Trevor White Email & Phone Number

Sydney, NSW, AU

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Australia

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Sydney, Australia

Responsible for building out and connecting the digital infrastructure of the business:- Overhauled and relaunched the brand eCommerce website, with multi-lingual webstores- Designed requirements for and implemented Microsoft Dynamics 365 for Sales CRM, including integration with legacy ERP and boutique POS systems.- Design connected digital framework to.

Sydney, Australia

Responsible for developing and executing the CRM strategy for both Oporto and Red Rooster brands.Awards: - Winning team member of the Salesforce Global Digital Innovation Award - Dreamforce 2017Achievements- Co-managed and architected the implementation of Salesforce Marketing Cloud for Oporto and Red Rooster, complete with cross-channel Onboarding.

Sydney, Australia

Responsible for developing and implementing CRM strategy for the business.Achievements- Managed the implementation of a new dynamic EDM content construction and deployment system for targeted content to over 15 International markets- Designed a targeted Re-Engagement program to win back lapsed members, successfully re-engaging 33,000 members in the first.

Greater Denver Area

Responsible for developing the strategy and execution of CRM, loyalty/ retention programs for national retail & consumer goods clients including Nespresso, Microsoft and Eddie Bauer.Personal Achievements:- Beat client sales targets for the 2013 calendar year by 98%, and in 1H'14 by 38%- Achieved quarter on quarter sales growth, beating targets by between.

Denver, Colorado

Responsible for the project management of CRM campaigns for Merkle Inc. clients including DIRECTV, Microsoft, Wendy's, Eddie Bauer, Arthritis Foundation, Nespresso and more. Specifically:- Develop and maintain campaign timelines based on client requirements and Merkle resources- Collaborate with internal teams to create & produce CRM solutions (testing.

Denver, Colorado

- Marketing automation strategy consulting and client set up - Develop key channel partner relationships- Drive new customer acquisition- Co-developed the product roadmap and featuresAchievements:- Increased client revenue by 100% between January - August 2010

Denver, Colorado

- Set, track & lead growth initiatives with the sales team- Develop & foster key vendor relationships- Develop and manage Marketing Development funds with the vendor community- Design & implement E-marketing programs, trade shows and other events to find new business opportunities- Build web leads through SEO and marketing automation- Target new companies.

Sydney, Australia

- Development & implementation of marketing plans- Campaign project management- Vendor & stakeholder/partner management- Managed electronic & direct mail- Website content creation & planning- Event management- Analysis & reporting of customer research dataAchievements:- Increased center customer database from under 500 to over 2000 in a one month period.

Sydney, Australia

- Managed Ecommerce sales & loyalty program for 10,000+ fitness industry members, driving sales growth of 300% across 2 years. - Develop marketing campaigns for new product launches in major retail stores- Co-create and manage TVC production for major product launches- Budget planning and forecasting- Copywriting for Reebok website and print media.