Troy Mitchell Email & Phone Number

San Antonio, Texas, United States

Selling Gourmet Pasteries

Gonzales, Texas, United States

San Antonio, Texas Area

• Business Account Manager for Dairy, Deli, Frozen – TexasI serve a dual role in Texas. For some Accounts I am the Business Account Manager and the Customer Business Manager. For others I am only the Business Account.
• Build and maintain close working relationships with Retail Customers, Customer Business Managers and other Business Account Managers
• Collaborate with Buyers and Suppliers to build strategies for promotions, new item launches, marketing trade spends and annual planning using syndicated data and other data sources to aide in planning for growth and.
• Pitch new companies and products to Retail Grocers and internally to Customer Business Managers to sell into their retailers.
• Average Business Account Manager manages 8-10 suppliers, I currently working with 15.Suppliers I assist on growing and developing are: Challenge Dairy, La Colombe, LALA, Pete and Gerry's, Saputo, Yasso, Grandma's.

San Antonio, Texas Area

• Developed, created, customized, and oversaw promotional demo plans to support the introduction and growth of Distinctive Items portfolio for each income cluster, and by store event level.
• Through Category Management Technics I built the first merchandising strategy, along with pricing, product selection and innovation, designed a follow up timeline after execution of the plan for HEB’s Chef driven.
• Worked with the BDM's and Own Brand Managers to develop, support, and implement promotional growth of the Own Brand portfolio.
• Liaised with Business Unit Directors to develop strategies that supported Own Brand growth for Distinctive Items, Meal Deals, and Wine demos.
• Liaised with BDM’s, Regional Offices, Operations, and Culinary Leaders to strategically plan their needs, ideas, business changes or to inform them of dept changes, capabilities, or new programs.
• Sought out and mentored unique, exclusive, or distinctive suppliers to come in and demo their company’s products, bringing excitement around their products in stores.

San Antonio, Texas

• Managed all aspects of customer service, sales, demo scheduling, billing, A/R, shipping, and reporting processes as well as negotiated contracts, established new suppliers for supplies reducing expenses by 12% despite.
• Improved P&L by 50+% year over year, and resolved all Customer Service complaints from HEB Stores, Buyers, and Leadership. Built teams for sales, account management, training, accounting/office, and managed HR.
• Envisioned/developed new and improved ways for system usage, design and reporting methods.
• Built relationships with HEB Buyers, Leaders, and National Brand vendors to participate in HEB’s demo program.PDS was in the red and experiencing low sales when I was hired to grow sales, work on building their.
• After meeting with each staff member for 3-5 days to learn what/how/why they did it, I trained them how to search for new clients, how to sell them on our capabilities.
• With the goal not losing anyone unless they were untrainable or they did not want to try different methods or work with new guidelines, I sat down with each one to offer feedback on what I saw as their strengthens.

San Antonio, Texas Area

• Consulting and sales training company. The focus of the company was sales training with a goal to get into Marketing.
• Contracted with national companies (i.e., Whirlpool, Sears, Best Buy, Lowe’s, NPS) to train, coach, and motivate their sales associates on providing exceptional customer service, benefit/feature selling techniques, and.
• Received national recognition for presentation and sales training achievements.

San Antonio, Texas Area

• The company changed its name in 1995, going to Area and Zone structure from an independent bakery structure.REGIONAL SALES AND ACCOUNT MANAGER – TEXAS
• Established customer relations with several grocery chains turning negative sales trends into long term positive ones. HEB Central Texas went to a 20+% sales increase for three consecutive years.
• Accountable for a $40MM sales budget, CPG promotions, advertising, and incentive programs to assist in generating sales. Revised sales techniques and delivery methods that lowered HEB’s expenses and turned a negative.
• Accountable for $18MM sales budget and $17MM expense budget. Drove the salty snack category from $1MM to $1.5MM in 9-months to a record high and accomplished a 50% sales increase following 2-years. Reduced staff.