Tom Evenson

Tom Evenson Email and Phone Number

Senior Director, Public Affairs at Union Pacific Railroad @ Union Pacific Railroad
1400 Douglas Street, Omaha, NE 68179, us
Tom Evenson's Location
Milwaukee, Wisconsin, United States, United States
Tom Evenson's Contact Details
About Tom Evenson

As the Senior Director, Public Affairs at Union Pacific Railroad, I develop and implement the company's strategy related to state and local government affairs, community relations, public partnerships and philanthropic programs in the states of Illinois and Wisconsin, including the Chicago Metropolitan Region. With 15 years of experience in communications and public affairs, I have a proven track record of building and protecting brands, managing complex issues and crises, and engaging with diverse stakeholders across public and private sectors.Previously, I served as the Global Corporate Communications Director at SC Johnson, where I led global media relations and crisis communications for the company. Working together with multiple teams, we tripled the unaided awareness of the company's corporate brand among U.S. consumers and doubled it among consumers in the UK. I also advised the Chief Communications Officer on proactive and reactive communications, media relations, crisis communications and issues management. Before joining SC Johnson, I was the Communications Director for Wisconsin Governor Scott Walker, where I oversaw the external communications for the Governor and 17 cabinet-level state agencies, and advised him on communications strategies and key policy initiatives. I feel a strong sense of purpose in using my expertise to help organizations navigate complex reputational issues, advocate for their interests, and build and protect their brands.“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.”- Warren Buffett

Tom Evenson's Current Company Details
Union Pacific Railroad

Union Pacific Railroad

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Senior Director, Public Affairs at Union Pacific Railroad
1400 Douglas Street, Omaha, NE 68179, us
Website:
up.com
Employees:
10
Tom Evenson Work Experience Details
  • Union Pacific Railroad
    Senior Director, Public Affairs
    Union Pacific Railroad Jul 2023 - Present
    Omaha, Ne, Us
    Develops and implements Union Pacific's strategy related to state and local government legislative affairs, community relations, public partnerships and philanthropic programs in the states of Illinois and Wisconsin, including the Chicago Metropolitan Region.
  • Sc Johnson
    Global Corporate Communications Director
    Sc Johnson Apr 2019 - Nov 2022
    Racine, Wi, Us
    Reporting to the Executive Director and Global Head of Corporate Communications, developed and implemented strategies that tripled unaided awareness of company’s corporate brand among U.S. consumers and doubled it among consumers in UK. Protected and enhanced equity of corporate brand through proactive communications efforts and effective crisis/risk management.Managed and mentored team of four communications professionals to deliver compelling, curated external content through cross-functional, multichannel approaches in support of corporate mission and business objectives.Expanded reach of corporate brand by developing and maintaining positive relationships with international, national, local and trade media, including New York Times, Wall Street Journal, Bloomberg, Reuters, and BBC TV.Partnered with Global Marketing on brand PR to amplify more sustainable product choices. Prepared executives for media interviews and external speaking engagements, including chief executive officer and chief communications officer.Led international crisis communications preparedness and response to protect and enhance corporate reputation.Managed anticipatory, strategic issues management process that identified and analyzed issues most likely to affect corporate/product brand reputation and recommended strategic responses. Advocated for the corporate brand and provided reputational risk assessments and communications as a member of cross-functional team to respond to product issues and recalls in the U.S., Latin America, Europe, and Asia.
  • Office Of Wisconsin Governor Scott Walker
    Communications Director
    Office Of Wisconsin Governor Scott Walker May 2009 - Jan 2019
    Madison, Wisconsin, Us
    Advised Governor Walker for 10 years, serving in communications roles of increasing responsibility for his official government office and three winning statewide campaigns (2010, 2012 and 2014). Led all external communications for Wisconsin Governor Scott Walker, driving proactive communications and aligning media relations in support of key policy initiatives on a statewide level through comprehensive strategic planning. Directed a staff of 30 communications professionals in the Office of Governor Scott Walker, Office of the First Lady and 17 cabinet-level state agencies.Drafted internal and external communications to support Governor Walker and cabinet-level state agency leadership for both state and national audiences.

Tom Evenson Skills

Political Campaigns Media Relations Public Relations Political Consulting Strategic Communications Speech Writing Political Communication New Media Public Policy Crisis Communications Public Speaking Grassroots Organizing Legislative Relations Government Public Affairs Community Outreach Press Releases Fundraising Policy Analysis Coalitions Social Media Marketing Event Planning Volunteer Management Editing Nonprofits Community Development Internal Communications Marketing Communications Policy

Tom Evenson Education Details

  • University Of Wisconsin-La Crosse
    University Of Wisconsin-La Crosse
    Communication Studies

Frequently Asked Questions about Tom Evenson

What company does Tom Evenson work for?

Tom Evenson works for Union Pacific Railroad

What is Tom Evenson's role at the current company?

Tom Evenson's current role is Senior Director, Public Affairs at Union Pacific Railroad.

What is Tom Evenson's email address?

Tom Evenson's email address is to****@****son.com

What schools did Tom Evenson attend?

Tom Evenson attended University Of Wisconsin-La Crosse.

What skills is Tom Evenson known for?

Tom Evenson has skills like Political Campaigns, Media Relations, Public Relations, Political Consulting, Strategic Communications, Speech Writing, Political Communication, New Media, Public Policy, Crisis Communications, Public Speaking, Grassroots Organizing.

Who are Tom Evenson's colleagues?

Tom Evenson's colleagues are Robert Meinecke, Tanya Spratt, Rick Krause, Nathan Kamprath, Russell Rusty Wilson, Greg Ogden, Santiago Hinojosa.

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