eCom Ops & Marketing Lead for Star Wars, Marvel, The Beatles, Rolling Stones, Warner Brothers Entertainment, Universal Music Group, Nickelodeon, Paramount Pictures, Pokémon, NBA, NFL & NASCAR.

Author | META Millions, A Guerilla Marketer's Facebook PlaybookHow I went from ZERO to over $2,000,000+ in Facebook sales in under 12 months!In the Performance Automotive category, I've helped Tri-State Media and Nationwide Mutual for multiple racing seasons with the strategic marketing & activation of their NASCAR Nationwide Series, JR Motorsports and drivers that include Dale Earnhardt JR & 2023 Daytona 500 Champ, Ricky Stenhouse JR to name a few. Efforts that resulted in many millions in sales. I’m always on the hunt to help organizations that can benefit from all that expertise.In the health & wellness category I've led EliteFTS marketing and initiatives for AndHealth, Standard Process, Terry's Naturally, Ohio Chiropractic Association and New York Chiropractic Council.I help growth minded eComm B2C and B2B companies grow 7 to 8 figures year over year! Email me at troy@troystacy.digital or direct message me here on LinkedIn to book a 15-minute call to see if I can help your company too. Adobe Magento & Adobe Experience ManagerAwards:ADDY Award - American Advertising Federation Pillar Award for Community Service Gold Sales/ Marketing Award - NVPI (Netherlands) Gold Sales/ Marketing Award - Syndicat National de l'Édition Phonographique (France) Gold Sales/Marketing Award - Recording Industry Association of America Platinum Sales/ Marketing Award - Australian Recording Industry Association Platinum Sales/ Marketing Award - Belgian Entertainment Association Platinum Sales/ Marketing Award - British Phonographic Industry Platinum Sales/ Marketing Award - Bundesverband Musikindustrie (Germany) Platinum Sales/ Marketing Award - International Federation of the Phonographic Industry (Austria) Platinum Sales/ Marketing Award - Recording Industry Association of New Zealand Platinum Sales/ Marketing Award - Swedish Recording Industry Association Platinum Sales/Marketing Award - Recording Industry Association of America

Full Stack Marketing Transformation & Strategy for this small manufacturer & eCommerce business in the fitness & strength training category.

Reporting directly to the CEO, digital lead of creative agency & digital platform vendors, strategy, campaign creative development, owned channel content strategy and tactical execution plans for exclusive brands including Paid Search, CPC, Dynamic Display Advertising, Programmatic, Google Shopping, Google & BING Analytics, Email Automations, Social Advertising, Affiliate Marketing and digital campaign initiatives supporting $100M B2C & B2B omnichannel enterprise eComm and brick & mortar brand.Experienced with Adobe Magento

"Our city's most unique destination to consume all things musical" - EXPERIENCE COLUMBUSBrand creator of CRAFT & VINYL, built to converge music makers, craft beer lovers and vinyl record collectors under one roof. Fueled by ravenous fans! I never expected it to become recognized as one of the best live music venues in our city. #GratefulHosting hundreds of local, regional and touring bands every year, C&V became THE spot! And a launch pad in partnership with PromoWest Productions to put developing bands on stages with national artists. Notable mentions:• Noted as one of the best live music venues in the market by Experience Columbus• Double nominations for the ALIVE'S "Best of Columbus" • Cultivated a community of thousands of music & craft brew lovers

Fortune 100, $167B Nationwide Mutual brand. Led digital campaigns, asset development & activation, including campaign websites, social media creative, network & social video content, digital advertising, promotional assets, contesting & data collection, and digital key performance indicator aggregation. Directed team of project managers, UX designers, information architecture specialists, writers, site builders, and social media specialists, and guided digital tactic selection for strategic campaigns, including social, CPC, SEO, display, A/B Testing, analytics, content creation, and web development for Nationwide's $350M sports & entertainment marketing portfolio.Oversaw digital marketing activations for sports partnerships such as Blue Jackets, Clippers, Crew Soccer Club, NFL partnerships with Dallas Cowboys, Steelers & Peyton Manning, the Memorial Tournament, Pelotonia & Columbus Marathon and NASCAR Nationwide Series/ Cup Series digital activation relationships with Dale Earnhardt JR and Danica Patrick. Delivered digital capabilities expertise and oversaw requirements scope & digital brief process for digital client services connecting digital creative, digital editorial, site build UX, IA, and IT capability leads.Experienced with Adobe Experience Manager.

An ADDY Award winning application reinventing the one hundred year old Rockola and AMI digital commercial jukebox brands. The World's First Digital Coin-Op Jukebox App - delivering the streaming music of emerging artists and branded digital entertainment content to 20,000 bar, tavern & nightclub locations in the United States.