous .5%. – Developed a yearly planning process ensured better guidance and higher quality activities throughout the year.– Conducted analysis of market conditions to determine the need to redeploy or add sales managers.– Led task force efforts for the company and conducted meetings including SWOT analysis for hotels with poor revenue results; facilitated follow-up meetings and support to improve.– Collaborated with human resources to enhance sales compensation; created a sales bonus program to be more competitive and improved candidate quality. – Selected as company strategic planning leader and trained on Six Sigma DMIAC process; co-led multiple committees including guest room smell, speedy check-in process and building brand awareness which increased guest satisfaction and revenue results.– Researched customer relationship management solutions for recommendation and gained approval to implement; partnered with training to facilitate rollout four months prior to goal. – Created sales manager in training program enabled participants to gain hands-on experience while in existing roles; program developed 30+ sales managers. – Coordinated content for sales portion of company-wide annual management conference.

Columbus, Ohio Metropolitan Area

– Directed and coordinated the implementation of sales initiatives to maximize room revenue and occupancy for 12 hotels in 3 states– Monitored and reacted to market conditions, trends for competition, and economic factors impacting hotel performance; collaborated with revenue manager on rate philosophy and forecasts– Conducted revenue planning meetings with hotel teams; reported results to executive team– Developed sales managers through monthly development meetings, weekly conference calls, and site visits every 4 to 6 weeks, and trained, supported, and managed hotel and sales teams on revenue generation improvements– Coordinated and monitored advertising, promotional efforts and partnerships with local attractions, publications, and corporate departments; organized sales blitzes, grand openings, open houses, and other revenue generating events as needed

Columbus, Ohio Area

– General Manager Kansas City Airport hotel; co-led opening Columbus Dublin hotel and ultimately promoted to open Columbus Convention Center hotel– Exemplified award-winning service attitude (JD POWER 14 years – company award) by discovering, responding promptly and efficiently to inquiries, requests, and complaints and through analysis of service reports to target areas for improvement, identifying a solution and monitoring progress to achieve desired results– Managed an efficient team of 40 employees which operated within budget year-over-year; identified areas for capital expenditures and submitted recommendations to improve performance– Established relationships with Experience Columbus, Columbus Convention Center and Convention Hotels in downtown market that would positively impact hotel performance; actively improved market share through support of brand loyalty programs, participating in local events, and building brand awareness– Developed sales leads through awareness of existing guests, local events, and upcoming changes to market; partnered with Experience Columbus and Columbus Convention Center to sell Columbus as destination to various groups and travel segments

Kansas City, Missouri Area

Greater Denver Area

Dallas/Fort Worth Area

Phoenix, Arizona Area

Dallas/Fort Worth Area