Trisha Smith Email and Phone Number

Global event management o Oversee strategy and execution of variety of corporate events from regional associations/groups to audience-specific programs to large global live-equipment exhibitionso Define and structure deliverables including program objectives, outcomes,budgets and timelineso Negotiate vendor contracts, audio-visual, general services, hotel, travel and site logistics, and all third-party contractso Coordinate 3rd party vendors for design and build of 7500 SF trade show booths and event spaceso Onsite project management, leading set-up/tear-down ensure flawless event program and execution• Marketing Management o Manage and lead corporate and product-focused marketing campaigns, strategies and programs including lead gen, customer acquisition, traditional and online marketing tacticso Drive and delegate execution of program priorities, deliverables and timelines• Budget Oversight - Responsible for $1.4MM annual marketing budget o Deliver annual budget & program expenditures and cost center allocationso Monitor project expenses and perform timely financial reviews to maintain fiscal goals, maximize ROI and identify cost-saving opportunities• Brand and Market Messaging o Guide focused messaging and campaign content communication across digital and traditional channels o Develop and nurture key media relations, driving publicity and story developmento Monitor and track media, public relation and content placement for four distinct Mark Andy brandso Executes timely production of marketing deliverables including brochures/collateral, video, electronic marketing tools, media placement, press releases and more

• Identify and research clients and prospects for pursuit and sale of equipment• Develop and build rapport and evolve prospect relationships• Coordinate with sales to develop mutually beneficial proposals and quotes• Build understanding of industry demand, demographics and competitor data• Track, identify and manage qualified prospects throughout sales pipeline• Develop and manage strategic partnerships to grow business• Track and report lead movement and proposal status• Drive and evolve customer journey and sales processes to improve results

• Consultative sales of life and health insurance policies – educating prospects on a variety of insurance products from full healthcare coverage and supplements to life insurance options• Calculated premiums and recommend policy options using medical information and other individual factors• Assisted clients to ensure proper completion of forms and requirements to ensure rapid error-free processing• Attention to detail for new policy creation, premium payment set-up and customer account details• Follow-up and review client claims to ensure error-free filing and maximize benefits• Interview and identify prospective clients

• Coordinated office schedules, including physician consultations, and managed patient appointments• Oversee the management of patient medical records to ensure accessibility and confidentiality• Ensured compliance with current healthcare regulations, medical laws, and high ethical standards• Fostered a supportive and compassionate environment for patients• Implement, and improve office policies/procedures – maintain office inventories and supplies

• Actively generated new client leads and managed large client portfolio for aesthetic and cosmetic services• Conducted personal consultations to understand clients’ aesthetic goals and educate them about services, pricing, and communicate expectations during treatment• Achieved and exceeded monthly sales targets using sales strategies and techniques• Attended regular sales training and development programs to ensure updated knowledge and skills

• Coordinated appointment scheduling for patients and managed daily calendars for multiple chiropractors• Handled patient billing, including verifying insurance coverage, co-pays, and managing insurance claims• Maintained patient records in compliance with privacy regulations and ensured their accurate and timely update• Recruited, hired and trained new office personnel, nurturing a supportive and professional clinic atmosphere• Oversaw financials including accounts payable, accounts receivable, and payroll

• Managed the timely textile production projects, from initiation and planning through execution, monitoring, control, and closure• Performed risk management and maintained comprehensive project documentation and timelines• Collaborated with different departments to outline scope, goals, deliverables, required resources and budgets