Umar Hussain Email and Phone Number
A passionate, seasoned, strategic & versatile marketeer + award winning gold medalist with MBA in marketing having decade plus experience in Marketing, Brand Management, Digital Marketing, Business Development & Regional Sales Management. I'm result-driven marketing professional with extensive experience in launching and managing international retail brands. Throughout my career, I have proven to be a strong team player who is very agile and resilient to change. I have successfully implemented and executed new brand launches, product launches and 360 marketing strategies with a clear focus on customer satisfaction and brand development. I believe, I’m a self-motivated, hardworking, self-starter, energetic and a professional individual, with a passion for Brands and Marketing with problem-solving mindset through pragmatic business acumen approach. I have worked with well-known multinational companies and global brands and have been recognized during my career. I have also traveled to numerous places internationally & nationwide on business trips + corporate excursion trips with top level management.I am able to use the critical approaches, analytical thinking, strategies, market insights, logical decision-making & charismatic leadership I learned during my work experience, trainings & skill development programs has foster myself for a new managerial roles of disruptive innovation. I gained the confidence, skills, and thinking I needed to move in a different direction. I believe seasonal + sustainable marketing will go hand-in-hand for the future. Through these years, I have been fortunate to drive some of the most exciting and effective brand marketing activities for Fortune 500 global brands in my portfolio of work. Moreover, Exposure to global markets and team has broader my horizon which lead me to have strategic mindset which is backed by the thought of (Think Globally, Act Locally).Skills are mandatory for the upward and onward growth so below skills tag to my portfolio has added great value-addition in my professional development.Specialties (skillset):Power Business Intelligence, Digital Marketing, Social Media Marketing, Microsoft Office Expert, Shopify User, Exploring E-Commerce Business & Amazon FBA.Experienced in Brand Marketing with a demonstrated history of working in the business supplies and equipment industry. Skilled in Business Planning, Marketing Strategy, Social Media Advertising, Online Marketing, and Advertising.
The Auctus
View- Website:
- theauctus.com
- Employees:
- 16
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Marketing Manager - Strategy, Trade, Communication And ExpansionThe Auctus -
Marketing Manager - Strategy, Trade, Communication & ExpansionThe Auctus Jul 2024 - PresentPakistanSEGO, YOLO & QMobile - Marketing, Strategy, Trade, Brand Communication & Development and Retail Expansion for Tech & Telecom brands. -
Brand Marketing Manager - Euroitalia I Versace I Michael Kors I Bvlgari | Niche FragrancesiEleganz Luxury Private Limited Oct 2023 - Dec 2024PakistanEuroitalia | Versace | Michael Kors | Bvlgari | Korloff |Atkinsons I Atelier Versace I Moschino I Dsquared2 I MissoniRebranding of Outlets and Modern Trade for New Product Launches (NPD) of MK.Versace brand launch activities and new content creation for marketing.Pupa Cosmetics/Make-up Marketing Activations -
Category Manager - Euroitalia L Hermes L Dolce & Gabbana LEleganz Luxury Private Limited Jun 2023 - Sep 2023Karāchi, Sindh, Pakistan• Researching and analyzing consumer behavior, market trends and competitor activity of Fragrances & Cosmetics.• Establishing budgets, performance specifications and sales estimates of Euroitalia.• Developing and implementing strategies that resonate with the target market.• Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs for Versace.• Building brand awareness and increasing brand value and profitability of Eleganz Luxury.• Increasing product sales and market share of Euroitalia.• Measuring and reporting on campaign performance and assessing KPIs and ROI of Euroitalia, Hermes & D&G.• Collaborating with different teams such as marketing, BTL agencies, Sales-team, etc.• Overseeing the production of marketing collaterals, promotional materials and marketing campaigns.• Ensuring that messaging and marketing activities are aligned with brand and company values. -
