Experienced Digital Marketing Executive with a demonstrated history of working in the financial & hospitality services industry. Strength in building plans, implementing, and measuring digital campaigns. Capable of enhancing customer experience by building automation systems.
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Growth Marketing ExpertChứng Khoán An Bình (Abs) Sep 2023 - Present -
Senior Digital Marketing ExecutiveTnex Aug 2021 - Aug 2023Hanoi, Hanoi, Vietnam- Plan and implement advertising campaigns on digital platforms (Facebook Ads, Google Ads, Tiktok, Display Ads, Apple Ads,...).- Operate Affiliate campaigns on a large scale, and propose solutions to optimize customer quality.- Manage KPIs, and budgets and ensure the effectiveness of campaigns.- Implement Automation campaigns to increase user experience and engagement with brands.- Analyze reports of 3rd parties (GA4, AppsFlyer, Data.ai...) and internal data to optimize campaign… Show more - Plan and implement advertising campaigns on digital platforms (Facebook Ads, Google Ads, Tiktok, Display Ads, Apple Ads,...).- Operate Affiliate campaigns on a large scale, and propose solutions to optimize customer quality.- Manage KPIs, and budgets and ensure the effectiveness of campaigns.- Implement Automation campaigns to increase user experience and engagement with brands.- Analyze reports of 3rd parties (GA4, AppsFlyer, Data.ai...) and internal data to optimize campaign effectiveness. Show less -
Digital Marketing ExecutiveCông Ty Tnhh Đầu Tư Và Quản Lý Khách Sạn Tnh Jul 2018 - Apr 2021Hanoi, Hanoi, Vietnam- Plan and implement digital media campaigns (Fb, Google ads, SEM, Social Media, Email Marketing,...).- Manage KPIs, and budgets and ensure the effectiveness of deployment campaigns.- Manage and produce content for owned channels (Web, App, Fanpage, Insta, Youtube, Zalo, Linkedin, ..) of the company; build optimal plans to meet the KPI of channel user growth.- Other tasks such as internal communication, PR, crisis communication, product research, and development,...
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Digital Marketing ConsultantCleverads Corp Jul 2016 - Apr 2018Hanoi, Hanoi, Vietnam- Approach, plan, and consult customers about using the digital marketing services (Google, Facebook, Youtube, etc.) of the company. - Manage campaigns to ensure KPIs are achieved, in addition to coordinating with specialized departments. - Monitor, analyze, optimize campaigns, and report results.
Thảo Trần Education Details
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International Economics
Frequently Asked Questions about Thảo Trần
What company does Thảo Trần work for?
Thảo Trần works for Chứng Khoán An Bình (Abs)
What is Thảo Trần's role at the current company?
Thảo Trần's current role is Fintech | Growth Marketer.
What schools did Thảo Trần attend?
Thảo Trần attended National Economics University (Vietnam).
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Dạ Thảo Trần
Talent Acquisition & Employer Branding, Apac @ Avery Dennison | Hr EnthusiastHo Chi Minh City, Vietnam
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