Troy Moore Email & Phone Number

California, United States

California, United States

San Francisco Bay Area

San Francisco Bay Area

- Manages the execution of marketing strategies and communications goals to meet organization goals and KPI's.- Creates and delivers presentation materials in support of sales programs and marketing strategies.- In collaboration with product and retail teams, creates and delivers new product introduction marketing plans.- Implements and oversees all email marketing campaigns, and leads the design and development of these campaigns.- Successfully developed a standardized marketing intake process and project management system using internal research collected during an independent audit.- Designs and manages production of print, digital, and environmental graphics for company portfolio, creating collateral including but not limited to brochures, presentations, websites, environmental graphics, large scale signage, event graphics, email blasts, advertisements, and promotional items.- Maintains and oversees graphic resources such as images, tool kits, logo collections, and brand guides.- Responsible for managing, developing, and improving social media properties and campaigns utilizing Hootsuite, blogs, Facebook, Twitter, Instagram, and Pinterest, for corporate business purposes and campaigns.- Develops key messaging framework, market research, marketing strategies, campaigns, and content calendar.- Creates original visual identities from concept, mockups and presentations, workshopping, through to toolkit production and multi-channel collateral development.- Develops new corporate templates and standards under newly refreshed corporate brand and various assets, to be used by multiple departments, regions, and consultants.- In collaboration with product and retail teams, creates and delivers new product introduction marketing plans.- Implements and oversees all email marketing campaigns, and leads the design and development of these campaigns.

San Francisco Bay Area

- Identified new communication opportunities and recommended appropriate marketing strategies which increased attendance rates by 40% overall.- Successfully developed, coordinated, and managed several community events and created innovative of event marketing strategies.- Designed and created print publications, collateral materials, digital ads, visual presentations and engaging resource materials.- Developed and managed digital tracking and project management system using Microsoft Excel, which improved our documentation process and digital database.- Analyzed data and research in order to create monthly newsletters, communication strategies, internal notifications, and marketing emails (Experice using Mailchimp, Zoho, and Constant Contact email marketing platforms).

San Francisco Bay Area

- Created and managed design layouts, brand guides, digital marketing resources, and advertising strategies.- Developed and implemented marketing strategies which helped clients generate business.- Created and developed branded marketing materials and advertising for high profile clients, which included the Oakland A's, Oakland Raiders, Oracle, and the Golden State Warriors.- Successfully identified the most effective outlets, channels, and locations to place ads for clients to drive sales using market research and digital resources.- Designed visual communication strategies reflecting the strategic vision and brand identity of clients from diverse industry sectors.- Researched the advertising market and competitors regularly to help clients gain a strategic advantage.

Hayward, Ca

- Organized and managed marketing events that generated high program interest by developing brand recognition and consistency in marketing materials,- Monitored and measured marketing campaigns to ensure objectives were met successfully.- Coordinated marketing projects and monitored events to ensure that all timelines were met.- Managed event budgeting while maintaining quality and ensuring that budget goals were met.- Led email marketing campaigns, resulting in more than 50% of sponsors and new clients.- Developed and managed digital graphics for websites, events, social media outlets, and print.- Organized and successfully managed budgeted events including seminars, trade shows, fundraisers, and banquets.Enhanced the program by securing event sponsorships and involvement in community initiatives.

Oakland, Ca

- Created and managed design layouts, brand guides, digital marketing resources, and advertising strategies.- Developed and implemented marketing strategies which helped clients generate business.- Created and developed branded marketing materials and advertising for high profile clients, which included the Oakland A's, Oakland Raiders, Oracle, and the Golden State Warriors.- Successfully identified the most effective outlets, channels, and locations to place ads for clients to drive sales using market research and digital resources.- Designed visual communication strategies reflecting the strategic vision and brand identity of clients from diverse industry sectors.- Researched the advertising market and competitors regularly to help clients gain a strategic advantage.

Master’S Degree, Business Administration And Management

Bachelor Of Arts (B.A.), Communications

Awarded Deans List

H.S. Diploma, Visual Arts & Design

Activities and Societies: Yearbook Designer 2006 Theater Design & ProductionMember of OSA's inaugural class, which was sponsored.