At Bambee, where innovation meets expertise, my role as a Lead Salesforce Developer encompasses the challenge of designing and implementing advanced business solutions. My knowledge of the Salesforce ecosystem including AppExchnage products allowed me to offer options and solve business needs in days saving thousands of dollars and hundreds of hours on custom development.Previously, as a Technical Lead at Treasury Wine Estates, I was responsible for the implementation of a variety of solutions around an e-commerce platform, including user and order management, marketing automation, integrations, security and privacy, reporting, and then multiplatform migrations for a major transformative eCommerce project. Our team's efforts minimized disruption while enhancing data quality, contributing to the sustained growth of direct sales and improved customer segmentation.