Tumara Jackson Email & Phone Number

Greater Atlanta Area

Pioneered Purchasing Power's first Product Development team and successfully scaled it from a single U.S.-based product manager to a global team of twelve product development professionals.► Led the creation of the first user experience and analytics competencies and expanded them from one content strategist to a team of eight professionals, including a Director of Analytics, a Director of User Experience, Content Managers, UX Designers, and User Interface Developers.► Achieved exceptional team engagement levels, with the Product Development, User Experience, and Analytics teams reporting the highest level of engagement of any team in the company for three consecutive years.► Accelerated the time-to-market for new product features and user experience improvements by more than 50% through Agile product development, resulting in year-over-year, double-digit customer acquisition growth.► Developed and maintained long-range product roadmaps to guide innovation, continued investment, and growth for our eCommerce platform.► Researched emerging technology trends in the fintech and eCommerce industries to identify potential solutions for accelerating business growth and generating new revenue streams through build or buy analyses.► Led the product team to collaboratively create and promote a vision that delivers value to customers by gathering feedback and insights to drive improvements in technical capabilities and systematic processes.► Utilized data-driven insights to understand the reasons for wins and losses and influenced cross-functional teams to conceptualize and implement customer-focused improvements to the platform, creating efficient roadmaps, epics, and user stories that align with strategic technology objectives.

Greater Atlanta Area

Developed a comprehensive long-term eCommerce vision and strategy, focusing on enhancing mobile applications and user experience. Successfully prioritized and executed strategic eCommerce initiatives, resulting in a 12% increase in revenue from 2017 to 2018.► Facilitated a 40% growth in mobile sales from 2016 to 2017, leading to a significant improvement in the company's Internet Retailer Mobile 500 ranking from 156th in 2016 to 103rd in 2017

Atlanta Metropolitan Area

Implemented the company's inaugural enterprise eCommerce platform, Hybris Commerce, to replace the outdated internal platform. Built and trained a team of eCommerce and Web Marketing managers and established new eCommerce operating procedures to ensure efficiency and effectiveness.► Improved shopping cart conversion by 20% annually through continuous optimization of the eCommerce user experience, resulting in increased customer satisfaction and revenue.

Atlanta, Ga

Spearheaded strategic planning efforts and assumed ownership of company initiatives to ensure alignment with corporate strategic objectives. Recruited and trained a team of Business Analysts responsible for effectively translating business needs into technical requirements.► Assumed responsibility for ensuring that the project portfolio aligned with corporate objectives, resulting in more efficient and effective project execution.

Atlanta Metropolitan Area

Successfully implemented the Company's inaugural product road mapping, development, and launch processes to support business growth and expansion. Developed comprehensive customer and client personas, established customer and client advisory boards, and implemented user testing partners to ensure product offerings met market needs.► Launched new product offerings, resulting in a 15% increase in B2B sales conversion through the successful execution of the established product development processes.

Atlanta Metropolitan Area

Provide strategic direction to the leadership team of the Alive + Well Foundation, an emerging, not-for-profit organization. Align the team's strategic partners and internal resources to develop a ground-breaking application to improve the standard of care in mental health services.

Atlanta Metropolitan Area

Atlanta Metropolitan Area

Doctor'S Degree

B.B.A.

Mba