I am an award-winning Marketing Expert with more than 12 years of work experience in advertising, digital marketing and brand strategy. My key role is to bring audiences closer to the brand and help them move across the buyer's journey, effortlessly. I believe marketing is fundamentally about people. Connecting with them at a deeper meaningful level and establishing long-lasting relationships. Over the years, I've achieved this by combining strong consumer insights, creative content and in-depth data analysis. My background as a Creative Director helps me lead with powerful communication that strengthens the brand connection.I’ve created integrated campaigns, launched products and established a strong digital presence for brands like BMW, SUZUKI, SONY and PEPSI. My marketing experience spans across USA, India and Australia, giving me key insights into different markets, trends, and consumer and stakeholder management. I bring with me a strong work ethic, team management skills and experience working in the biggest digital markets of the world. SKILLS: TECHNICAL: INTEGRATED MARKETING | MARKETING COMMUNICATIONS | CMS | HUBSPOT | GOOGLE ADWORDS | GOOGLE ANALYTICS| TREND ANALYSIS | CONTENT CATEGORISATION | CONTENT DEVELOPMENT | CONTENT MANAGEMENT |SEO AND SEM WRITING EXPERIENCE | EMAIL MARKETING | USER JOURNEY COMPREHENSION | TOUCHPOINT SEGMENTATION | DIGITAL INNOVATION CONCEPTUALISATION | USER GENERATED CONTENT PACKAGING | UNDERSTANDING OF PROGRAMMATIC | SOCIAL CHANNEL STRATEGY | HASHTAG STRATEGY | GLOBAL MARKETING LAUNCH PACKS | DATA ANALYSISCREATIVE: CONTENT CREATION| COPYWRITING | CONCEPTUALISATION | CREATIVE DIRECTION | EDITING |PROOF READING | CONTENT CREATION | SCRIPT WRITING | FORMAT BASED SCRIPT WRITING | VIDEO PRODUCTION