Brand Manager - Euroitalia I Versace IEleganz Luxury Private Limited Jan 2023 - Jun 2023PakistanLeading & handling Brand Management activities for leading luxury, fashion & lifestyle global brands of fragrances, cosmetics and skincare i.e. Versace, Moschino, Atkinsons, Missoni, Atelier Versace and Dsquared2 in Pakistan across all modern trade stores. EuroItalia Portfolio - Versace, Atelier Versace, Atkinsons, Moschino, DSquared2, Missoni -
Senior Marketing, Brand, Digital & E-Commerce ConsultantOx Premium Company Jul 2020 - Dec 2022Karāchi, Sindh, Pakistan- Lead digital campaigns execution on the different digital platforms.- Application of campaign optimization techniques and tracking to improve ROI.- Good knowledge of Power B.I.., SQLYOG & Tableau - Lead generation campaigns with improve performance campaign optimization & best practices for E- Commerce channel enhancement with the execution of Shopify.- Campaign optimization to improve ROAS, CPM, and ultimately conversions- Managing, monitoring, and delivering results against paid media campaigns through search and social media channels.-Campaign Analysis for cost, views & conversion through Q-analysis -Delivery of performance media channels results through ROI & ROAS.-Continuous learning of digital media trends and google insights for better designing of campaigns.Active in digital campaigns, the consumer journey, and innovative consumer insights.Collaboration with all functions of the organization internally & externally.Experience in managing multiple audiences for digital campaigns.Develops target audience set up and takes actions to tap audience.Creation of a digital audience with creatives and content specific to consumers’ interests.Working experience of campaign management platforms including Google Ads Campaign, Facebook Business Manager, Project Management on Trello Board, Google AdWords Display Campaign, SEM & Keywords Campaign.Organic Posts for Shoes Space CampaignEid Campaign for Post Engagement with ROI of Reach 12000+, Impressions 14000+ and Likes 152.- Executed Google Display & SEM Campaign along with Google insights to increase conversion rates for The Shoe Space (Mens Footwear) with 13000+ Reach Engagement.- Developed and executed campaigns for shoes space display advertising, SEM with tracking of campaign effectiveness and success metrics. - Boosted website traffic by 191% by analyzing through Shopify trend analysis through creation of integrated social media strategies on (Facebook & Instagram) - Youtube Channel Management -
Product Group Lead - Marketing Planning & SalesLucky Motor Corporation Limited (Formerly Kia Lucky Motors Pakistan Limited) Feb 2019 - Jun 2022Karāchi, Sindh, Pakistan• Lead the launch of 'KIA Picanto' in Pakistan with Media and Integrated Marketing Communication (IMC) campaigns.• Managing portfolio of products 'Hatchback & MPV' car category marketing, planning & execution of ATL & BTL activities (conventional and digital channels).• Responsible for CBU & CKD vehicles planning, the digital content marketing calendar, budgeting, PR, marketing collateral & assets.• Lead promotional activations 'Kia on Tour' experiential marketing drive nationwide with digital content marketing & live coverage.• Digital Marketing of KIA Corporate, Picanto & Grand Carnival monthly calendar, budgeting, event & sponsorship management, test-drive car branding, campaign execution to meet KPI and for effective ROI. • Added record 25 KIA Dealerships with Branding in an year in the history of automotive industry of Pakistan with all infrastructure Corporate Brand Identity: Designs, Assets, Infrastructure & Collaterals. • Market intelligence, competitor analysis, market share, sales, promotions, product launch, & features analysis.• Consumers emerging trend analysis through market, product, consumers & competitors' research • KIA dealerships branding across Pakistan within the timeline.• ADSP Budget Planner for Vehicles, Corporate Events, and Agency Retainer (Digital & Creative).