Trushar Khetia Email & Phone Number

New Zealand

The EHF mission is to incubate solutions to global problems from Aotearoa New Zealand, and make a lasting positive impact on the world.

Nairobi, Kenya

- Featured on Forbes.com & CNBC for being the fastest growing Kenyan retail chain from start-up- Fulfilled a lifelong dream of owning a retail supermarket chain business.- We create happiness for our customers by saving them time and money so that they can live better- Acquired an existing retail business in Thika to mark the entry of Society Stores into the retail market in Kenya. Since then the strategy for growth has been acquisitions for Society Stores.- Over 12 years’… Show more - Featured on Forbes.com & CNBC for being the fastest growing Kenyan retail chain from start-up- Fulfilled a lifelong dream of owning a retail supermarket chain business.- We create happiness for our customers by saving them time and money so that they can live better- Acquired an existing retail business in Thika to mark the entry of Society Stores into the retail market in Kenya. Since then the strategy for growth has been acquisitions for Society Stores.- Over 12 years’ experience within retail, wholesale, distribution, procurement, FMCG, supply chain, brand, product and supplier management as a strong foundation to run a retail business.- Launched in 2014 and in 6 years have grown to a chain of 12 stores organically with a target of reach 50 stores in 5 years - Launched the Funza and Tunza impact initiatives. FUNZA: is the education initiative. Funza means to teach. TUNZA: is the ‘community’ initiative. Tunza means to nurture or take care of.- Society created employment in Kenya from 60 people at the start to over 400 within 5 years.- Lowering the cost of living: Through our ‘Everyday Low Price’ strategy we will deliver value for money than anywhere else for our consumer target market. This means we enable them to save more! - Buy Kenya, Build Kenya: Society buys at least 70% from our local manufacturers, producers, and farmers to promote entrepreneurship & livelihood. Creating income for 400+ suppliers.-Children's’ Feeding Program: About 20% of young children attending primary school go without having a meal at lunchtime because their families cannot afford it. Every day we provide lunch to over 250 primary school kids who cannot afford basic food from 6 schools.- The Society Retail Academy : Majority of the entry level retail employees are not able to afford further education, so our Academy represents an opportunity for higher learning. We educate and train employees in different sectors such as Management, Leadership & Customer Service. Show less

Nairobi, Kenya

- We enable our customers to live well for less, because everybody deserves health and happiness.- Launch Africa's biggest e-pharmacy, health & wellness platform online by Dec 2021- We also have a chain of pharmacies located primarily within supermarkets and high footfall areas focused on retailing Pharma, OTC, Wellness and Beauty products. -To be a chain of 50 pharmacies in 5 years.- Currently in the process of developing a blockhain system to address the pharma supply chain… Show more - We enable our customers to live well for less, because everybody deserves health and happiness.- Launch Africa's biggest e-pharmacy, health & wellness platform online by Dec 2021- We also have a chain of pharmacies located primarily within supermarkets and high footfall areas focused on retailing Pharma, OTC, Wellness and Beauty products. -To be a chain of 50 pharmacies in 5 years.- Currently in the process of developing a blockhain system to address the pharma supply chain issues the world is currently facing Show less

Nairobi, Kenya

-Featured on CNN and BBC for building a business from zero out of traffic congestion-Tria OOH provides unique branding opportunties for your out of home messages. Our media placement spreads across: 1. Bus & matatu media 2. Bus shelters 3. Airline media 4. Mall media 5. Experiential 6. Printing division-Kenyan public transport is associated with traffic, congestion and chaos. It is out of this that I saw the opportunity to create an industry where everyone shares in on the revenue… Show more -Featured on CNN and BBC for building a business from zero out of traffic congestion-Tria OOH provides unique branding opportunties for your out of home messages. Our media placement spreads across: 1. Bus & matatu media 2. Bus shelters 3. Airline media 4. Mall media 5. Experiential 6. Printing division-Kenyan public transport is associated with traffic, congestion and chaos. It is out of this that I saw the opportunity to create an industry where everyone shares in on the revenue. Clients get exposure for their brands, the bus companies and owners get a share of the advertising revenue, the bus driver/conductors also get rewarded and the commuters get information via our ads & shelter and security via the bus shelters we built in areas where none existed.-Signed up over 15 bus companies with access to over 10,000 buses and over 3 million commuters every single day. Built over 30 bus shelters in the city where none existed. Signed up 20 shopping malls in the country and partnered with 2 local airlines in East Africa.-Executed transit/OOH campaigns for companies such as Dell, HP, Epson, Coca-Cola, KFC, GSK, Unilever, P&G, Lenovo, Reckitt Benckiser, Western Union, Amazon, Konica, Canon, and Uber-Partnered with Google for the launch, activation and media of their cashless NFC based commuter fare solution called Bebapay across 200+ buses in Kenya.- Launched the first ever in-flight media & activation campaign for Safaricom on Jambojet Airlines Show less

Nairobi, Kenya

- Launched Tria Transit Media as the first venture of Tria Group. Tria Transit Media is a unique and innovative form of advertising via buses where your brand is always on the move.- Our strategy is to “Partner with our customers to enable them to achieve their market growth and strategy, by using our expertise in transit media”- We are the number 1 transit media company in East Africa with presence in Kenya & Tanzania - First of a kind: Activated the Fresh chewing gum sampling… Show more - Launched Tria Transit Media as the first venture of Tria Group. Tria Transit Media is a unique and innovative form of advertising via buses where your brand is always on the move.- Our strategy is to “Partner with our customers to enable them to achieve their market growth and strategy, by using our expertise in transit media”- We are the number 1 transit media company in East Africa with presence in Kenya & Tanzania - First of a kind: Activated the Fresh chewing gum sampling campaign inside the commuter buses with over 18,000 people sampled and over 500 Facebook likes within 4 sampling days.- Diversified the company in 2016 from transit media to out of home media (OOH) to include bus shelters, mall media, rail media, and experiential media thus forming Tria OOH.- First to Kenya: Launched airline media in partnership with Jambojet in April 2016 and was the first company in do in-plane activations and media on the domestic airlines Show less

Nairobi, Kenya

The Sirdar Applied Directorship Programme is a practical, hands-on 11-month learning experience designed to enable you to successfully climb the mountain of being a director. Central to the process are the principles of gamification, simulated boardroom discussions and practical feedback. Being a director is not about theoretical knowledge, it is about understanding your role and effectively applying it.

