I am a marketer has the heart and enough to bring benefits to businesses and communities through the value generated from products and brands. With over 8 years of experience, I aim to leverage organizational capacity, strategic thinking, and project management skills to enhance brand competitiveness and contribute to effective business development. I have accumulated a wealth of skills and expertise in management and marketing.My goal is to advance into marketing management, and I am seeking a challenging environment to apply my knowledge and experience for organizational growth.
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Brand ManagerVietceramicsHo Chi Minh City, Vn -
Brand AssistantVietceramics Mar 2023 - PresentHo Chi Minh City, Vietnam1. Develop a set of standards for brand identification and execution methods at showrooms and distributor networks.2. Market research, competitors, and strategize market development for distributors, products, and communication methods.3. Monitor display activities according to standards at the distributor network.4. Plan and oversee the implementation of integrated marketing campaigns for the brand. Ensure marketing activities are linked with display and inventory management.5. Promotion: Develop, coordinate, and implement sales promotion programs to boost sales.6. Understand and grasp the needs and behaviors of end customers and distributor clients, reflecting them in related marketing activities.7. Product portfolio management: Advise on product assortment, monitor inventory, coordinate new arrivals, and ensure product display and inventory are aligned with communication messages, in collaboration with relevant departments.8. PR and Digital activities to increase brand awareness and business perfomance.9. Offline events: Plan and execute appreciation events, customer connection activities, exhibitions, and showroom tours.10. Develop training plan for distributors on products and brands.11. POSM (Point of Sale Materials): Plan and direct tools to meet business requirements (catalogs, brochures, gifts, etc.).12. Reporting: Summarize reports, monitor the implementation status compared to promotion plans and marketing campaigns.13. Marketing budget management.14. Other tasks as required by manager. -
Project Lead MarketingCát Tường Group Apr 2021 - Mar 2023Ho Chi Minh City, Vietnam1. Responsible for marketing activity planning, tracking and reporting expenses;2. Join the launch new product, idea for project concept;3. Work with Designer team to idea for production sales materials (TVC, Brochure, Leaflet, Website,etc);4. Develop messaging and communication content on facebook;5. Work with agency to control PR and Digital communication campaigns;6. Develop training proposal for product and brand;7. Organize & manage Offline Events (sale event, kickoff or launching event);8. Market research to update: prices, new brands/ products, competitors, market trends, customer& consumer insight;9. Marketing reports, project development status reports. -
Marketing Project SpecialistNovagroup Mar 2018 - Apr 2021Ho Chi Minh City, Vietnam1. Responsible for marketing activity planning, tracking and reporting expenses;2. Responsible for planning, execution and controlling of display programs at drug stores anddistributors (Standee, Poster, ect.);3. Responsible of Sale Promotion for distributors and end – users;4. Work with Designer team to idea for production sales materials (TVC, Brochure, Leaflet, Website,etc);5. Develop messaging and communication content on facebook;6. Tracking & control sales, stock & budget monthly;7. Organize & manage Offline Events;8. Market research to update: prices, new brands/ products, competitors, market trends, customer& consumer insight;9. Work closely with the sales, purchasing , warehouse, finance, design & others of marketingcampaigns. -
Marketing ExecutiveNutifood Việt Nam Feb 2015 - Mar 2018Ho Chi Minh City, Ho Chi Minh City, Vietnam1. Responsible for planning, execution and controlling of display programs at drug stores anddistributors (Standee, Poster, ect.);2. Responsible of Sale Promotion for distributors and end – users;3. Work with Designer team to idea for production sales materials (TVC, Brochure, Leaflet, Website,etc);4. Tracking & control sales, stock & budget monthly;5. Market research to update: prices, new brands/ products, competitors, market trends, customer& consumer insight.
Tram Le Education Details
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Business Administration, Management And Operations
Frequently Asked Questions about Tram Le
What company does Tram Le work for?
Tram Le works for Vietceramics
What is Tram Le's role at the current company?
Tram Le's current role is Brand Manager.
What schools did Tram Le attend?
Tram Le attended Ueh - International School Of Business.
Who are Tram Le's colleagues?
Tram Le's colleagues are Duong Vu (Anton Vu), Nguyen Khoa, Kieu Huy Cuong, Hue Hue, Quynh Trinh, Sao Mai Trinh, Tan Vu.
Not the Tram Le you were looking for?
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1gmail.com
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2gmail.com, erm.com
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2gmail.com, gmail.com
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