Thomas Williamson Email & Phone Number

Charlotte, North Carolina, United States

Charlotte, North Carolina, United States

-Developed and managed the localized pricing program for the Southeast Business Unit-Grew the program from focusing exclusively on select Pricing areas to incorporating all Pricing, Promotions, and Assortment through partnerships with global data teams-Involved in development and testing of streamlined web-based pricing, promotions, and assortment tools of the Merchandising Analytics program-Advocated for Data Driven Merchandising initiatives within the BU while instituting and fulfilling global programs-Collaborated with Category Managers and other partners within the BU to establish best practices and drive results through DDM initiatives-Worked on setup and rollout of 3rd party 99 Bottles Pricing program for Beer/Wine in BU-Leverage syndicated data via Nielsen to discover impactful insights to drive market share-Mentored junior Analysts on my team to prepare them for future success

Charlotte Metro

-Collaborated with Category Mangers and other stakeholders to produce actionable insights from mass data-Developed both regular reporting and turnkey reporting to empower CMs with resources necessary to make informed decisions-Performed Ad hoc analysis as requested to enable deep dives into complex data-Took ownership of the LIFT Upsell program within the BU and drove results through regular communication and reporting to stores-Managed Employee Sales Incentive programs in conjunction with Category Mangers

Charlotte, North Carolina Area

Managed business plans for clients across HBC, Baking/Prepared, Frozen, Dairy categories at Food Lion (Territory Annual Retail Sales of $75M)Scope includes 1026 Food Lion Stores across 10 states; work directly with Food Lion HQ Reviewed and analyzed IRI and Nielsen data to present compelling “sell stories” to Category ManagerConsult on trade spend management and promotional planningReview and analyze IRI and Nielsen data to identify sales and consumption trends 2017 Marzetti National Broker of the Year

Charlotte, North Carolina

First Portfolio included 100+ SKU’s with Brands that include: Spice Islands, Mazola, Karo, Equal, Arm & Hammer (HBC), 1st Response, Trojan, Spinbrush, AIM, Arrid, Batiste, Orajel, Nair, Vitafusion, L’il Critters, Simply Saline, Rephresh, Banana Boat, Schick, Edge, Skintimate, Carefree, Stayfree, Playtex, Bertolli Olive Oils, Marzetti (Dressings and Dips), and Simply Dressed2015 Toastmasters Table Topics Speech Contest (First Place, District 37 Area 32)Second Portfolio included 150+ SKU’s with Brands that include: Sargento, Daisy, Bellisio (frozen meals - Boston Market, Atkins, Michelina's), Mars Ice Cream, Ajinomoto (Tai Pei, Jose Ole, Ling Ling), Screamin' Sicilian, Newman's Own Pizzas, Marzetti (New York Frozen Bakery and Sister Schubert's) and Amish ButterUtilized the following: IRI Impact, Nielsen Reports generated by internal teams; Demantra and ARTS (proprietary retail reporting system)

Charlotte, North Carolina Area

Managed brokered retail business of Novartis Consumer Healthcare across 48 statesResponsible for Grocery channel; provided guidance for Drug & Mass channelsNational accounts included Kroger, Publix, Safeway, Albertson's, Food Lion, Ahold, HEB; also supported CVS, Walgreens, Walmart and TargetScope included Mass (2000-4000 stores per cycle); Food (6000 stores per cycle); Drug (2500 stores per cycle)Developed reporting templates in Excel to deliver desired metrics to clientCompleted analysis on reported retail data (distribution, lout of stock, voids, new item speed to shelf etc.) to direct future retail plansWorked with clients at Regional level and with internal teamsHeld Nielsen Nitro license to track ACV metricsPortfolio included 100+ Novartis SKU’s with products that included: Excedrin, Gas-X, Benefiber, Prevacid, Ex-Lax, Lamisil, Theraflu and TriaminicUtilized the following: IRI Impact, Nielsen Reports generated by internal teams and ARTS (proprietary retail reporting system)

Charlotte, North Carolina Area

Worked with retail teams to ensure client and customer retail expectations exceededNational accounts included Kroger, Publix, Safeway, Albertson's, Food Lion, Ahold, HEB; also supported CVS, Walgreens, Walmart and TargetCompiled data into comprehensive reports for Drug & Mass while assisting Grocery channelScope included Mass (2000 to 4000 stores per cycle); Food (6000 stores per cycle); Drug (2500 stores per cycle)Utilized the following: IRI Impact, Nielsen Reports generated by internal teams and ARTS (proprietary retail reporting system)

Tampa/St. Petersburg, Florida Area

Worked with retail teams to ensure client and customer retail expectations were exceededWorked with Business Managers to maximize client value addedTrained on all company processes, systems and technologies

Bsed, Sports Management

Bba, Management

Activities and Societies: Alpha Kappa Psi Professional Business Fraternity