Trapti Rai Email and Phone Number
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Trapti Rai is a Head of Marketing @Vindico | Full-Stack Marketer | UAE & India | Growth Leader, Brand, Content, Social Media Marketing at Vindico. They possess expertise in facebook marketing, acting, customer retention, market research, digital marketing and 72 more skills. Colleagues describe them as "I highly enjoyed my time working with Trapti mainly because of her impeccable work ethic. Would highly recommend!"
Vindico
View- Website:
- vindico.global
- Employees:
- 71
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Head Of MarketingVindico Oct 2023 - PresentDubai, United Arab Emirates- Responsible for global brand management and communications at Vindico. - Developing the brand image and communication for Vindico and VRDNet (CRM software product of Vindico).- Building brand strategy and driving customer growth for the website and social media platforms.- Producing content focusing on LinkedIn, Blogs, Instagram and Facebook.- Growing the user base from scratch to 7000+ users & and implementing growth and retention models through social network and email marketing campaigns.- Working closely with the management team (C-level executives), internal teams and external vendors/ agencies for product development & and maximizing growth opportunities -
Marketing ManagerVindico Feb 2021 - Oct 2023Dubai, United Arab Emirates- Responsible for global brand management and communications at Vindico. - Creating an online presence of the brand.- Developing the brand image and communication for Vindico and VRDNet (CRM software product of Vindico).- Redesigned company website and designed brand identity for VRDnet- Building brand strategy and driving customer growth for the website and social media platforms. Producing content focusing on LinkedIn, Blogs, Instagram and Facebook.- Marketing-based Lead Generation. - Growing the user base from scratch to 6000+ users & and implementing growth and retention models through social network and email marketing campaigns.- Working closely with the management team (C-level executives), internal teams and external vendors/ agencies for product development & and maximizing growth opportunities. -
Marketing HeadPradera Vindico Apr 2022 - Oct 2023Dubai, United Arab Emirates- Managing ATL/BTL campaigns for clients (Souq Al Jami, Sheikh Zayed Grand Mosque Center, Abu Dhabi) - Developing and deploying strategies to strengthen the brand and build brand equity.- Driving traffic and customer growth for the website and social media platforms.- Producing content focusing on Instagram, Facebook, TikTok and Snapchat increasing footfall at the mall of over 6+ million- Cross-functional coordination across multiple markets with senior-level management.- Monitoring, reporting and analysis for data-driven solutions to increase Retail and F&B Sales and overall mall footfall.- Partnering with creative and media teams to develop 360 campaigns that drive awareness of our content and brand on social channels.- Liaising with internal and external Brands & partners to develop programs for increasing visibility, footfall & sales. -
Business & Marketing Strategy ConsultantPiyanshu Bajaj Label Sep 2018 - Jan 2020India- Creating a business and 360° marketing strategy plan for the fashion label.- Preparing Social media campaigns and offline marketing strategy with new launches.- Product and campaign shoots for new collections.
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Marketing Strategy ConsultantHc Media Nov 2019 - Dec 2019Mumbai Area, India- Creating a marketing process plan for the sub-brands - Camstar, FitTox, KoffiTox, & CGG Cosmetics. - Strategic brand partnership alliances with multiple brands for business opportunities and promotional collaboration. - Preparing Social media campaigns and offline marketing strategy for the respective brands. -
Marketing LeadKool Kanya Feb 2019 - Jun 2019Mumbai Area, India- Strategised, conceptualised and built the product along with brand strategy and driving customer growth for the website and social media platforms- Integrating and executing revenue generating and growth and retention models for the platform and growing the user base from scratch to 3000+ users- Creating social media and digital marketing campaigns and analysis via Google and Facebook Ads and tools- Producing video content for the website and social media platforms like Youtube, Facebook and IGTV- Working closely with content, tech, and operations team for product development & maximising growth opportunities - Coordinating on projects with external vendor/creative agency management- Deriving competitor insights, qualitative market trends and customer behaviours to recommend action plans -
Marketing & Operations ManagerMutterfly Jun 2016 - Dec 2018Mumbai Area, India- Responsible for branding and customer growth at Mutterfly.- Leveraged Digital Marketing to acquire 3000 organic users and 500+ Transactions. Ensuring customer retention and repeat customer rate up to 40%.- Initiated influencer marketing by partnering with Youtuber's and corporates.- Partnered with 20+ rental companies and got more than 800 users to list 1000+ items on the platform.Development of organization through 50+ client acquisition and 30+ vendor tie-ups.- Responsible for expansion into 8 new verticals of luxury products.- Scaled up to acquire 8000+ Organic users and 1000+ Transactions in 10 months.- BTL activities and promotions as well as digital marketing initiatives of the company.- Responsible for end-to-end logistics and inventory management and 100% fulfillment rate.- Assisted in designing of company’s website and mobile application for enhanced user experience. -
Marketing ManagerBlinkit Jun 2015 - Dec 2015Bangalore Area, India- Planned marketing strategies, city-wise marketing promotions, ATL, BTL, product launch activity planning and execution. - Part of the expansion team and made sure 4 other cities in the southern region were set up in the given time.- Worked hand in hand across external and internal cross-function teams with operations, sales and brand teams to form new strategies and ensure seamless customer and brand experience. - Branding & lead generation activities - events participation, e-mailers, online marketing on websites, marketing announcement mailers, campaigns etc.- Worked on strategic alliances tying up with different partners in the city for joint promotions, marketing to their customer base.-Conducted partners and end customers survey, strategized customer retention, competitive analysis and industry trends and check the effectiveness and ROI of marketing campaigns. -
Corporate Sales / MarketingFinolex Industries Ltd Jun 2014 - Jun 2015Vadodara Area, India- B2B Sales and Marketing for PVC Pipes Division.- Sales Promotions and BTL Marketing activities for PVC Pipes in Vadodara and Central Gujarat Region.- PR activities for market development and product promotion for the distributor and retailer market- Assessed sales reports to identify and enhance sales performance, support inventory oversight and capitalize on emerging trends- Monitoring and resolution about store policies and concerns to support positive customer experiences- Created and led sales promotions and advertising strategies to boost profits and bring in new customers
Trapti Rai Skills
Frequently Asked Questions about Trapti Rai
What company does Trapti Rai work for?
Trapti Rai works for Vindico
What is Trapti Rai's role at the current company?
Trapti Rai's current role is Head of Marketing @Vindico | Full-Stack Marketer | UAE & India | Growth Leader, Brand, Content, Social Media Marketing.
What is Trapti Rai's email address?
Trapti Rai's email address is tr****@****ail.com
What is Trapti Rai's direct phone number?
Trapti Rai's direct phone number is +9184258*****
What are some of Trapti Rai's interests?
Trapti Rai has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Politics, Education, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights.
What skills is Trapti Rai known for?
Trapti Rai has skills like Facebook Marketing, Acting, Customer Retention, Market Research, Digital Marketing, Online Advertising, Content Strategy, Production Managment, Event Management, Product Management, Environmental Awareness, Google Analytics.
Who are Trapti Rai's colleagues?
Trapti Rai's colleagues are Nihad Muzamil, Allan Basco, Shweta Adhatrao, Shine Coutinho, Muthasir Ahmed, (Pmp)®, Christopher Alimuin, Paul Varghese.
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Team Manager At Mortbuzz Solution India Pvt Ltd || Ex: Assistant Manager - Operations At Think & Learn Pvt Ltd || Ex: Operations Support Manager At Bank || Assistant ManagerPune
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