Tsai Hidalgo Email & Phone Number

California, United States

-As a product designer, I am responsible for conceptualizing, designing, and iterating on new features as well as continually making enhancements across the platfrom, from initial ideation to final implementation.- I use Figma to create wireframes, prototypes, and high-fidelity visual designs, as well as to conduct user testing and gather feedback from stakeholders & leadership.-I often collaborate with other members of the design team, as well as cross-functionally with product managers, engineering, marketing, leadership, to ensure that my designs are feasible, functional, and user-friendly.- I stay up-to-date on design trends, user experience best practices, and the latest tools and technologies, to continuously improve my skills and deliver the best possible user experiences.

Atlanta, Georgia, United States

As a freelance designer I have:- Designed advertisements, brochures, logos, stickers, tee shirts, web pages, and other branding and communication materials- Researched user pain points and developed and revised web sites for more intuitive usage- Revised a design brief so it fits a client’s budget and ideas more closely- Meet or communicated with clients to understand what they want out of a project, and help them get those ideas out in a workable way- Helped create brand identities by developing style guides, logos, and social media content- Kept up to date with various design and prototyping tools such as Adobe Illustrator & Photoshop, Canva, Figma, InVision, Balsamiq, Squarespace, and WordPress

Remote

- As a visual designer, I create marketing concepts and designs using Adobe software that effectively communicate information and ideas to my intended audience.- I use a variety of Adobe tools, including Photoshop, Illustrator, and InDesign, to create and manipulate visual elements such as color, typography, imagery, and layout.- I have a focus on marketing visual designs, and have worked on a variety of projects, including advertisements, websites, packaging, and corporate identity, to help effectively promote our product- I often collaborate with other members of my creative team, including copywriters, marketers, and developers, to ensure that the final product meets our objectives and is consistent with the overall brand.- I stay up-to-date on design trends and techniques, as well as industry best practices, to continuously improve my skills and deliver the best possible marketing visual designs.

Greater Atlanta Area

As Creative Technologist my role consisted of multiple designs duties, such as:- Creating marketing materials such as curriculum design, presentation design, flyer graphics, social content, design asset creation, and branding graphics- Assist with production support, such as setting up collateral for print, developing creative promotional items, design assistance with displays/signage - Created logos, and other visual graphics for the organization’s brand and visual identity. - Create content for social media and managed multiple company accounts- Analyzed data from social media to create effective marketing campaigns- Assisted in creating and maintaining cohesive brand identity

Roswell, Georgia, United States

As a Social Media Manager at CIA Media Group I:-Generated, edited, published, and shared engaging content daily (e.g. original text, photos, videos, and graphic content)- Performed research on current benchmark trends and audience preferences- Designed and implemented social media strategy to align with business goals- Monitored SEO and web traffic metrics-Oversaw social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout)-Suggested and implemented new features to develop brand awareness, like promotions and competitions-Stayed up-to-date with current technologies and trends in social media, design tools, and applications

Certification, User Experience Design

Bachelor'S Degree, Digital Arts

Activities and Societies: Black Student Caucus, Tower Magazine, National Honors Society Minor in Psychology Relevant Topics Studied.