Strategic partner to the Managing Director and Jack Global Leadership Team by driving and coordinating the brand's global agenda. - Stewarded a leadership transition by introducing a change management plan that prioritized relationships to build trust, strategic alignment and team culture. - Strategized brand refresh including 5-year strategic roadmap, implementation calendar, insight deep dive, and stakeholder alignment plan, including C-suite, distributor leads, agencies and more.… Show more Strategic partner to the Managing Director and Jack Global Leadership Team by driving and coordinating the brand's global agenda. - Stewarded a leadership transition by introducing a change management plan that prioritized relationships to build trust, strategic alignment and team culture. - Strategized brand refresh including 5-year strategic roadmap, implementation calendar, insight deep dive, and stakeholder alignment plan, including C-suite, distributor leads, agencies and more. - Lead special projects and develop strategies for growing the business, increasing profits, reducing costs and optimizing investments. - Manage and execute communication on behalf of the Managing Director and Jack Global Leadership Team, internally and externally. - Coordinate and integrate global agency partners for the No.1 whiskey in the world as recognized by Interbrand's Best Global Brands 2023. Show less

Communications counsel and advisor to the Chief Marketing Officer and the President of the USA & Canada Division. Develop internal and external strategies to elevate the company's purpose and engage a wide array of stakeholders. Craft executive communications, develop messaging strategy, produce video content, execute national conferences and host livestreams. Motivate and empower internal teams across a globally matrixed organization of more than 5,000 employees.- Led a step-change in… Show more Communications counsel and advisor to the Chief Marketing Officer and the President of the USA & Canada Division. Develop internal and external strategies to elevate the company's purpose and engage a wide array of stakeholders. Craft executive communications, develop messaging strategy, produce video content, execute national conferences and host livestreams. Motivate and empower internal teams across a globally matrixed organization of more than 5,000 employees.- Led a step-change in the company's communications ecosystem through a cohesive, multi-channel strategy including leadership email, weekly newsletters (82% open rate), video content, podcasts, and more. Resulted in "communications" being the No.1 strength in employee engagement surveys.- Launched the Jack Daniel's & Coca-Cola RTD (ready-to-drink) with a comprehensive 360 plan to engage internal and external audiences in partnership with the leading global beverage company.- Developed communications strategy for the Jack Daniel's and McLaren F1 partnership, including tagline for the limited edition bottle, distributor incentive program, monthly newsletter and social media.- Communications lead for the acquisition and integration of Diplomático Rum and Gin Mare. Show less

Principal internal communications leader for the FORTUNE 200 environmental solutions provider during the Covid pandemic. Counseled C-suite and senior executives throughout the company to develop and execute strategic communications plans that connected, informed and inspired a workforce of 50,000 across North America. Built and promoted an inclusive, people-first culture along with the brand’s purpose of always working for a sustainable tomorrow.- Oversaw PR, social media and internal… Show more Principal internal communications leader for the FORTUNE 200 environmental solutions provider during the Covid pandemic. Counseled C-suite and senior executives throughout the company to develop and execute strategic communications plans that connected, informed and inspired a workforce of 50,000 across North America. Built and promoted an inclusive, people-first culture along with the brand’s purpose of always working for a sustainable tomorrow.- Oversaw PR, social media and internal communications for the WM Phoenix Open, the world's largest zero-waste event -- regularly voted by players as the PGA TOUR's best tournament. - Stewarded the company through the Covid pandemic as Chief Communicator on a taskforce of cross-functional senior leaders, including moving 10,000 employees to remote work, producing weekly video updates from the CEO and developing policy changes.- Tackled the company's top communications challenge by developing an employee mobile app to inform and connect frontline employees with no network access, including UX strategy, promotion, new feature updates, analytics and reporting. Achieved 80% adoption (35,000+ users) in 9 months.- Led integration communications and change management for a $5 billion acquisition of the third largest industry competitor, including welcoming and onboarding 6,000 employees across 16 states.- Realized over $1 million in cost savings through technology implementation in the first year with WM. - Implemented a client service model to support functional teams and senior leaders with strategic communications, thought partnership, and consistent messaging across the enterprise, including creative ideation, strategic development and reporting. Show less

Served as head of public affairs reporting to the Chief Human Resources Officer. Built brand affinity and strengthened corporate reputation for the 130-year-old retailer with nearly 300 stores across 16 southern states and $4.5 billion in annual revenue. - Drove strategic communications and stakeholder engagement, including social impact programs, sports partnerships, product launches, store openings, influencer marketing and media pitching. - Managed official SEC partnership… Show more Served as head of public affairs reporting to the Chief Human Resources Officer. Built brand affinity and strengthened corporate reputation for the 130-year-old retailer with nearly 300 stores across 16 southern states and $4.5 billion in annual revenue. - Drove strategic communications and stakeholder engagement, including social impact programs, sports partnerships, product launches, store openings, influencer marketing and media pitching. - Managed official SEC partnership, including multi-million annual media buys, tournament activations and an ad campaign featuring NBC Sports talent Maria Taylor. Managed official sponsorship for the Belk Bowl including community partnerships, in-game activations and media strategies. - Implemented the company’s first social influencer strategy to raise awareness, build engagement and convert millennial and gen z customer groups. - Led crisis management and counseled C-suite, including media training, speechwriting and serving as official spokesperson for press inquiries. Managed two direct reports and two outside agencies. Show less

Managed media relations, prepared media kits and organized press conferences. Crafted press releases and other external communications including social media content. Developed executive speeches and prepared internal communications. Served as Belk spokesperson and led crisis/issues management. Managed agency relationship and assisted in the development of CSR program. Introduced media monitoring and analytics to deliver executive reports for measuring campaign effectiveness.

