Digital Marketing Supervisor
CurrentResponsible for connecting the corporate sales and marketing initiatives of 9 manufacturing entities and 1 nonprofit through compelling content creation, campaign marketing, lead generation, sales research, and presentation deliverables.Lead website development projects that optimize company websites’ functionality and theme aesthetic while maintaining brand cohesion, functionality and intuitive user experience. Design website pages with front end coding and Word Press.Utilize Adobe Creative Suite and other graphic design applications to deliver exceptional branded content, artwork, and iconography in digital and print mediums that follow style guidelines, design best practices, and attention to detail.Manage corporate social media accounts across primary social platforms. Knowledgeable on industry-related trends and responsible for all corporate organic content posting, cross-promotional sharing, and calendar organization.Collaborate with C-suite management and videographer to develop company case studies, product, and original blog content.Maintain working relationships with local nonprofits and community groups. Awarded Top Volunteer by an Austin-based NPO in 2023.Lead, educate and train new marketing and sales team members on departmental operations, branding guidelines, sales and marketing strategies, company history, and industry knowledge.