Responsible for building and running the sales operations to support sales growth through inside sales team with close collaboration with customer service, sales operations, AR, and purchasing/inventory planning. Focused on client and customer relationships, marketing and sales campaigns, maximizing profitability, inventory management to maximize net working capital, exceeding OTIF (on time in full) monthly and quarterly metrics, and overall customer satisfaction.

• Pioneered residential sales through the launch of a distribution channel. • Manages a team consisting of sales, customer support, and project management with a positive and results-driven style. • Coaches the sales associates on customer interactions, and quoting based on margin goals, competition, and market trends. • Analyzed product sales in order to standardize the residential product offering. • Collaborates with diverse interdepartmental teams such as procurement, accounting, operations, shipping, and marketing to develop business strategies to increase sales and margin and improve the customer experience. • Collaborates with national sales manager and outside sales reps to evaluate potential new dealers and grow current dealer sales. • Built and sends out monthly regional sales reports to each outside sales rep for review of sales performance. • Utilizes costing tools and Excel to record margin at various discounts in order to determine the retail pricing for all products. • Assisted in developing a globally sourced value brand to supplement the luxury market sales.Initiated a product packaging improvement to reduce shipping costs and improve the customer experience with branding. • Hired and trained 16 outside sales reps, and upgraded the 2 lowest performing territories with a change of sales reps. • Implemented a performance improvement plan for an under performing employee, and made changes when appropriate. • Developed skills in technical writing, product development, and pricing strategy through the completion of four retail price books and marketing material. • Educated as a technical product expect in order to effectively market, sell and coach others to sell all company products. • Works closely with the product manager to select new products for the residential market based on customer trends/demand. • Utilizes Epicor for Enterprise Resource Planning (ERP).

• Enhanced sales territories for both US and international territories for both hospitality and residential channels. • Managed dozens of opportunities from quoting to “closed/won” stage through Salesforce. • Gained strong technology skills through frequent use of “Epicor” ERP software and Salesforce CRM for sales, marketing, and customer support. • Trained six new employees on the most efficient uses of the ERP software and other job related functionalities.

• Processed more than 10 new orders per day utilizing attention to detail, effective organization, and consistent follow-through. • Supported shipped orders with dedicated customer service as a product expert by answering more than 20 calls per days and providing immediate response time. • Advocated for both the company and the customer through creative win-win resolutions that considered both the company’s bottom line and the customer experience. • Assisted accounts receivable with collections through professional communication.