Freelance sales management professional

Freelance assignment: Ensure growth of new business & market share BVA(B2B/ Domain: Consumer Small Business)Internally ensure improvements in the sales process and associated CRM system.

Event and Location sales, in combination with Catering, Hospitality and B2B marketing concepts.Head of Sales and P & L responsibility (€ 18 million) for the Business Unit "Congress & Meetings", leading two teams of accountmanagers (span of control 16 FTE). Key elements: Sales and marketing management - business development - hospitality/catering - key account management - pricing - budgeting - change & team performance management - networks - tendering

Sales and Development of Catering, Hospitality and Food & Beverage concepts in the Leisure sector. Responsible for new business (€ 6 million annually) in the Netherlands and Belgium. Business partner for account management. Specific market knowledge of prime sites: museums, leisure parks, zoos, stadiums, multi-tenant buildings, corporate and travel. Key elements: Business development - sales - development of F&B, Catering and Hospitality concepts - finance - networks - tendering - market research Successful tenders & pitches: Royal Concert Hall, Stedelijk Museum Amsterdam, Artis Zoo Amsterdam, Groningen Forum and Miele Ltd.

All during the career in Rabobank’s retail division, successfully developed and built, concepts and teams, from a “Hospitality” perspective. Designed and implemented new set-up and lay-out of "bank shops” with innovative hospitality educational tools.Manager Sales & Operations January 2016-July 2017Responsible for sales and operations for the Retail market. Leading 3 teams (front and back office, 7 bank and 1 regional office, 56 FTE). Key elements: Strategic management - sales management - marketing & (customer journey) concept development - change management - consulting a merger - financials - HR performance management - project management - CRMManager Retail Banking June 2014-January 2016Responsible for sales and operations for the Retail market. Management of two teams (front and back office, 4 bank shops, 26 FTE). Key elements: Strategic management - sales & performance management - financials -restructuring of the retail division - development of marketing & customer journey concepts - change management - project management - CRMTeamlead Retail Banking June 2011-June 2014 Leading and coaching two sales teams within the Retail division (front and back office, 16 FTE).Key elements: Sales & performance management - restructuring of the retail division - change management - coaching & talent management - financials - CRM and proces implementationPrivate & Consumer Banking August 2008-June 2011Account management & new business development. Key elements: Sales targets & relation management - networks - traineeship - financials - CRM

Responsible for Real Estate investment and product sales, both B2C as B2B. Key elements: Acquisition - sales targets & relation management - event management - networks - CRM