Travis Bautz

Travis Bautz Email and Phone Number

Executive Marketing Leader | Guiding Breakthrough Innovation and Winning Brands @ Sourcewell
staples, minnesota, united states
Travis Bautz's Location
Prior Lake, Minnesota, United States, United States
Travis Bautz's Contact Details
About Travis Bautz

Marketing leader experienced with a history of leading teams that create breakthrough innovation and winning brands. ► WHAT I'VE ACCOMPLISHED:● Grew $700m branded CPG pizza business ● Created $250m food service brand● Turned around $250m branded CPG dessert business● Led $250m innovation portfolio● Launched 300+ new products● Grew digital business by 20 basis points● Created subscription box delivery business● Grew ice cream share by 10 points► WHAT I DO:● Brand Development: Brand Creation & Re-Imagination, Value Proposition Building, Innovation Leadership Journey Mapping, Persona Development, Qualitative and Quantitative Research● Advertising and Promotions: Campaign Management, Content Management, External & Internal Agency Leadership, Web Site Creation, Digital Strategy, Annual Planning, Subscription Development● Business Leadership: Strategy Development, P&L Management, Organizational Design, Execution Planning, Team Development, Contract Negotiation, Acquisitions, Mergers, & Divestitures Experience► I bring big brand experience and training to apply to real-life, roll up your sleeves situations.

Travis Bautz's Current Company Details
Sourcewell

Sourcewell

View
Executive Marketing Leader | Guiding Breakthrough Innovation and Winning Brands
staples, minnesota, united states
Website:
sourcewell-mn.gov
Employees:
149
Travis Bautz Work Experience Details
  • Sourcewell
    Chief Marketing Officer
    Sourcewell Sep 2017 - Present
    Staples, Mn
    Sourcewell generates revenue as one of the largest cooperative purchasing organizations in the nation dedicated to serving the public sector. As a government entity, revenue from cooperative purchasing is used to fund, create, and execute programming that helps member entities deliver their missions of service.Some of our work includes:- Marketing strategy and planning- Brand management- Content management- Campaign management- Member acquisition- Membership development
    View
  • Sourcewell (Formerly National Joint Powers Alliance)
    Marketing Contractor
    Sourcewell (Formerly National Joint Powers Alliance) Feb 2017 - Sep 2017
    Staples, Minnesota
    View
  • Tastefully Simple
    Vice President Of Marketing
    Tastefully Simple Aug 2010 - Jan 2017
    Alexandria, Minnesota
    Led marketing for $100 million consumer-direct packaged food company. Directed new product development, branding, communications, and creative through a team of 6 direct/35 indirect reports.• Grew online revenue 3X through new website, SEO, advertising, & social media/email campaigns.• Launched 300+ new products including high-profit subscription delivering 12% revenue growth.• Improved awareness and marketing ROI through rebranding and annual planning process.• Remade product line with no artificial ingredients.
    View
  • The Schwan Food Company
    Vice President Of Product Innovation
    The Schwan Food Company Nov 2008 - Jul 2010
    Greater Minneapolis-St. Paul Area
    Created new consumer packaged goods marketing group to lead cross-functional development of new products, brands, and business platforms. Matrixed leadership structure that included marketing, R&D, and Ops.• Built $250 million innovation portfolio of new-to-world, new-to-company, and extension products.• Launched new frozen dessert and frozen pizza products ranging from $20 to $65 million annually.• Created $25 million international joint venture with Mexican frozen food leader La Huerta Foods.
    View
  • The Schwan Food Company
    Vice President Of Product Strategy
    The Schwan Food Company Feb 2007 - Nov 2008
    Greater Minneapolis-St. Paul Area
    Led marketing including product creation and management, promotion and advertising for $200m consumer packaged goods frozen dessert business including the top two brands in the category, Mrs. Smith’s and Edwards. •Turned around profitability to earn record income in both 2007 and 2008.•Grew ACV distribution for high-growth, high-margin single serve products by 50%•Developed and executed strategy changes leading to record profit while building sustainable growth model
    View
  • The Schwan Food Company
    Vice President & General Manager
    The Schwan Food Company Apr 2005 - Feb 2007
    Greater Atlanta Area
    Directed on-demand home food delivery start-up division for $1 billion Schwan’s Home Service division. Full P&L management and accountability for this division created to test business concepts.• Reduced operational costs 12% through launch of new high-performance metro delivery trucks.• Introduced 40 products into live test environment leading to more than $250k in research savings.• Expanded local household penetration by 40% through neighborhood event strategy.
    View
  • The Schwan Food Company
    Vice President Of Product Strategy
    The Schwan Food Company Mar 2004 - Apr 2005
    Marshall, Minnesota
    Led marketing including product creation and management, promotion, advertising, and consumer/customer insights for $600m food service business. Led team of 4 direct/25 indirect reports.• Grew annual revenue 5% while eliminating nearly 10% of skus.• Created & launched Big Daddy’s brand, accounting for $50+m in year 1 revenue.• Led strategic planning process across channels (general food service, school, c-store, deli, and vending) and categories (pizza, handheld, appetizers, Southwestern, Asian).
    View
  • The Schwan Food Company
    Category Director
    The Schwan Food Company Jan 2003 - Mar 2004
    Marshall, Minnesota
    Led product creation and management, promotion, advertising, purchasing, and demand planning for highest profit generating Ice Cream & Desserts segment of Schwan’s Home Delivery business.• Grew overall volume 6% with strategic focus on super premium ice cream.• Improved product launch success 20% through concept testing process using existing Schwan customers.
    View
  • The Schwan Food Company
    Director Of Marketing
    The Schwan Food Company May 2001 - Jan 2003
    Marshall, Minnesota
    Led all marketing for start-up home-meal-replacement delivery business launched in 7 US metro markets within the Schwan’s Home Delivery division.• Acquired 150,000 new clients in 7 markets through direct-response advertising and promotions.• Grew household purchases by 7% through client-direct campaigning strategy.
    View
  • The Schwan Food Company
    Director Of Marketing
    The Schwan Food Company Dec 2000 - May 2001
    Greater Minneapolis-St. Paul Area
    Directed frozen pizza strategy and marketing plans for Red Baron, Freschetta, and Tony’s brands in the Consumer Packaged Goods division. Grew annual revenue to $700 million & #2 overall market share position. Managed $25m advertising and promotions budget.• Oversaw 20%+ growth of premium pizza revenue.• Reduced marketing budget by more than $3m through agency consolidation.
    View
  • The Schwan Food Company
    Senior Brand Manager
    The Schwan Food Company May 1997 - Dec 2000
    Greater Minneapolis-St. Paul Area
    Directed all marketing activities for Red Baron brand including product development, advertising, promotion, events, and pricing. Managed 3 people and $10 million annual budget.• Grew Red Baron sales by 30%/$80 million over 3-year period.• Introduced $65 million/year Red Baron Bake To Rise rising crust pizza line.• Increased brand awareness by 10%.
    View