Managed $8.5 million Yum! Brands Foundation annual budget, including global volunteer grants, employee donation campaigns, matching gifts and community partnerships to build the Company’s brand as an engaged corporate steward. Strategized and executed the global expansion of the world’s largest surplus food donation program – Yum! Harvest – with annual donations of over $60 million in fair market value. 50% Harvest participation growth (1,600 restaurants) across 15 countries within 18 months of… Show more Managed $8.5 million Yum! Brands Foundation annual budget, including global volunteer grants, employee donation campaigns, matching gifts and community partnerships to build the Company’s brand as an engaged corporate steward. Strategized and executed the global expansion of the world’s largest surplus food donation program – Yum! Harvest – with annual donations of over $60 million in fair market value. 50% Harvest participation growth (1,600 restaurants) across 15 countries within 18 months of leading the program. Conceptualized and presented the Harvest value proposition to domestic and international franchisees, including audiences of over 200. Partnered with international, federal and state governments to support legislation and tax incentives for surplus food donation. Led a three-member team, including a global consultant supporting food donation expansion through legal and tax environment research. Spokesperson for the Foundation at media appearances, press conferences and public events. Developed and executed community events, including a donation drive supporting Dare to Care Food Bank with more than 18,000 pounds of food. Managed all public speaking engagements for co-founder, best-selling author and “2012 CEO of the Year”, David Novak. Oversaw the Company’s relationship with the nation’s leading service learning program, Lead2Feed. Show less

Amplified Yum! Brands' global reputation via social, digital, print, wire and broadcast channels. Managed public speaking engagements for co-founder, former Chairman and CEO, David Novak. Implemented public affairs strategy and messaging calendar. Developed and executed Yum’s social content strategy, achieving 40% annual social community growth across multiple channels including Facebook, Twitter, YouTube, LinkedIn and StockTwits. Monitored and measured global conversation using social… Show more Amplified Yum! Brands' global reputation via social, digital, print, wire and broadcast channels. Managed public speaking engagements for co-founder, former Chairman and CEO, David Novak. Implemented public affairs strategy and messaging calendar. Developed and executed Yum’s social content strategy, achieving 40% annual social community growth across multiple channels including Facebook, Twitter, YouTube, LinkedIn and StockTwits. Monitored and measured global conversation using social listening tools from Netbase to adjust content strategy. Managed global crisis communications. Ghostwrote CEO editorial pieces including published work in USA Today and McGraw-Hill textbooks. Facilitated media inquiries and executive interviews from all national/global broadcast, print and digital outlets. Board member of Yum’s employee resource group focused on developing young professionals. Led a team of 10 on a volunteer project with the Boys & Girls Clubs winning a $1,000 grant for the organization. Show less

Provided comprehensive agency services as the sole on-site account representative to FORTUNE 100 Humana. Trained 200+ associates and vendor partners on a web based approval system with 1,100+ internal/external users. Protected branded intellectual property and recognized among an agency team at the 2012 Rebrand 100 Awards. Proficiency in Adobe Creative and Microsoft Office Suites; keen understanding of file types, formats and identifying those formats that are best suited for various users… Show more Provided comprehensive agency services as the sole on-site account representative to FORTUNE 100 Humana. Trained 200+ associates and vendor partners on a web based approval system with 1,100+ internal/external users. Protected branded intellectual property and recognized among an agency team at the 2012 Rebrand 100 Awards. Proficiency in Adobe Creative and Microsoft Office Suites; keen understanding of file types, formats and identifying those formats that are best suited for various users, applications, platforms, etc. Show less

Supported small business 401(K) clients and products. Communicated and resolved all issues regarding billing, compliance, fund performance and account information. Analyzed compliance tests and plan documents for adherence to applicable rules and regulations. Drafted and executed plan amendments in behalf of clients.

Conceived and implemented grassroots marketing campaigns for local and national clients including JM Lexus, Scion Automotive and Metro PCS. Production assistant for the South Florida High School Football Show, a weekly program covering local high school football on south Florida NBC affiliates.

Managed all statistical information for 13 athletic teams at St. Thomas University (NAIA). Organized extensive historical data and coordinated athletic schedules with the athletic director. Oversaw and directed two student assistants in the organization and operation of athletic events. Designed and administered the athletic department’s website using Sidearm, Stat Crew, and Dak Stats software.

Ran operations alongside the Section’s Tournament Director including all of his duties and responsibilities regarding the coordination, preparation and oversight of tournament information. Oversaw tournament registration, course setup and official rulings along with website administration and composition of press releases for distribution throughout south Florida.

Monitored volunteer services and expanded fundraising throughout the South Florida region while interning with the Executive Director of the World Golf Championship-CA Championship at the Doral Golf Resort and Spa. Promoted and hosted the event with representatives from the PGA Tour.

Interned in the Team Coordination office, providing logistic services directly to NFL players and coaches. Fully supported the players and coaches invited to participate in the 2010 Pro Bowl. Gained significant experience in operations and compliance for a large sporting event in one of the country’s principal geographic markets.