Tyler Moss Email & Phone Number

Boston, Ma, Us

Boston, Massachusetts, United States

Responsibilities:+ Help shape and inform Message Lab’s POV on content as an effective medium for creating customers of a brand’s ideas+ Evolve the discovery and strategy process at Message Lab+ Analyze platform trends and performance to facilitate opportunities for growth and improvement, and provide data-backed insights in non-technical language+ Lead client intake and discover, helping to craft up-front project strategies and plans+ Use an editorial eye to make qualitative judgments about client content and publishing maturity that manifest in actionable recommendations+ Conduct positioning analyses of potential client competitors in the ideas space+ Refine and improve the monthly and quarterly reporting process, surfacing the “why” behind the “what”+ Define content flows, building content strategies to meet client goals+ Plan and lead presentations to convey discover and strategy to clients+ Facilitate communication between internal Message Lab teams to provoke innovation and effectively close the editorial feedback loop+ Work with audience dev team to assess new and effective ways to measure the impact of audience engagement on content programs

Greater Boston

Freelancer contributing to Condé Nast Traveler, AFAR, Outside, The Atlantic, New York, Mental Floss, Atlas Obscura & othersConsultant, editor and thought leadership author for a variety of B2B and B2C clients, including North Coast Media, TCS Education System, Goodall Homes, & moreActing editor-at-large for Writer’s Digest magazine, penning features and interviewing bestselling authors

Greater Boston Area

Used qualitative and quantitative research to develop and drive audience-centric content marketing strategyActed as chief copywriter, translating marketing briefs into concise, clever assetsEmployed analytics to form a data-driven editorial calendar Earned media coverage from outlets like The New York Times, Business Insider, Travel + Leisure, Lonely Planet, Mental Floss, & moreDeveloped strategic brand marketing and advertising campaigns for social media, email and OOHConceived of innovative content, from longform blog posts to email newsletters, that increased awareness and engagement Created formal brand guidelines to ensure Wanderu’s voice remained sharp and consistent Managed a team of freelancers to produce engaging content across platforms

Greater Boston Area

Roles & Responsibilities:Manage junior editors and work collaboratively with art director Manage all magazine-related budgetsBrainstorm magazine issue themes for year and compose editorial calendarAssign all features and Inkwell articles Edit all features and columns that appear in magazine multiple times prior to publishingWrite “Editor’s Letter” and “Potpourri for the Pen” columnWrite coverlines, as well as heds/deks for all articles (in conjunction with junior editors)Conduct occasional Q+As and write features for the magazine and website Discuss and plan out cover design and feature design with art director Attend conferences as a brand ambassador for WD Assist with programming for WD Events, as well as moderate panels and introduce keynotes Devise broader Writing Community strategy

Cincinnati, Ohio

Roles & Responsibilities:Shepherd the magazine through every phase of production, upholding the highest editorial standardSeek out new, compelling voices; commission articles and edit pieces to comport with the tone of WDPlay a fundamental role in the creative direction of WD, conceive themed issues (Organize Your Writing Life, Web Issue), pioneer new columns (Platforms of Yore, Freelance Writers Workshop), conduct Q&As with writing icons (Andy Weir, Scott Turow, Rainbow Rowell & more.)Represent WD across platforms via an aggressive social media presence, blogging, podcasts, video, conferences and other speaking engagements

Cincinnati, Ohio Area

Accomplishments:Grew Facebook page Likes from 8,644 to 61,933 between Aug. 1, 2012 and Aug. 1, 2014Boosted eCommerce sales via social media by 30K from 2013 to 2014 YTDBolstered total online education revenue by 19.6% from 2013 to 2014 YTDI accredit the above accomplishments to an intimate knowledge of our readers gained over my time with Family Tree Magazine.Duties:Produce written, audio and video content for FamilyTreeMagazine.com and affiliated sitesEdit magazines features, columns and online blogsEngage readers through social media via Facebook, Twitter and PinterestManage genealogy education offerings such as online courses, webinars and virtual conferences

Master Of Science, Journalism, Audience Engagement, Social Media

Cumulative GPA: 3.86 Northwestern Editorial Scholarship; National Alpha Lambda Delta Miriam Shelden Fellowship

Ba, English

Cumulative GPA: 3.9; Magna Cum Laude Studied abroad in Europe, Summer 2008