Travis Bautz Skills

Product Management Leadership Marketing Grocery Product Innovation Food Service Cross Functional Team Leadership Consumer Products Brand Management Marketing Strategy Marketing Management Strategic Planning Marketing Research Business Planning P&l Management Market Planning Strategy Competitive Analysis Customer Insight Marketing Communications Food Product Development Product Launch Shopper Marketing Key Account Management Income Statement Merchandising Brand Development New Business Development Retail Forecasting Team Building Market Research P&l Management Pricing Strategy Business Strategy Fast Moving Consumer Goods Servant Leadership Social Media Marketing

Travis Bautz Education Details

Frequently Asked Questions about Travis Bautz

What company does Travis Bautz work for?

Travis Bautz works for Sourcewell

What is Travis Bautz's role at the current company?

Travis Bautz's current role is Executive Marketing Leader | Guiding Breakthrough Innovation and Winning Brands.

What is Travis Bautz's email address?

Travis Bautz's email address is tr****@****ail.com

What is Travis Bautz's direct phone number?

Travis Bautz's direct phone number is +132076*****

What schools did Travis Bautz attend?

Travis Bautz attended University Of Saint Thomas - School Of Business, Minnesota State University Moorhead.

What skills is Travis Bautz known for?

Travis Bautz has skills like Product Management, Leadership, Marketing, Grocery, Product Innovation, Food Service, Cross Functional Team Leadership, Consumer Products, Brand Management, Marketing Strategy, Marketing Management, Strategic Planning.

Who are Travis Bautz's colleagues?

Travis Bautz's colleagues are Josh Meech, Jed Klein, Springer, Lisa, Kristin Hansen, Rich L., Brad Johnson, Sandy Becker.

Not the Travis Bautz you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.