- Infer likely successful content strategies from tools like Search Console, Google Analytics, SEMRush etc.- Communicate content strategies with stakeholders (clients and internal) - get working approvals- Develop templates or oversee content development with in house copy team- Identify budget-effective work for junior SEO team members and interns- Consensus-build with inhouse design, dev and programming to achieve top ranking, lead-generating content- Report KPIs (typically Looker Studio dashboards and a home brew rank tracking system) and adjust strategies based on results

- Conduct Comprehensive Website Audits: Analyze website performance to ensure compliance with SEO best practices and develop actionable recommendations for improvement. Conducted monthly health checks for a Fortune 100 company to improve Core Web Vitals, missing headers, and much more.- Perform Competitive and Market Opportunity Analysis: Assess search intent, competitor niche saturation, backlink profiles, and SERP anomalies to identify strategic opportunities.- Generate Monthly Performance Reports: Utilize tools such as Google Analytics, Omniture SiteCatalyst, and Excel to create detailed performance reports that track SEO effectiveness and guide decision-making.- Collaborate with Account Teams: Work closely with account teams to align SEO strategies with key objectives and maintain brand consistency.- Implement Strategies to Boost Organic Traffic: Apply a range of techniques to increase non-paid traffic to targeted pages and enhance overall website visibility.- Leverage SEO Technologies for Growth: Use tools like SEMrush, Ahrefs, and Google Analytics to uncover market growth opportunities and refine SEO strategies.- Provide Expert On-Page and Off-Page SEO Recommendations: Apply in-depth knowledge of SEO to offer tailored recommendations that address client-specific needs and goals.- Create Content for Stakeholders: Develop content to communicate marketing initiatives and contribute to a robust and diverse backlink profile.

- Develop and Execute SEO Strategies: Craft and implement customized SEO strategies to enhance website visibility and drive organic traffic. Helped an A level client migrate their site to a new domain and work through priority pages monthly- Conduct In-Depth Keyword Research: Identify high-impact keywords and trends to target, ensuring optimal search engine performance.- Optimize Keywords and Meta Data: Integrate targeted keywords and meta data into your content to improve search engine rankings and relevance.- Generate Comprehensive Monthly Reports: Analyze and report on SEO performance metrics, providing actionable insights to track progress and refine strategies.- Deliver Strategic Recommendations: Create and present tailored SEO recommendations to align with business goals and enhance digital marketing efforts.

Good Karma Brands is a sports marketing company, with expertise in sports and event marketing, and has been named a Milwaukee Journal-Sentinel Top Workplace for five consecutive years. GKB is a best in class operator of ESPN and also owns three Verizon Premium Wireless Retailers, in addition to its Event and Home Solutions divisions.As a Partnership Development Specialist, our primary role is to set introductory meetings for our ESPN Marketing Consultants through researching businesses, utilizing social media, and outbound calling. This is done by adhering to the GKB core values: Listen, Be Honest, Work Hard, Follow Through, and Over Deliver.