• KIA Sportage and KIA Corporate brand launch activities planning, execution, and monitoring against set KPIs and business objectives.• Conduct products training on features, strategies, media, and IMC promotional campaigns to dealer owners and sales managers.• Liaison with vendors and external agencies for brand endorsement initiates.• Visit dealerships for the market, product, consumers, & competitors' insights & develop local strategies accordingly for brand success.• Organizing member of 'Pakistan Auto Parts Show' (PAPS) exhibition for KIA - 2019.• New Product Development through KDCS(KIA Dealer Communication Software) for Trims Specs & Supply Chain. -
Deputy Manager Marketing & SalesPak Suzuki Motor Company Limited Nov 2012 - Jan 2019Karāchi, Sindh, Pakistan• Brand Management, Dealer Development, Advertising & Promotions (ATL & BTL), Digital Marketing & Social Media Promotions & Monitoring, Marketing, Retail Sales and Business Development Suzuki Dealers Business Consultant, Market Intelligence, Dealership Branding, Suzuki Standard Branding & Corporate Identity (C.I.) implementation across Pakistan, Suzuki Event Sponsorships & Branding, Creative & Digital Agencies Management, Event Management, Mass Media External Branding (airport, digital screens), CSR Management.• Regional and District Sales Management of Dealerships Nationwide.• Bridge all the gap between Suzuki and Dealerships as well as with Stakeholders.• Analysis of Competitor’s, Market, Product & Consumers.• Divisional Communication Meeting (Marketing MOC) and Business Scorecard (BSC) Consultant & Evaluator of dealerships performance periodically.• Suzuki Indo Mobil (Indonesia) visit along with Japanese management for Corporate Brand Identity Enhancement, Branding and Brand Launch of Hatchback/LCV Vehicles in Pakistan. -
Marketing InternPfizer Mar 2012 - May 2012PakistanIMS Product-Wise Analysis, Anti-Infective Campaign planning, development & execution, Competitors Analysis (Market Share, Product, Pricing Strategy, Promotional Activities). -
Marketing InternPakistan International Airlines Jun 2011 - Jul 2011PakistanA-320 Aircraft Feasibility Presentation to Management which is (Fuel-Efficient) Narrow-Body Aircraft for Short-Haul Flights and after 10 years witnessing its execution. -
Brand Management InternPakistan State Oil Dec 2010 - Jan 2011PakistanCorporate Brand Marketing & Communication Strategy and Advertisement execution.Visit to Refinery for business value-chainBrand Building and Brainstorming of Ideas in Team for Future Strategic Planning -
Project InternAmin Bawany Group Of Companies Sep 2010 - Nov 2010Karāchi, Sindh, PakistanMarket Research of Energy Saver Lambs and Lights in wholesale market (incl. Denso Hall Market) and developed Go-to-Market Strategy for strategic marketing success with unique value proposition.
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Marketing InternIndus Motor Company Ltd Jun 2010 - Aug 2010PakistanCustomer Retention Strategies and Activities towards periodic maintenance.Market ResearchToyota Dealerships SurveyLocal Market SurveyCompetitors local business and promotional activities
Umar Hussain Education Details
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1St Position Holder - A Grade - 93% -
3.8 Gold Medallist
Frequently Asked Questions about Umar Hussain
What company does Umar Hussain work for?
Umar Hussain works for The Auctus
What is Umar Hussain's role at the current company?
Umar Hussain's current role is Marketing Manager - Strategy, Trade, Communication and Expansion.
What schools did Umar Hussain attend?
Umar Hussain attended Institute Of Business Management, Shaheed Zulfikar Ali Bhutto Institute Of Science And Technology, Mohammad Ali Jinnah University (Maju).
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Umar Haider
Data Ai&Ml Engineer @ Arvo | Pyspark | Aws | Azure | Airflow | Python | Databricks | Ai | Rag | Cv2 | BlockchainLahore -
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Umar Hussain
Iu'25 | Full Stack Developer | React.Js | Next.Js | Node.Js | Express.Js | Mongodb | Sql | Mern Stack | Python | Ai EnthusiastKarachi Division
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