Troy Walker Email & Phone Number

Lafayette, La, Us

• Develop and produce diverse communication materials, such as news articles, feature stories, profiles, emails, photographs, graphics, Teams posts, and videos, tailored to effectively engage and inform employees.• Maintaining and enhancing the editorial calendar, overseeing employee communication channels, including the weekly email newsletter, intranet, and Teams-based all-employee platforms.• Serve as the primary communication lead for key clients, managing long-term communication and engagement strategies, and providing day-to-day support for Public Affairs, Community Relations, Sponsorships, DEI, and Employee Resource Groups (ERGs).• Craft and execute internal communication and project plans for various teams, initiatives, and events, ensuring that all activities are well-coordinated and aligned with organizational goals.• Offer support for internal employee-centric events, including webinars, town halls, and the Symetra All-Employee Meeting, ensuring smooth execution and effective communication.

• Supported the Manager of Internal Communications with strategy and overall department improvements• Provided communications advice and support to C-level executives and key leadership team executives regarding employee communications• Developed and executed proactive and strategic communication initiatives in partnership with leaders and teams across PowerSchool• Supported the brand mission and assisted in evolving the brand story through internal communications efforts• Managed weekly company newsletter including design, content copy, and distribution• Supported acquisition communications and integration• Captured and measured results of communications efforts, including surveys, intranet engagement, and email metrics• Identified, built, and distributed strategic content in support of large-scale employee programs, including new and ongoing initiatives, company-wide all-hands meetings, and Q&A sessions• Leveraged multiple channels and tools to support remote work and asynchronous collaboration

• Wrote and edited copy for various communication efforts.• Served as a communication strategist and consulted with internal customers to develop strategies & key messages to support departmental, functional, and project objectives.• Created intranet content and news to drive awareness around specific company-wide programs or encourage further engagement.• Produced multimedia content to engage, connect, and inspire employees. (i.e. graphics & video)• Supported change management efforts through clear and concise messaging.• Led and participated in various projects as the Internal Communications subject matter expert.• Evaluated the impact of different communication channels and messaging strategies to ensure effectivecommunications.• Leveraged communication touch points for assigned audiences and/or projects.

New Orleans, Louisiana, United States

• Strategized and implemented marketing campaign initiatives supporting and promoting the University• Wrote, edited, and distributed executive messaging for the Vice President of Student Affairs and SA leaders• Collaborated with team members to write targeted messaging• Created print and digital media copy and graphics designated for web, social media, and mobile platforms• Prepared news stories, media kits, and press releases while establishing and managing relationships with media representatives• Utilized Meltwater to track and measure brand and social media analytics• Consulted with other campus departments to ensure their individual marketing and communication efforts are within brand guidelines and uphold University standards• Managed project production schedules for the Office of Student Affairs and the Office of Marketing & Communication

Baton Rouge, Louisiana Area

• Developed a comprehensive communication and marketing plan for prospective student recruitment, admissions, and enrollment.• Collaborated with the communication team to develop and write copy for web, emails, direct mailers, & other marketing collateral• Managed website maintenance to ensure CRM functions and website are fully integrated.• Built, customized, and launched communication campaigns through Slate• Represented the university and its programs to the general public at in-state and out-of-state recruitment events• Performed detailed and personalized outreach to prospective students such as phone calling, emailing, and other communications as needed.• Assisted in executing all large on-campus and off-campus recruitment and yield events.• Counseled prospective undergraduate applicants and their families regarding LSU academic programs, extracurricular opportunities, admissions policies, and procedures.