Nairobi, Kenya

- https://blaze.co.ke/what-is-blaze/- Blaze is the biggest youth network in Kenya supported by Safaricom the largest telecommunication provider in the country.- The BYOB show fuses entertainment with education in a reality TV-style format, and features 12 contestants picked from various regions across Kenya. For a chance to win a grand prize of KSH 5 million, the contestants get tested on their ability to perform outstandingly well across a series of tasks that will assess their… Show more - https://blaze.co.ke/what-is-blaze/- Blaze is the biggest youth network in Kenya supported by Safaricom the largest telecommunication provider in the country.- The BYOB show fuses entertainment with education in a reality TV-style format, and features 12 contestants picked from various regions across Kenya. For a chance to win a grand prize of KSH 5 million, the contestants get tested on their ability to perform outstandingly well across a series of tasks that will assess their business skills, participating in various challenges that simulate real-life situations- I was hand-picked by Safaricom as one of the 3 Blaze judges/mentors for 2 seasons to mentor 24 young contestants and inspire the million of youth watching the educational reality TV show Show less

Kitale, Kenya

- Responsible for leading the Commercial team in forming joint business plans with all KDL Group's suppliers.- Leading the Supply Chain Team in ensuring that the right product is always available at the right price and at the right time.- Responsible for driving the perfomance of KDL's people.

Weybridge, Surrey, United Kingdom

National Account Manager – 3 assignments (Business to business sales)Rated 1 – This rating is given to the top 10% of account managers who deliver beyond expectations in all areas of the business. Ocado - National Account Manager - All Categories: Fabric & Home Care, Baby, Health & Beauty, Crisps & Snacks and Pet (May 2010 – June 2011)- Solely managed the entire Ocado e-retail business for all P&G Categories worth £17 million.- Achieved a 32% year on year growth worth… Show more National Account Manager – 3 assignments (Business to business sales)Rated 1 – This rating is given to the top 10% of account managers who deliver beyond expectations in all areas of the business. Ocado - National Account Manager - All Categories: Fabric & Home Care, Baby, Health & Beauty, Crisps & Snacks and Pet (May 2010 – June 2011)- Solely managed the entire Ocado e-retail business for all P&G Categories worth £17 million.- Achieved a 32% year on year growth worth £5.4 million with full budgetary responsibility.- Developed a strategic business plan with Ocado to deliver an incremental £6.5 million in 2011- Created the best in class Pampers & UNICEF initiative exclusive to Ocado, with ‘The more you buy the more we donate!’ theme. The campaign led to a donation of 650,000 vaccines compared to 186,000 last year. This delivered a record-breaking sales increase of 50%.- The first to create virtual non-food bundles in Ocado to increase overall basket spend via a trade-in, trade-up and trade across strategy. - Successfully managed new products launches including: Ariel Stain remover & Gillette Pro-Glide which delivered an incremental £0.5 million of salesPet Care - National Account Manager - (April 2009 - April 2010 )- Managed the P&G premium pet food business (Iams and Eukanuba) in National accounts as well as managing 200 independent pet stores in the South West and East Anglia Region- Grew the £3 million business by 5%, and the Top 10 customers by 40% in a market that was experiencing a 4% decline by setting up win-win joint business plans to deliver mutual growth.Superdrug - National Account Manager - Trial & Travel Category and Hair Care Category Analyst (Dec 2008 - March 2009 )- Doubled the Trial and Travel business by £1 million by securing 11 new listings with Superdrug together with a ‘Any 3 for £3’ promotional offer launch for the peak summer season. Show less

Harrow, United Kingdom

- Responsible for closing sales with prospective perfume shoppers.

Oxford, United Kingdom

- Succeeded in gaining and motivating long-term donors for the campaigns of major non-profit organizations such as World Vision, VSO, Shelter, Friends of The Earth, Water Aid and NCH by employing strong persuasion and interpersonal skills, as well as showing great enthusiasm.

- Successfully, initiated innovative marketing strategies and campaigns to retain and attract new clients for Securex. This included organising events such as security exhibitions to generate interest. - Enhanced my logical and problem-solving ability by conducting market research for existing and new security products to widen our product portfolio and interpreting the data to understand the marketing environment we operated in.

Manchester, United Kingdom

-I was responsible for carrying out promotional door-to-door canvassing for a 24-hour automated video library which was a success, leading to an increase in new memberships.

Stanford Seed Transformation Program, Business/Commerce, General

Seed is a Stanford GSB-led initiative that’s working to end the cycle of global poverty. Stanford Seed partners with entrepreneurs.

Bsc (Hons), Management With A Specialism In Marketing, Upper Second Class - 2:1

- Fortis Bank Prize of £1000 for being number 1 in my Accounting course in the whole University

A-Levels And O-Levels, Gce A-Levels: 4A’S. Gce O-Levels: 6A’S, 2B’S

- Ed Excel High Achievers’ Award for being number 1 in A-Level Economics in Kenya. - Certificates of Merit and Trophies for being number 1.